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I’m a freelance UGC and Instagram content designer based in Berlin with 5+ years of experience creating visual-first social content and short-form videos for international brands. I combine brand-aligned design (Canva, Photoshop, Express, Figma) with Reels/TikTok editing (CapCut) and engagement-focused caption writing to keep every post consistent and effective. From managing multiple client accounts and content calendars under tight deadlines to coordinating approvals and community engagement, I help brands tell stronger stories across platforms. I’ve worked with 50+ brands, including campaign-based content and event storytelling, and I’m a recognized EliteX 2025 Trailblazing Creator award recipient.…I’m a freelance UGC and Instagram content designer based in Berlin with 5+ years of experience creating visual-first social content and short-form videos for international brands. I combine brand-aligned design (Canva, Photoshop, Express, Figma) with Reels/TikTok editing (CapCut) and engagement-focused caption writing to keep every post consistent and effective. From managing multiple client accounts and content calendars under tight deadlines to coordinating approvals and community engagement, I help brands tell stronger stories across platforms. I’ve worked with 50+ brands, including campaign-based content and event storytelling, and I’m a recognized EliteX 2025 Trailblazing Creator award recipient.

Moushume Rodela

Content Creator, Video Editor, Copywriter, +6

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I’m a freelance UGC and Instagram content designer based in Berlin with 5+ years of experience creating visual-first social content and short-form videos for international brands. I combine brand-aligned design (Canva, Photoshop, Express, Figma) with Reels/TikTok editing (CapCut) and engagement-focused caption writing to keep every post consistent and effective. From managing multiple client accounts and content calendars under tight deadlines to coordinating approvals and community engagement, I help brands tell stronger stories across platforms. I’ve worked with 50+ brands, including campaign-based content and event storytelling, and I’m a recognized EliteX 2025 Trailblazing Creator award recipient.…I’m a freelance UGC and Instagram content designer based in Berlin with 5+ years of experience creating visual-first social content and short-form videos for international brands. I combine brand-aligned design (Canva, Photoshop, Express, Figma) with Reels/TikTok editing (CapCut) and engagement-focused caption writing to keep every post consistent and effective. From managing multiple client accounts and content calendars under tight deadlines to coordinating approvals and community engagement, I help brands tell stronger stories across platforms. I’ve worked with 50+ brands, including campaign-based content and event storytelling, and I’m a recognized EliteX 2025 Trailblazing Creator award recipient.

Available to hire

I’m a freelance UGC and Instagram content designer based in Berlin with 5+ years of experience creating visual-first social content and short-form videos for international brands. I combine brand-aligned design (Canva, Photoshop, Express, Figma) with Reels/TikTok editing (CapCut) and engagement-focused caption writing to keep every post consistent and effective.

From managing multiple client accounts and content calendars under tight deadlines to coordinating approvals and community engagement, I help brands tell stronger stories across platforms. I’ve worked with 50+ brands, including campaign-based content and event storytelling, and I’m a recognized EliteX 2025 Trailblazing Creator award recipient.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

German

Advanced

Work Experience

Content Creator & Social Media Strategist Intern at House of Sustainable Brands

June 1, 2026 - Present

Designed and produced social media visual content for multiple brand accounts while maintaining each brand’s identity and messaging. Assisted in speeding up production using AI-powered tools alongside Canva and Adobe tools. Managed day-to-day posting and community engagement across accounts and tracked performance metrics to guide content decisions. Coordinated with content creators, influencers, and internal teams to deliver campaigns on schedule.

UGC Creator & Social Media Strategist, Freelance at Self-employed (remote)

November 1, 2024 - May 31, 2026

Created short-form video and visual content in English and German for Instagram, TikTok, and YouTube Shorts for 50+ international brands. Adapted visual style and tone per brand and audience. Planned and managed monthly content calendars, coordinated approvals, and scheduled posts to meet client deadlines. Edited Reels and short-form videos in CapCut and produced graphics/post visuals using Canva and Adobe tools.

UGC Creator and Social Media Strategist at Freelance (Global)

January 1, 2024 - Present

Developed and executed monthly content calendars aligned with brand identity and audience expectations. Created and produced high-performing short-form video content including Reels and TikToks for beauty, fashion, and lifestyle brands. Collaborated with 45+ international brands, adapting storytelling and visual content strategies for diverse global audiences. Researched and incorporated emerging trends to drive audience engagement and growth. Wrote compelling captions and scheduled posts for optimal reach and interaction. Monitored audience interactions and maintained active community engagement across platforms. Supported influencer marketing initiatives and contributed to internationally recognized creator platforms including EliteX. Represented brands at Berlin Fashion Week, London Fashion Week (MYL Berlin), and Paris Fashion Week (2025 and 2026), creating event-based content for global audiences.

UGC Creator & Social Media Strategist at Freelance (Global)

January 1, 2024 - Present

Created short-form video content across Instagram, TikTok, and YouTube Shorts with cross-platform optimization. Collaborated with 45+ international brands, planned and executed content calendars, and produced authentic visual and written content. Contributed to EliteX and other international creator platforms to enhance audience engagement.

Communication Executive at Hotel Co 51 Germany GmbH, Berlin

June 1, 2023 - May 1, 2025

Supported brand communication through storytelling-driven content, ensured consistent messaging across internal teams and external channels, and coordinated marketing content while assisting in campaign and event support.

Marketing and Communication Executive at Preneur Lab

December 1, 2018 - December 1, 2021

Developed and executed social media strategies resulting in a 30% increase in international audience reach. Created educational and community-focused content tailored to target audiences. Managed content scheduling and cross-platform publishing for consistent brand presence.

Marketing & Communication Executive at Preneur Lab, Dhaka

December 1, 2018 - December 1, 2021

Developed and executed social media strategies, achieving a 30% improvement; increased international audience reach by 30%; created educational and community-focused content focusing on sensitive topics.

Social Media & Marketing Lead (Assistant Director), Contract at Bangladesh Edible Oil Limited (BEOL), Dhaka

May 1, 2018 - July 31, 2018

Led social media content strategy for large-scale brand events including Rupchanda Super Chef 2018 and Foodiana Food Fest. Produced event promotion content and graphics to increase audience engagement.

Social Media and Marketing Lead at Beol

May 1, 2018 - September 1, 2018

Led social media campaigns and defined content strategy to strengthen brand visibility. Managed brand voice, audience engagement, and community interactions across platforms.

Social Media & Marketing Lead at Beol, Dhaka

May 1, 2018 - September 1, 2018

Led social media campaigns and content strategy; managed brand voice and audience engagement through storytelling and community engagement.

Marketing Intern at Bangladesh Edible Oil Limited (BEOL), Dhaka

February 1, 2018 - April 30, 2018

Assisted with social media content creation, short-form video production, and campaign reporting.