Available to hire
I am a strategic visual leader who specializes in developing a brand’s visual identity, language, creative direction, scalable brand systems, and national campaigns with high ROI that promote sales and company growth. I am a passionate designer and leader with experience elevating creative teams and driving tangible growth.
I am driven by collaborative problem-solving and delivering design that resonates across paid, owned, and earned media. I thrive in fast-paced environments, guiding teams to maintain craft and brand integrity while pushing for innovative, effective solutions.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Work Experience
Head of Creative and Design at Savvy Sliders
January 1, 2022 - September 1, 2025Led the brand conception and evolution across 60+ locations, transforming the visual identity, voice, and creative standards to meet the needs of the region, customer, and exterior/interior facing (Customer vs. New Franchisee). Drove the creative direction across paid media, social, in-store, digital campaigns, and national partnerships (e.g., NFL Detroit Lions and Faster Horses Music Festival). Developed scalable creative systems, including templates and brand toolkits to improve speed and consistency. Oversaw daily creative output, provided actionable feedback to internal teams and external vendors, and planned future goals for company-wide growth. Directed photo and video shoots from pre-production to delivery to ensure brand authenticity and quality. Collaborated with leadership to position creative as a strategic growth driver across IT, Operations, Social Media, and Purchasing.
Art Director at Bray & Co
January 1, 2023 - December 1, 2023Concepted, developed, and executed creative ideas into integrated campaigns aligned with strategy across paid, owned, and earned media. Created visual narratives translating brand strategy into compelling campaign systems and messaging. Managed high-volume digital asset production while maintaining craft standards. Collaborated cross-functionally with copywriters and strategists to ensure on-brand work. Pitched creative concepts to brands and clients to push boundaries. Led visual execution on storyboards for commercial video shoots.
Senior Designer at PGN Agency
May 1, 2019 - December 1, 2021Strengthened brand identities across web, app, social, in-store, and print. Built design frameworks enabling consistent scaling across platforms. Led client presentations and guided stakeholders through visual decisions. Mentored junior creatives, managed clients, vendors, projects, production logistics, and timelines to stay on budget and on deadline. Directed video and photoshoots to produce brand-aligned content for growth. Collaborated with the team to brainstorm, strategize, provide feedback, and build cohesive brands.
Designer at PC Matic
May 1, 2018 - May 1, 2019Designed content for e-blasts, web banners, blogs, and social media. Created marketing materials for trade shows, B2B, and B2C. Updated the brand identity to a cohesive, sophisticated vision. Networked at trade shows to build strong client relationships.
Creative Director, Designer at Freelance
September 1, 2016 - PresentHelp brands define their visual identity, voice, and creative standards. Build pitch decks with a track record of winning sales and retaining clients. Collaborate with vendors, freelancers, and clients on outputs.
Education
Art Direction, MS in Business Communication at Miami Ad School Europe / Steinbeis University
January 11, 2030 - March 3, 2026Bachelor of Fine Arts in Digital Arts and Design at Long Island University Honors College
January 11, 2030 - March 3, 2026Study Abroad in Art History + Literature at Westminster University
January 11, 2030 - March 3, 2026Qualifications
Industry Experience
Media & Entertainment, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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