In-house Content Manager at Ogilvy Singapore

In-house content leadership for Asia Pacific region; content strategy, production, scripting, filming, and editing of TikTok/Instagram reels; social-first copy and content development for clients in the APAC region.

Senior Copywriter at Ogilvy Singapore

Lead copy and content strategy for SK-II and Procter & Gamble on digital assets, product branding, and store experiences. Provide guidance on content and branding internally and externally; collaborated with the art team to produce original campaigns from start to end.

Senior Copywriter at Huge Inc

Lead copy and content strategy for digital assets; brand messaging and store experiences; provided guidance on content and branding for major accounts.

Senior Associate Copywriter at SapientNitro

Ideation and presentation for pitches. Content oversight and creation of global branded editorials for LUX across 12 markets. Developed brand identity and product design for JYSK; copywriting and concept work for various accounts.

Features Writer at Cosmopolitan Singapore

Features, lifestyle, beauty, and special reports; lead talent sourcing and coordination for 12 industry leaders at Cosmopolitan's Fun Fearless Females event.

Marketing & PR Executive at Doorstep Luxury

Lead marketing and press relations for both digital and offline mediums at a luxury fashion startup boutique.