Available to hire
I’m a results-driven SEO specialist with 3.5+ years of hands-on experience helping e-commerce, SaaS, medical, legal, and travel brands grow organically across the MEN A region. I design and execute data-driven SEO programs that boost visibility, drive qualified traffic, and improve conversions, delivering measurable gains for diverse businesses.
As a collaborative problem-solver, I combine technical SEO, on-page optimization, and content strategy with disciplined backlink acquisition and analytics to turn insights into action. I stay curious, continually learn, and thrive on turning complex challenges into clear, impact-focused plans.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Arabic
Fluent
English
Fluent
Work Experience
Remote SEO Specialist at Travnoook Travel & Tourism (UAE)
February 1, 2025 - PresentSet up SEO strategy from scratch, conducted content and technical SEO work, performed UX recommendations, keyword and backlink strategy, and used tools like SEMrush, Ahrefs, and GA4. Improved organic traffic and conversions; coordinated with product pages, category pages, and landing pages; implemented content strategy aligned with user intent and buyer behavior.
SEO Specialist at Spider SEO (Saudi Arabia) – Remote Freelancer
October 1, 2023 - April 1, 2024On-page optimization, internal linking, keyword research, and building a workflow with team leads; focused on technical SEO tasks for e-commerce sites (Woo, WordPress).
SEO Specialist at DigiFly Nasr City, Cairo
August 1, 2023 - January 1, 2024Moderate and optimize medical websites; support Gulf Clinic projects; enhance on-page and technical SEO for healthcare portals.
SEO Intern at Upper Medical DOKI, Cairo
May 1, 2023 - August 1, 2023Moderate and optimize medical websites; assist in content and technical SEO improvements for healthcare sites.
Remote SEO Specialist at Yalla Plus
February 1, 2025 - PresentSet SEO strategy from scratch, including content strategy and competitive analysis to identify pain points and opportunities; proposed UX improvements to increase conversion rate; built a backlink profile and performed competitor analysis; identified and fixed technical issues (core web vitals, internal linking, 404s, schema markup); established weekly and monthly meetings to track workflow and results; generated significant improvements in organic traffic and rankings.
SEO Freelancer at Spider SEO
August 1, 2023 - January 31, 2024On-page optimization, built-in internal links, keyword research, and workflow coordination with team leaders to drive ecommerce SEO projects (WordPress, Shopify).
SEO Specialist at Digi Fly Nasr City
May 1, 2023 - August 31, 2023On-page optimization and optimization of existing content, keyword research and internal linking, implementing SEO strategies for improving site visibility.
SEO Intern at Upper Medical Doki
November 1, 2022 - February 28, 2023Supported SEO initiatives including on-page optimization, keyword research, site audits, and performance tracking.
SEO Specialist at Yalla Plus (SaaS)
February 1, 2025 - PresentOwn comprehensive SEO strategy for a SaaS platform; manage on-page optimization, technical SEO, content strategy, and backlink acquisition; optimize home/product pages; fix Core Web Vitals, crawlability issues, and schema markup; monitor performance and deliver weekly strategic reviews.
SEO Specialist at Travnook Travel & Tourism
April 1, 2024 - June 1, 2025Conducted comprehensive technical site audits; optimized entire website including home, service, and blog content for target keywords; performed keyword gap & competitive analysis; built a high-quality backlink acquisition strategy with guest posting opportunities.
SEO Specialist at WOTHOQ Technology
October 1, 2023 - April 1, 2024Performed technical audits across multiple SaaS websites; set up analytics stacks (GA4, GSC, GTM); conducted competitive analysis and keyword research for SaaS market positioning; removed spammy backlinks and developed a link-building strategy.
SEO Specialist at Digi Fly
May 1, 2023 - August 1, 2023Optimized medical websites in the regulated health care industry; executed on-page and content moderation tasks; coordinated with medical content specialists.
SEO Intern at Upper Medic
November 1, 2022 - February 1, 2023Assisted with medical website optimization including on-page content optimization; collaborated with the web team for content governance.
SEO Specialist at Yalla Plus
February 1, 2025 - PresentOwn comprehensive SEO strategy for SaaS platform, managing on-page optimization, technical SEO, content strategy, and backlink acquisition; track and report organic performance with weekly/monthly reviews; resolve Core Web Vitals issues; implement schema markup; drive cross-market visibility and rankings.
SEO Specialist at Digi Fly (Medical)
May 1, 2023 - August 1, 2023Optimized medical websites within the regulated health care industry; executed on-page and content moderation tasks; coordinated with medical content specialists; conducted keyword gap analyses to identify opportunities.
SEO Intern at Upper Medic (Medical)
November 1, 2022 - February 1, 2023Assisted with medical website optimization; collaborated with the team on web page moderation and content governance to maintain compliance and quality.
Education
Bachelor's degree in Commerce at Ain Shams University
January 11, 2030 - January 1, 2023Bachelor's degree in Commerce at Ain Shams University
January 11, 2030 - January 1, 2023Bachelor of Commerce at Ain Shams University
January 11, 2030 - January 1, 2023Bachelor of Commerce at Shams University
January 11, 2030 - January 1, 2023Bachelor of Commerce at Ain Shams University, Cairo, Egypt
January 11, 2030 - January 1, 2023Qualifications
SEO Manager Certification
January 11, 2030 - April 2, 2026Content Optimization by Surfer SEO
January 11, 2030 - April 2, 2026Using AI as Your SEO Assistant
January 11, 2030 - April 2, 2026Advanced Technical SEO
January 11, 2030 - April 2, 2026The Ultimate SEO Training 2023 + SEO For WordPress Websites
January 11, 2030 - April 2, 2026SEO Certification - Blue Array Academy
January 11, 2030 - April 2, 2026SEO Manager Certification
January 11, 2030 - April 2, 2026Surfer SEO Content Optimization
January 11, 2030 - April 2, 2026Using AI as Your SEO Assistant
January 11, 2030 - April 2, 2026Advanced Technical SEO - Mentor Certification
January 11, 2030 - April 2, 2026The Ultimate SEO Training 2023 + SEO For WordPress Websites
January 11, 2030 - April 2, 2026Blue Array - Technical SEO Certification
January 11, 2030 - April 2, 2026Udacity Nanodegree
January 11, 2030 - April 2, 2026SEMrush Content Marketing and SEO Course
January 11, 2030 - April 2, 2026SEO Manager Certification — Blue Array Academy
January 11, 2030 - April 10, 2026AI Visibility Essentials with Semrush
January 11, 2030 - April 10, 2026Content Optimization Certification — Surfer SEO
January 11, 2030 - April 10, 2026Technical SEO Certification — Blue Array Academy
January 11, 2030 - April 10, 2026Semrush Content Marketing and SEO Course
January 11, 2030 - April 10, 2026Digital Marketing Track — Coursera & Meta (7 courses)
January 11, 2030 - April 10, 2026Digital Marketing Nano Degree — Udacity
January 11, 2030 - April 10, 2026HubSpot SEO Certification
January 11, 2030 - April 10, 2026SEO Manager Certification
January 11, 2030 - April 10, 2026AI Visibility Essentials with Semrush
January 11, 2030 - April 10, 2026Content Optimization Certification — Surfer SEO
January 11, 2030 - April 10, 2026Technical SEO Certification — Blue Array Academy
January 11, 2030 - April 10, 2026Semrush Content Marketing and SEO Course
January 11, 2030 - April 10, 2026Digital Marketing Track — Coursera & Meta
January 11, 2030 - April 10, 2026Digital Marketing Nano Degree — Udacity
January 11, 2030 - April 10, 2026HubSpot SEO Certification
January 11, 2030 - April 10, 2026SEO Manager Certification
January 11, 2030 - April 10, 2026AI Visibility Essentials with Semrush
January 11, 2030 - April 10, 2026Content Optimization Certification — Surfer SEO
January 11, 2030 - April 10, 2026Technical SEO Certification — Blue Array Academy
January 11, 2030 - April 10, 2026SEMrush Content Marketing and SEO Course
January 11, 2030 - April 10, 2026Digital Marketing Track — CourseRA & Meta (7 courses)
January 11, 2030 - April 10, 2026Digital Marketing Nano Degree — Udacity
January 11, 2030 - April 10, 2026HubSpot SEO Certification
January 11, 2030 - April 10, 2026Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Travel & Hospitality, Other, Healthcare
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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