Web Designer at Get The Label / Lovellsport

Designed and optimized responsive websites and email campaigns, measurably improving UX and customer engagement. Produced cross-platform digital assets including social media graphics, banners, and promotional visuals. Edited and created marketing videos to support campaigns and drive brand awareness. Collaborated with marketing, content, and development teams to ensure branding consistency. Implemented UX/UI improvements based on analytics and user feedback. Maintained brand consistency across multiple digital platforms; optimized visuals for various devices and screen sizes; supported A/B testing and data-driven design decisions. Assisted in planning and executing marketing initiatives with creative solutions.

Web Designer at Get The Label/Lovellsport

Designed and optimized responsive websites and email campaigns, improving UX and engagement. Produced cross-platform assets (social graphics, banners, promotional visuals). Edited and created marketing videos to support campaigns and boost brand awareness. Collaborated with marketing, content, and development teams to ensure branding consistency. Implemented UX/UI improvements based on analytics and user feedback to enhance usability. Helped plan campaigns, organized digital assets, and generated ideas. Maintained brand consistency across platforms. Optimized visuals for multiple devices to improve accessibility. Supported A/B testing and data-driven design decisions to improve campaign performance. Contributed to marketing initiatives with creative solutions.

Front Office Manager at Novotel & Ibis Manchester Centre

Led front office operations, CRM systems, and guest communications; managed social media presence and Microsoft Office 365 workflows. Trained staff and ensured smooth guest services; collaborated with departments to uphold service standards. Leveraged data to improve guest satisfaction and operational efficiency.

Team Lead at Novotel & Ibis Manchester Centre

Led training development and supported operations; oversaw onboarding and coaching; improved team performance and guest experience; coordinated with managers on operational initiatives.