I'm a Melbourne-based social media manager and content creator with 3+ years of experience working with healthcare organisations. I currently manage social media for Rahma Health, a community health organisation, where I create weekly content across Instagram, Facebook and LinkedIn — including educational Reels, carousels, and community stories. Previously I was Marketing Lead at Doctors & Co, a network of 40 GP clinics, where I led the full social media strategy, managed a team of five, and reported directly to the CEO. My strength is taking complex health information and turning it into content that real people can actually understand and connect with. I create everything end-to-end — filming and editing video (CapCut), designing graphics (Canva Pro), writing captions, scheduling, and managing community engagement. I also have experience running paid Meta campaigns and reporting on performance. I'm passionate about healthcare communication and love working with medical and health organisations to grow their digital presence and build genuine community connection.

I'm a Melbourne-based social media manager and content creator with 3+ years of experience working with healthcare organisations. I currently manage social media for Rahma Health, a community health organisation, where I create weekly content across Instagram, Facebook and LinkedIn — including educational Reels, carousels, and community stories. Previously I was Marketing Lead at Doctors & Co, a network of 40 GP clinics, where I led the full social media strategy, managed a team of five, and reported directly to the CEO. My strength is taking complex health information and turning it into content that real people can actually understand and connect with. I create everything end-to-end — filming and editing video (CapCut), designing graphics (Canva Pro), writing captions, scheduling, and managing community engagement. I also have experience running paid Meta campaigns and reporting on performance. I'm passionate about healthcare communication and love working with medical and health organisations to grow their digital presence and build genuine community connection.

Available to hire

I’m a Melbourne-based social media manager and content creator with 3+ years of experience working with healthcare organisations. I currently manage social media for Rahma Health, a community health organisation, where I create weekly content across Instagram, Facebook and LinkedIn — including educational Reels, carousels, and community stories. Previously I was Marketing Lead at Doctors & Co, a network of 40 GP clinics, where I led the full social media strategy, managed a team of five, and reported directly to the CEO.

My strength is taking complex health information and turning it into content that real people can actually understand and connect with. I create everything end-to-end — filming and editing video (CapCut), designing graphics (Canva Pro), writing captions, scheduling, and managing community engagement. I also have experience running paid Meta campaigns and reporting on performance.

I’m passionate about healthcare communication and love working with medical and health organisations to grow their digital presence and build genuine community connection.

See more

Language

Arabic
Fluent
English
Fluent

Work Experience

Community Engagement Lead at My Fund Action Australia (NFP)
February 1, 2026 - Present
Film and co-create social content promoting youth programs and community events for a multicultural audience aged 16–25. Support content scheduling and publishing across social channels. Deliver monthly community events including Ramadan Iftar, coordinating suppliers and managing community communications end-to-end.
Marketing Lead at Doctors & Co (40 GP Clinics)
January 1, 2024 - December 31, 2025
Led social media strategy and content creation for a 40-clinic primary healthcare network. Managed a team of 5 and reported to the CEO. Developed a strategy across Instagram, Facebook and LinkedIn aligned to organisational goals and brand voice. Created and published educational Reels, videos, graphics and posts using CapCut and Canva Pro. Monitored analytics, reported performance and used data to optimise engagement and reach. Ran paid Meta campaigns (targeting, spend management and creative optimisation). Coordinated community engagement by responding to comments and messages, and collaborated with internal clinic managers and clinicians to align content with service launches and organisational messaging.
Social Media Manager (Part-time) at Rahma Health
January 1, 2023 - Present
Manage the full organic social media presence for a Melbourne community health organisation. Produce weekly content across Instagram, Facebook and LinkedIn for a healthcare-impacted audience, including short-form Reels, myth-busting carousels, clinician explainers and community stories filmed and edited using CapCut and designed in Canva Pro. Write all captions and copy in plain, accessible language while maintaining clinical accuracy. Monitor native platform analytics and adjust strategy based on performance. Handle community interactions professionally and with care, escalating sensitive health queries appropriately, while staying current with healthcare-relevant social media trends. (Also contributes to content scheduling and reporting/optimisation.)
Social Media & Events Assistant at Bukjeh
January 1, 2022 - December 31, 2024
Created and published organic content across Instagram and LinkedIn. Managed community engagement and supported day-of event social coverage. Coordinated volunteer content contributors and managed asset approvals and production timelines.
Founder & Creator at Lunchimize
January 1, 2020 - December 31, 2023
Built and grew an Instagram-first brand through organic content, including product photography, short-form video and community engagement.

Education

BSc Management Information Systems at Al Israa University
January 11, 2030 - August 27, 2026
Certificate III in Business Administration at Asia Pacific Training Institute
January 11, 2030 - August 27, 2026

Qualifications

Certificate III in Business Administration
January 11, 2030 - August 27, 2026

Industry Experience

Healthcare, Non-Profit Organization, Media & Entertainment, Professional Services, Education