I’m a Visual Strategist obsessed with the why behind every design decision. I use research-led strategy and bold, playful design to turn brand truths into visual identities, campaigns, and creative systems that connect. Beyond client work, I build creative communities through art workshops and live art experiences—helping people discover and express ideas through visuals.

MAGIMAA PUGAL

I’m a Visual Strategist obsessed with the why behind every design decision. I use research-led strategy and bold, playful design to turn brand truths into visual identities, campaigns, and creative systems that connect. Beyond client work, I build creative communities through art workshops and live art experiences—helping people discover and express ideas through visuals.

Available to hire

I’m a Visual Strategist obsessed with the why behind every design decision. I use research-led strategy and bold, playful design to turn brand truths into visual identities, campaigns, and creative systems that connect.

Beyond client work, I build creative communities through art workshops and live art experiences—helping people discover and express ideas through visuals.

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Work Experience

Visual Strategist (Freelancer)
November 1, 2025 - Present
Designed brand identity systems including logos, packaging, and visual guidelines. Worked closely with stakeholders to translate brand strategy into cohesive and effective design outputs, including wall murals and illustrations.
Visual Strategist at Freelancer
November 1, 2025 - Present
Designed brand identity systems including logos, packaging, and visual guidelines. Worked closely with stakeholders to translate brand strategy into cohesive design outputs, including wall murals and illustrations. Delivered visual identity and campaign-ready design systems aligned to strategic brand goals.
Jr. Graphic Designer at Alter Marketing Solution Pvt.Ltd
August 1, 2024 - November 1, 2025
Contributed to advertising campaigns for 20+ global and national brands across digital and print. Produced campaign creatives including social media assets, editorial layouts, and other visual content. Supported visual identity projects by assisting with creative direction and design execution. Led the end-to-end design process for a school-focused project to make geography engaging and interactive, including research to create accessible visual narratives for young audiences.
Jr. Graphic Designer
August 1, 2024 - November 1, 2025
Contributed to advertising campaigns for 20+ global and national brands across digital and print. Produced campaign creatives including social media assets, editorial layouts, and other visual content. Supported visual identity projects by assisting with creative direction and design execution. Led end-to-end design for an interactive geography learning project for school children, including research-driven design decisions and accessible visual narratives for young audiences.
Research & communication Intern at PES University Art Beat
January 1, 2024 - May 1, 2024
Conducted design research to inform design decisions and translate insights into accessible visual narratives. Managed social media handles and created content during the internship. Supported digital marketing activities including event listings, email marketing, and Google Ads, and contributed to a website redesign with an SEO focus.
Research & communication Intern
January 1, 2024 - May 1, 2024
Conducted research to inform design decisions and translated insights into clear, accessible visual narratives. Supported communication needs through design and content, and contributed to internship deliverables related to visual storytelling.
Community Manager Intern at PES University Art Beat
June 1, 2023 - August 1, 2023
Managed community-facing digital work and supported marketing and communication activities as part of internship responsibilities, including social media content creation and community coordination.
Community Manager Intern
June 1, 2023 - August 1, 2023
Managed social media handles and created content for events and community activities. Handled digital marketing tasks including event listings, email marketing, and Google Ads. Contributed to a website redesign with a focus on SEO.

Education

Bachelor of Design – Interaction Design at PES University, Bangalore
January 1, 2020 - January 1, 2024
Bachelor of Design – Interaction Design at PES University, Bangalore
January 1, 2020 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Consumer Goods, Education, Professional Services