I’m a physics-trained growth marketer and senior copywriter who defines strategy, leads lean teams, and ships high-converting work across email, SEO/content, ads, landing pages, product UX copy, social, and PR. Over the years I’ve written and optimized 500+ SEO articles, helping scale a technical blog to ~100k monthly visits with top rankings, planned and executed seasonal email promos that drove significant ARR, and built 50+ lifecycle flows with strong performance. I standardize data and briefs to improve throughput and revenue attribution, and I’ve managed vendor teams to maintain brand and SEO quality. In my current role at Moralis (Web3 SaaS) I own copy and growth across multiple channels, run full-funnel campaigns, and establish cadences for weekly reporting and A/B testing. I am comfortable working remotely with async teams, enjoy cross-functional launches tied to revenue, and continuously expand my toolkit in marketing analytics, content, and UX copy. I’m passionate about learning, sustainability, and helping teams win together.

I’m a physics-trained growth marketer and senior copywriter who defines strategy, leads lean teams, and ships high-converting work across email, SEO/content, ads, landing pages, product UX copy, social, and PR. Over the years I’ve written and optimized 500+ SEO articles, helping scale a technical blog to ~100k monthly visits with top rankings, planned and executed seasonal email promos that drove significant ARR, and built 50+ lifecycle flows with strong performance. I standardize data and briefs to improve throughput and revenue attribution, and I’ve managed vendor teams to maintain brand and SEO quality. In my current role at Moralis (Web3 SaaS) I own copy and growth across multiple channels, run full-funnel campaigns, and establish cadences for weekly reporting and A/B testing. I am comfortable working remotely with async teams, enjoy cross-functional launches tied to revenue, and continuously expand my toolkit in marketing analytics, content, and UX copy. I’m passionate about learning, sustainability, and helping teams win together.

Available to hire

I’m a physics-trained growth marketer and senior copywriter who defines strategy, leads lean teams, and ships high-converting work across email, SEO/content, ads, landing pages, product UX copy, social, and PR. Over the years I’ve written and optimized 500+ SEO articles, helping scale a technical blog to ~100k monthly visits with top rankings, planned and executed seasonal email promos that drove significant ARR, and built 50+ lifecycle flows with strong performance. I standardize data and briefs to improve throughput and revenue attribution, and I’ve managed vendor teams to maintain brand and SEO quality.

In my current role at Moralis (Web3 SaaS) I own copy and growth across multiple channels, run full-funnel campaigns, and establish cadences for weekly reporting and A/B testing. I am comfortable working remotely with async teams, enjoy cross-functional launches tied to revenue, and continuously expand my toolkit in marketing analytics, content, and UX copy. I’m passionate about learning, sustainability, and helping teams win together.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate

Language

English
Fluent
Slovene
Fluent
Croatian
Advanced
Serbian
Advanced
Spanish; Castilian
Advanced
French
Intermediate
German
Intermediate
Russian
Intermediate

Work Experience

Senior Marketing Specialist / Manager at Moralis (Web3 SaaS)
January 1, 2025 - September 17, 2025
Owned copy and growth across email, blog, social, landing pages, and docs; led editorial calendar and SEO QA; partnered with Product and Design for launches. Designed and executed full-funnel campaigns; standardized briefs, UTM taxonomy, and weekly reporting cadences; implemented A/B testing for subject lines, CTAs, and page sections. Coordinated vendors (writers, designers, translators); maintained brand and SEO standards.
Marketing Embedded Consultant / Freelance Growth Marketer & Copywriter at Self-employed / Freelance
January 1, 2015 - Present
Built content and email funnels for 30+ brands (SaaS, fintech, wellness, travel, e-commerce); delivered websites and landing pages; set up automation and analytics; consulted on big-picture marketing strategy. Maintained high open rates and CTRs; delivered PR/press releases and distribution, plus paid media creative.
Junior Engineer at Krško Nuclear Power Plant - Health Physics Department
December 31, 2016 - September 17, 2025
Junior engineer in Health Physics; supported radiation protection program, outages, and safety processes. Participated in team-based nuclear operations and computations.
Health Physics Engineer/Manager (Radiation Protection) at Krško Nuclear Power Plant - Health Physics
December 31, 2018 - September 17, 2025
Health Physics (Radiation Protection) Engineer/Manager; managed radiation protection program, regulatory compliance, training, and cross-functional coordination with Operations and Safety.
Project Manager / Coordinator (196xLOVE) at 196xLOVE
December 31, 2019 - September 17, 2025
Planned and executed project to visit all countries promoting love, peace, and sustainability; managed travel logistics, outreach, and reporting (2018-2019).
Senior Marketing Specialist / Manager at Moralis (Web3 SaaS)
January 1, 2025 - September 17, 2025
Owned copy and growth across email, blog, social, landing pages, and docs; led editorial calendar and SEO QA; partnered with Product and Design for launches; designed and executed full-funnel campaigns; standardized briefs, UTM taxonomy, and weekly reporting cadences; implemented A/B testing for subject lines, CTAs, and page sections; coordinated vendors and QA to maintain brand and SEO standards.
Freelance Growth Marketer & Copywriter at Self-employed / Freelance
January 1, 2015 - Present
Marketing embedded consultant, performance partner, integrated solutions provider for B2C and B2B: marketing strategy (full-funnel, lifecycle, CRM, comms), email marketing management, SEO, A/B testing, lead gen; team leadership/vendor management; content strategy/creation/distribution; copywriting, UX/UI, websites, funnels, emails, ads, product messaging; basic web programming and design; ad campaign creation/management; analytics (GA4/UTM), digital PR; video editing; event planning.
Assistant Nuclear Engineer at Krško Nuclear Power Plant - Nuclear Fuel Department
January 1, 2015 - September 17, 2025
Assisted in outages; performed teamwork, organization, and advanced nuclear computations; tutored mathematics and physics to students.
Senior Marketing Specialist / Manager at Moralis (Web3 SaaS)
January 1, 2025 - September 17, 2025
Owned copy and growth across email, blog, social, landing pages, and docs; led editorial calendar and SEO QA; partnered with Product and Design for launches. Designed and executed full‑funnel campaigns; standardized briefs, UTM taxonomy, and weekly reporting cadences; implemented A/B testing for subject lines, CTAs, and page sections. Coordinated vendors (writers, designers, translators) and maintained brand/SEO standards.
Freelance Growth Marketer & Copywriter at Independent / Freelance
January 1, 2015 - Present
Built content and email funnels for 30+ brands (SaaS, fintech, wellness, travel, e-commerce); delivered websites and landing pages; set up automation and analytics; consulted on big-picture marketing strategy. Maintained high open rates and CTRs; delivered PR/press releases and distribution; executed paid media creative.
Health Physics Engineer / Manager at Krško Nuclear Power Plant
December 31, 2018 - September 17, 2025
Health Physics (Radiation Protection) Engineer/Manager; oversaw radiation protection programs, training, safety procedures, and compliance.
Assistant Nuclear Engineer at Nuclear Fuel Department, Krško Nuclear Power Plant
January 1, 2015 - September 17, 2025
Assistant nuclear engineer; participated in outages; engaged in teamwork, organizational tasks, and advanced nuclear computation.
Project Manager / Travel Initiative at 196xLOVE (travel project)
December 31, 2019 - September 17, 2025
Planning and executing project to visit all countries (54 African countries promoted ideas of love, peace, and sustainability).
Life & Business Coach at Self-employed / Coaching Practice
January 1, 2023 - Present
Life and business coaching; RTT sessions, hypnotherapy sessions; 1-on-1 and group consulting and training on effective living, self-leadership, and personal development.
Assistant Nuclear Engineer at Nuclear Fuel Department, Krško Nuclear Power Plant
January 1, 2015 - September 17, 2025
Participated in outages; collaborated in teams; contributed to advanced nuclear computations and safety protocols.
Junior Engineer at Health Physics Department, Krško Nuclear Power Plant
January 1, 2016 - September 17, 2025
Radiation protection engineer providing health physics support and compliance across operations.
Health Physics Engineer/Manager at Krško Nuclear Power Plant
January 1, 2018 - September 17, 2025
Led health physics programs, radiation protection initiatives, and related regulatory compliance.
Project Lead at 196xLOVE (Project)
January 1, 2019 - September 17, 2025
Planning and execution of a global travel/advocacy project focusing on promotion of peace, love, and sustainability.
Freelance Growth Marketer & Copywriter at Freelance / Remote
January 1, 2015 - Present
Marketing embedded consultant, performance partner, and content creator for B2B/B2C across SaaS, fintech, wellness, travel, and e-commerce; built funnels, automation, and analytics; advised on strategy and governance.
Senior Marketing Specialist / Manager at Moralis (Web3 SaaS)
January 1, 2025 - September 17, 2025
Owned copy and growth across email, blog, social, landing pages, and docs; led editorial calendar and SEO QA; partnered with Product and Design for feature launches; standardized briefs and UTM taxonomy; built weekly reporting and A/B testing processes.

Education

Master of Physics (MSc) at University of Ljubljana
January 11, 2030 - September 17, 2025
Master of Science in Physics (MSc) at University of Ljubljana, Faculty of Mathematics and Physics
January 1, 2011 - January 1, 2014
Bachelor of Physics at University of Ljubljana, Faculty of Mathematics and Physics
January 1, 2008 - January 1, 2011
Bachelor of Physics at University of Ljubljana
January 1, 2008 - January 1, 2011
Master of Physics at University of Ljubljana
January 1, 2011 - January 1, 2014
Bachelor of Physics at University of Ljubljana, Faculty of Mathematics and Physics
January 1, 2008 - January 1, 2011
Master of Physics (Nuclear Physics) at University of Ljubljana, Faculty of Mathematics and Physics
January 1, 2011 - January 1, 2014
Professional training in Nuclear Physics and Nuclear Power Plants Operations at Nuclear Energy Sector Training (Krško NPP)
January 1, 2015 - January 1, 2018

Qualifications

RTT (Rapid Transformational Therapy) certified
January 11, 2030 - September 17, 2025
Hypnotherapy certified
January 11, 2030 - September 17, 2025
Master of Science in Physics (MSc) - Nuclear Physics
January 1, 2011 - January 1, 2014
Bachelor of Physics
January 1, 2008 - January 1, 2011
Gamma Spectroscopy, Applied Health Physics
January 1, 2015 - January 1, 2018
NPP Licensing Personnel training (Nuclear English, Phase 1-3)
January 1, 2015 - January 1, 2018
Rapid Transformational Therapy (RTT) Certification
January 11, 2030 - September 17, 2025
Hypnotherapy Certification
January 11, 2030 - September 17, 2025
Gamma Spectroscopy, Applied Health Physics, Nuclear English, Phase 1-3 for NPP licensing personnel
January 1, 2015 - January 1, 2018

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Travel & Hospitality, Education, Other, Financial Services