I’m a multidisciplinary UI/UX designer with a rare blend of artistic training, production experience, and human-centered thinking. I turn user research into intuitive, visually engaging digital experiences across responsive web and mobile apps, with a strong focus on accessibility and real-world user behavior. My work is informed by years of client-facing roles in cosmetoIogy, hospitality, and live production—so I’m comfortable balancing people, process, and polish. I enjoy building clear information architecture, user flows, wireframes, and high-fidelity prototypes, then validating decisions through usability testing and iteration. I’ve delivered scalable design systems and developer-ready handoffs, and I love collaborating with teams to improve usability and consistency. Whether I’m designing an admin portal, a location-sharing app concept, or a travel-responsive site, my goal is always the same: make interfaces feel delightful, inclusive, and effective.

Maddalena Hiers

I’m a multidisciplinary UI/UX designer with a rare blend of artistic training, production experience, and human-centered thinking. I turn user research into intuitive, visually engaging digital experiences across responsive web and mobile apps, with a strong focus on accessibility and real-world user behavior. My work is informed by years of client-facing roles in cosmetoIogy, hospitality, and live production—so I’m comfortable balancing people, process, and polish. I enjoy building clear information architecture, user flows, wireframes, and high-fidelity prototypes, then validating decisions through usability testing and iteration. I’ve delivered scalable design systems and developer-ready handoffs, and I love collaborating with teams to improve usability and consistency. Whether I’m designing an admin portal, a location-sharing app concept, or a travel-responsive site, my goal is always the same: make interfaces feel delightful, inclusive, and effective.

Available to hire

I’m a multidisciplinary UI/UX designer with a rare blend of artistic training, production experience, and human-centered thinking. I turn user research into intuitive, visually engaging digital experiences across responsive web and mobile apps, with a strong focus on accessibility and real-world user behavior. My work is informed by years of client-facing roles in cosmetoIogy, hospitality, and live production—so I’m comfortable balancing people, process, and polish.

I enjoy building clear information architecture, user flows, wireframes, and high-fidelity prototypes, then validating decisions through usability testing and iteration. I’ve delivered scalable design systems and developer-ready handoffs, and I love collaborating with teams to improve usability and consistency. Whether I’m designing an admin portal, a location-sharing app concept, or a travel-responsive site, my goal is always the same: make interfaces feel delightful, inclusive, and effective.

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Experience Level

Expert
Expert
Intermediate
Intermediate

Work Experience

UX/UI Designer at Wayfarer — Travel Responsive Site (2026)
January 1, 2026 - December 31, 2026
Designed an engaging, content-rich responsive travel experience optimized for desktop, tablet, and mobile. Created wireframes, visual design, and a cohesive component system in Figma.
UX/UI Designer at TiriVelo — Admin Web Portal (2026)
January 1, 2026 - December 31, 2026
Partnered with Tir iVelo Inc. to contribute to the design of admin-facing web pages for platform management. Worked within an established brand system to maintain visual and interaction consistency. Collaborated with team members on iterative feedback rounds and usability improvements.
UI/UX Designer (portfolio projects)
January 1, 2025 - Present
Designed responsive web and mobile experiences through complete UX workflows—research, synthesis, information architecture, wireframing, and high-fidelity prototyping. Delivered user flows, created scalable UI kits, and produced developer-ready handoff documentation. Conducted usability testing across low-, mid-, and high-fidelity stages and iterated navigation and system feedback based on observed user behavior.
UX/UI Designer at Crew Sync — Responsive Web Design (2025)
January 1, 2025 - December 31, 2025
Designed a responsive web platform for coordinating production crews. Conducted user research and synthesized findings into personas and prioritized feature sets. Built user flows, wireframes, and a high-fidelity prototype in Figma. Delivered a scalable UI kit and developer-ready handoff documentation.
Freelance Production Crew at CSI & WAAT (Wiggly Air Audio Technologies)
January 1, 2023 - Present
Collaborated with multidisciplinary teams to execute live events, immersive installations, and AV production (including dinosaur museum installations and stage/lighting/sound builds). Built hands-on understanding of spatial design and audience flow, focusing on how people engage with built experiences—insights that inform digital design work. Strengthened collaboration across creative and technical roles to deliver polished outcomes under production timelines.
Freelance Production Crew (AV / Event Production) at C SI & WAAT (Wiggly Air Audio Technologies)
January 1, 2023 - Present
Collaborate with multidisciplinary teams to execute live events, immersive installations, and AV productions, including audio/visual builds for themed environments. Build hands-on understanding of spatial design and audience flow, and how people engage with physical experiences—insights that inform digital product and interface work.
Exhibit Installation & Maintenance Technician at Imagine Exhibitions
November 1, 2022 - Present
Install large-scale animatronic dinosaur exhibits at venues across the U.S. as part of a specialized traveling crew. Perform detailed cosmetic repairs and hand-stitching on exhibit pieces to maintain a lifelike, show-ready appearance. Collaborate with production teams to meet tight installation deadlines while upholding high visual and quality standards.
Lead Ground Crew at Production Pro's Inc. (contracted by American Christmas)
January 1, 2022 - Present
Lead ground operations for a large-scale annual holiday light installation throughout the Channelside District of downtown Tampa. Navigate heavy machinery and coordinate boom lift operators through active downtown streets while directing movement safely around pedestrians, traffic, and infrastructure. Coordinate load-in, install sequencing, and load-out logistics across multi-week production timelines. Communicate constantly across teams to keep the crew on schedule and solve problems in real time, strengthening spatial awareness and team leadership skills that translate directly to collaborative design work.

Education

Psychology & Human Studies - foundational coursework at University of South Florida
January 11, 2030 - September 1, 2026
Licensed Cosmetologist (Florida) at Paul Mitchell Academy
January 11, 2030 - September 1, 2026
High School Diploma at Newsome High School
January 11, 2030 - September 1, 2026
Coursework at University of South Florida
January 11, 2030 - September 1, 2026
Coursework at Paul Mitchell Academy
January 11, 2030 - September 1, 2026
High School Diploma at Newsome High School
January 11, 2030 - September 1, 2026

Qualifications

Licensed Cosmetologist (Florida)
January 11, 2030 - September 1, 2026
Forklift Certified
January 11, 2030 - September 1, 2026
Boom Lift Certified
January 11, 2030 - September 1, 2026
Licensed Cosmetologist (Florida)
January 11, 2030 - September 1, 2026
Forklift Certification
January 11, 2030 - September 1, 2026
Boom Lift Certification
January 11, 2030 - September 1, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Travel & Hospitality, Other

Experience Level

Expert
Expert
Intermediate
Intermediate