Passionate Community and Social Media Manager with experience building engaged online communities and creating impactful digital content for global brands including Tourism Ireland, Microsoft and Plan B, to name a few. Skilled in content creation, social listening, crisis management, influencer engagement, analytics and community growth, with a strong understanding of digital trends and audience behaviour. With a background in psychology and mental health, I bring a people-first approach to communication, combining creativity, empathy and strategic thinking to foster meaningful online interactions and drive engagement. I thrive in fast-paced environments, enjoy problem-solving, and am passionate about building authentic connections between brands and communities.…

MaedhbhCregan

Passionate Community and Social Media Manager with experience building engaged online communities and creating impactful digital content for global brands including Tourism Ireland, Microsoft and Plan B, to name a few. Skilled in content creation, social listening, crisis management, influencer engagement, analytics and community growth, with a strong understanding of digital trends and audience behaviour. With a background in psychology and mental health, I bring a people-first approach to communication, combining creativity, empathy and strategic thinking to foster meaningful online interactions and drive engagement. I thrive in fast-paced environments, enjoy problem-solving, and am passionate about building authentic connections between brands and communities.…

Available to hire

Passionate Community and Social Media Manager with experience building engaged online communities and creating impactful digital content for global brands including Tourism Ireland, Microsoft and Plan B, to name a few. Skilled in content creation, social listening, crisis management, influencer engagement, analytics and community growth, with a strong understanding of digital trends and audience behaviour.

With a background in psychology and mental health, I bring a people-first approach to communication, combining creativity, empathy and strategic thinking to foster meaningful online interactions and drive engagement. I thrive in fast-paced environments, enjoy problem-solving, and am passionate about building authentic connections between brands and communities.

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Work Experience

Social Media and Community Manager at Modsquad
December 1, 2022 - Present
Social Media and Community Manager with 3+ years of experience managing global brand communities, creating engaging content, and building meaningful online conversations across social platforms. Currently working with ModSquad with clients such as Tourism Ireland and Plan B, working on their social media presence with previous experience supporting brands including Microsoft, Ontario Airport, and Jet Aviation. Experienced in: • Community management & engagement • Social media strategy • Content creation & copywriting • Trend monitoring & cultural insights • Crisis and reputation management • Social listening & sentiment analysis • Influencer engagement • Analytics, reporting & competitor analysis Passionate about creating content that feels human, culturally relevant, and community-first.

Education

MSc Mental Health: Cultural Psychology and Psychiatry at Queen Mary University of London
September 1, 2021 - November 1, 2022
Graduated with First Class Honours. Developed a strong understanding of the socio-cultural factors that influence mental health, mental illness, and mental healthcare, with a particular focus on the role of culture in the diagnosis of mental illness and the delivery of psychological and psychiatric therapeutic approaches.

Qualifications

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