I’m a Santiago, Chile–based Art Director and Designer with a Bachelor’s degree in Design, specializing in Graphic Design from Universidad Diego Portales. I have over 7 years of experience developing visual identities, campaigns, and brand systems for companies, institutions, and cultural projects. I’ve worked across international platforms and teams, leading creative projects, collaborating with multidisciplinary teams, and translating complex concepts into clear and effective visual communication.

Magdalena Cañas

I’m a Santiago, Chile–based Art Director and Designer with a Bachelor’s degree in Design, specializing in Graphic Design from Universidad Diego Portales. I have over 7 years of experience developing visual identities, campaigns, and brand systems for companies, institutions, and cultural projects. I’ve worked across international platforms and teams, leading creative projects, collaborating with multidisciplinary teams, and translating complex concepts into clear and effective visual communication.

Available to hire

I’m a Santiago, Chile–based Art Director and Designer with a Bachelor’s degree in Design, specializing in Graphic Design from Universidad Diego Portales. I have over 7 years of experience developing visual identities, campaigns, and brand systems for companies, institutions, and cultural projects. I’ve worked across international platforms and teams, leading creative projects, collaborating with multidisciplinary teams, and translating complex concepts into clear and effective visual communication.

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Language

Spanish; Castilian
Fluent
English
Intermediate

Work Experience

Art Director at Saphyroo
January 1, 2026 - Present
Creative direction for a transport technology company operating in Australia, the United Kingdom, and Asia; development and evolution of complete brand systems for Saphy roo, Drive360, and Vision360; translating complex technical concepts into clear visual communication; creation of marketing concepts and visual pieces integrating brand identity, product narrative, and UI design; mentoring designers.
Multimedia Designer at Agencia A1
January 1, 2025 - August 1, 2025
Graphic designer in an advertising agency managing multiple consumer and industrial accounts under tight deadlines; development of digital campaigns, product branding, and social media content for Salcobrand and its sub-brands; packaging design for dermocosmetic products, institutional designs, and motion graphics for events; development of corporate identity for PETRAM; visual materials for Canon Concept and website design for Vernácula Sur.
Director de Proyectos at Brinca Estudio
January 1, 2023 - January 1, 2025
Founder of a creative studio specialized in branding, campaigns, and digital communication; responsible for client acquisition, negotiations, project management, graphic development, budgeting, and administrative/financial management of the studio; worked with institutional and technology clients including Sociedad Chilena de Alergia e Inmunología, Municipalidad de Santiago, and Devsolves (software) from concept to final delivery.
Graphic Designer at Universidad de Chile & PARQUEMET
January 1, 2018 - April 1, 2018
Graphic design for editorial documents; short-term engagement (3 months).
Graphic Designer & Art Direction at Drugstore Providencia
January 1, 2018 - April 1, 2018
Packaging design for dermocosmetic products; editorial pieces and institutional design; motion graphics for events.
Freelance Graphic Designer & Production at ACHIF
January 1, 2023 - July 1, 2023
Freelance graphic design and production for national events, including the National Philosophy Congress of Chile; corporate identity materials and event visuals; budgeting and project coordination for studio-wide deliverables.
Freelance Graphic Designer at Universidad de Chile
January 1, 2019 - December 1, 2019
Design work for Philosophy Students Congress; editorial layouts and related materials.

Education

Bachelor’s Degree in Design, Major in Graphic Design at Universidad Diego Portales
January 1, 2018 - January 1, 2023

Qualifications

First Certificate in English (FCE)
January 11, 2030 - March 24, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Retail