I am a marketing strategist with a Master's in Marketing Management and 6+ years of experience. I specialize in influencer marketing, campaign planning, and performance analytics to drive growth across social platforms and retail touchpoints. I have a proven track record managing 40+ creator partnerships end-to-end, growing combined social followings by about 30% within six months, and coordinating campaigns across Instagram, TikTok, Pinterest, and Facebook. Data-driven and trilingual (DE/EN/FR), I thrive in remote settings and collaborate across global teams.

Madita Kühn

I am a marketing strategist with a Master's in Marketing Management and 6+ years of experience. I specialize in influencer marketing, campaign planning, and performance analytics to drive growth across social platforms and retail touchpoints. I have a proven track record managing 40+ creator partnerships end-to-end, growing combined social followings by about 30% within six months, and coordinating campaigns across Instagram, TikTok, Pinterest, and Facebook. Data-driven and trilingual (DE/EN/FR), I thrive in remote settings and collaborate across global teams.

Available to hire

I am a marketing strategist with a Master’s in Marketing Management and 6+ years of experience. I specialize in influencer marketing, campaign planning, and performance analytics to drive growth across social platforms and retail touchpoints.

I have a proven track record managing 40+ creator partnerships end-to-end, growing combined social followings by about 30% within six months, and coordinating campaigns across Instagram, TikTok, Pinterest, and Facebook. Data-driven and trilingual (DE/EN/FR), I thrive in remote settings and collaborate across global teams.

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Language

German
Fluent
English
Advanced
French
Intermediate

Work Experience

Store Manager at Schiesser Schweiz AG
January 1, 2026 - Present
Managing and overseeing operations across 3 store locations, leading a team of 15 employees while ensuring consistent performance and service standards. Introduced a structured inventory management system across all stores, improving stock accuracy and sell-through rates.
Sales Management Trainee – Digital & Luxury Retail at Frankfurt Airport Retail (Burberry / Bvlgari)
April 1, 2025 - December 1, 2025
Responsible for purchasing and product selection for stores across multiple luxury brands; developed cross-sell strategies that raised average transaction value by ~20%. Created Power BI performance dashboards tracking KPIs for 3 luxury brands and led rollout of a CRM clienteling tool for a 20-person team.
Store Management at Swarovski Deutschland GmbH
August 1, 2024 - April 30, 2025
Managed two store locations (landside & airside), led a team of 12, trained staff on product knowledge, sales techniques, and customer service; handled stock management, visual merchandising, cash handling and reporting; ensured brand presentation and compliance across locations.
Product & Brand Experience – Tech Launch at BMW AG
August 1, 2023 - November 1, 2023
Supported the digital launch of two electric vehicle models, coordinating content production across worldwide markets and assisting in planning a B2B customer experience event in Vilamoura, hosting clients from key markets across Asia, Europe, Africa and the Americas.
Social Media & Influencer Marketing Manager at Gries Deco Company GmbH (DEPOT)
January 1, 2023 - August 31, 2023
Independently created and scheduled Instagram Stories and captions; managed content ideas; led influencer collaborations and community management; processed orders in SAP; managed 40+ creator partnerships end-to-end and grew combined following by ~30% across IG, TikTok and Pinterest.
Junior Digital Marketing & Retail Analytics at Samsung Electronics GmbH
June 1, 2022 - January 31, 2023
Coordinated shop floor spaces, managed shop-in-shop areas and internal systems; led omnichannel content alignment; produced presentations and reports; supported budget planning and sales inquiries.
Working Student – Sales & Customer Success at GANT DACH GmbH
June 1, 2019 - August 31, 2022
Managed product range, advised customers and handled orders; contributed to the Empowerment Project 'Customer Feedback' (NPS) across online and offline channels; supported B2C and wholesale sales operations and CRM data standardisation.
Order Trainee (Internship) at Tommy Hilfiger / PVH Deutschland GmbH
July 1, 2018 - August 31, 2018
Assisted in order appointments and entry; supported collection build-up and presentations; contributed to merchandising activities; recognized for initiative and reliability.
Product & Brand Experience – Tech Launch (Content & Global Markets) at BMW AG
August 1, 2023 - November 30, 2023
Supported the global digital launch of 2 electric vehicle models, managing content production across markets in Asia, Europe, Africa and the Americas. Co-planned a B2B customer experience event; coordinated communication between internal teams and external partners.

Education

Master of Arts at IU – Internationale Hochschule
January 1, 2021 - January 1, 2024
Bachelor of Arts at International School of Management, Frankfurt
January 1, 2017 - January 1, 2021
Semester Abroad at EBS European Business School – Paris, France
January 1, 2019 - May 31, 2019
Master of Arts in Marketing Management at IU – Internationale Hochschule
January 1, 2021 - December 31, 2024
Bachelor of Arts in Global Brand & Fashion Management at International School of Management, Frankfurt
January 1, 2017 - December 31, 2021
MA Marketing Management at IU – Internationale Hochschule
January 1, 2021 - December 31, 2024
BA Global Brand & Fashion Management at ISM Frankfurt
January 1, 2017 - December 31, 2021
Semester Abroad – International Business at EBS Paris, France
January 1, 2019 - May 1, 2019

Qualifications

Driver's Licence Class B
January 11, 2030 - June 10, 2026

Industry Experience

Retail, Media & Entertainment, Software & Internet, Professional Services, Travel & Hospitality