Available to hire
As a Product Designer with a multidisciplinary edge, I craft meaningful digital experiences by blending strategy, design, and creativity across multiple mediums.
My work spans UX/UI design, 3D modelling, animation, branding, video and sound editing, and full-scale digital product design. I focus on creating intuitive, visually compelling experiences that serve real user needs while pushing creative boundaries. With a passion for both detail and big-picture thinking, I bring ideas to life through thoughtful, human-centred design — whether it’s a product interface, a motion graphic, or a complete digital experience.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Work Experience
Senior UX/UI Designer at Halo Digital
October 1, 2024 - PresentDelivered end-to-end UX design by creating wireframes to high-fidelity designs for seamless user experiences. Conducted empathy mapping, user flows, and research to address user needs. Successfully designed projects including DIY Umrah Guide, Umrah Card, Ziyarah Guides, Get Web Today, Amaya International, and Donor Sync. Created workflows with wireframes and prototypes, conducted usability testing and iterated designs for improved satisfaction. Collaborated with teams to align designs with business goals. Delivered engaging, brand-consistent visual interfaces using data-driven design informed by analytics.
UX Designer at Flipdish
September 30, 2024 - July 24, 2025Conducted user research and interviews to understand needs. Redesigned POS and Admin apps to improve usability and functionality. Created intuitive mobile app interfaces and developed design systems to maintain consistency across products. Delivered detailed wireframes and prototypes. Tested designs through usability testing, gathered feedback for iteration, and collaborated with teams to align design and business goals. Delivered appealing brand-consistent interfaces and used data-driven methods to improve designs.
Creative Team Lead | UX/UI Designer at PAKDATA
October 31, 2022 - July 24, 2025Led creative teams to deliver innovative UX/UI designs, achieving 100 million users through user-centered design. Enhanced user satisfaction and retention with strategic design solutions tailored to needs. Spearheaded cross-functional collaboration among design, marketing, and development teams to accelerate project timelines. Conducted research and user evaluations to create ideas, wireframes, prototypes, and usability tests. Produced 3D animated videos for marketing campaigns aligning with brand identity. Designed 3D models for in-store branding to enhance presentations and aesthetics.
UX/UI Designer at PAKDATA
February 28, 2022 - July 24, 2025Led overall UX/UI design strategy. Conducted design sprints addressing user problems with solutions. Researched and evaluated user requirements creating wireframes, prototypes, and tests. Created user-friendly interfaces, visual concepts, social media posts, promotional email templates, and animated videos. Led design of intuitive app and website UI with emphasis on user-centered interfaces. Collaborated with product, engineering, and marketing stakeholders.
Senior Graphic Designer at PAKDATA
December 31, 2016 - July 24, 2025Crafted social media designs and innovative concepts boosting engagement across platforms. Designed impactful layouts grounded in design principles elevating brand visibility and customer interaction. Contributed to regional and international design and social media initiatives including mockups, advertisements, icons, logos, web templates, app designs, posters, presentations, and flash banners.
Graphic / Stall Designer at Success (Pvt.) Ltd
January 31, 2016 - July 24, 2025Created graphics including creative ads, billboards, flyers, leaflets, company and brand identities, magazine ads, layouts, posters, print ads, holding banners, catalogues, 3D stalls, and web templates. Designed brand-focused visual elements and innovative packages for marketing and advertising. Participated in exhibitor stall design projects for regional and international clients using 3D visualization and direct client communication.
Visualizer and Stall Designer at Professional Advertising
April 30, 2015 - July 24, 2025Developed and reformatted advertisements for publication in weekly periodicals. Worked closely with project and marketing managers to understand objectives. Created logo prototypes and processed publication-ready ads. Delivered production-ready graphics in HTML and CSS for print and web. Produced ads, banners, logos, magazines, holdings, and 3D stall designs for expo exhibitions.
Education
Bachelor of Commerce at Karachi University
January 1, 2007 - December 31, 2007Intermediate (Computer Science) at PAF-KIET College
January 1, 2004 - December 31, 2004Matriculation (Computer Science) at Cosmopolitan Grammar School
January 1, 2002 - December 31, 2002Qualifications
Google UX - Certification
January 1, 2022 - December 31, 2022IBM - Enterprise Design Thinking
January 1, 2021 - December 31, 2021Google UX - Certification
January 1, 2022 - December 31, 2022Industry Experience
Software & Internet, Media & Entertainment, Retail, Consumer Goods, Professional Services, Travel & Hospitality
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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