Mae Delaney-Reid

End-to-end production of marketing campaigns and digital content from briefing through delivery; directed large-scale creative productions managing $500k+ budgets, coordinating creative teams, external partners, and freelance talent from concept through final delivery; collaborated with brand managers and creative directors to develop content strategies; reduced production costs 40% while scaling output through workflow optimization and bringing production in-house; facilitated project meetings, reviews, and approvals throughout project lifecycle; collaborated with stakeholders to implement a Digital Asset Management system, developing processes for asset organization and distribution; managed vendor contracts, negotiated agreements, and coordinated deliverables.

Managed creative production projects from concept through delivery for Airbnb Luxe launch campaign, PR initiatives, and luxury property listings including high-profile celebrity homes such as David Bowie's Mustique Island estate; transitioned talent management in-house, building and managing global network of photographers and stylists while improving quality and reducing costs; partnered with creative, product, marketing, and content teams ensuring timely launches; spearheaded quality control process across a team of 3, ensuring content met brand standards and technical specs; managed budgets and vendor relationships ensuring on-time delivery.

Managed marketing campaigns, digital content, websites, and editorial for luxury clients; co-founded On The Rocks luxury jewelry magazine and secured Chanel as an advertising partner; built production in-house and led a team across multiple clients, sourcing talent and vendors; developed client connections to support business growth; produced 20+ editorial shoots annually and developed visual narratives.