MW

Malte Wulf

Available to hire

Hi, I’m Malte Wulf, a Hamburg-based online marketing expert with a focus on performance marketing, data-driven optimization, and creative strategy.

About

Hi, I’m Malte Wulf, a Hamburg-based online marketing expert with a focus on performance marketing, data-driven optimization, and creative strategy. I help brands scale ROAS and conversions across Meta, Google, and native platforms while collaborating closely with design teams to develop compelling creatives. I enjoy translating complex data into actionable growth tactics and continuously testing new ideas to improve results.

I thrive in fast-paced environments, love solving challenging marketing problems, and staying up-to-date with the latest trends in digital advertising. Outside of work, I’m always exploring new tools and strategies to keep campaigns fresh and effective.

  • 6 years' experience
  • Joined March 2026

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Professional Services

More experts in Hamburg, Germany

Work experience· 6 roles

Freelance Online Marketing · Freelander Online MarketingMar 2025 – Present · 1 yr 9 mos

Independent client management in platform-based business & e-commerce. Managed existing Google Ads campaigns; set up campaigns on Meta; developed the creative strategy and created creatives (images & scripts). Notable results: platform client 25% user growth after 3 months; e-commerce client CTR increased from 1% to 3% and cost per landing page visit halved.

Online-Marketing Manager · Parship Meet GroupJan 2024 – Oct 2025 · 1 yr 10 mos

Led performance marketing campaigns across Meta (Facebook/Instagram), Native networks (Taboola, Outbrain) and other display partners. Implemented budget and bidding strategies to maximize ROAS and conversion rates. Achieved a 10–15% increase in ROAS through targeted bidding adjustments and optimized ad copy. Performed data-driven optimization via A/B testing and continuous performance monitoring. Developed new creative strategies and supervision of creatives (images and scripts) to improve engagement.

Junior Business Process Manager · Statista GmbHJan 2022 – Jan 2022 · 1 mo

1st Level Support NAV Navision (ERP-System); admin and optimization of Finance processes; project management in automating and integrating finance processes into the ERP system.

Junior Online-Marketing Manager · Parship Meet GroupJan 2022 – Jan 2024 · 2 yrs 1 mo
Werkstudent Finance · Statista GmbHJan 2020 – Jan 2020 · 1 mo
Junior Finance Manager · Statista GmbHJan 2020 – Jan 2022 · 2 yrs 1 mo

Education

Master of Science (Business Administration) · BSP Business School Berlin, Campus Hamburg2018 – 2020
Bachelor of Arts: Politik und Wirtschaft · Westfälische Wilhelms Universität Münster2015 – 2018

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