I am a strategic Public Relations and Communications professional with extensive experience building brand presence across fashion, luxury, lifestyle, and hospitality sectors. I craft compelling narratives and execute integrated campaigns for renowned brands, managing influencer collaborations, media relations, crisis communications, content development, and event management to deliver versatile brand experiences. As a Senior Account Associate and PR Consultant, I lead end-to-end campaigns, manage client relationships, secure high-profile media coverage, and drive business growth through tailored strategies and cost-conscious negotiations. I thrive on collaborating with celebrities and media to elevate brand visibility and create impactful campaigns across markets like Bengaluru, Dubai, and beyond.

I am a strategic Public Relations and Communications professional with extensive experience building brand presence across fashion, luxury, lifestyle, and hospitality sectors. I craft compelling narratives and execute integrated campaigns for renowned brands, managing influencer collaborations, media relations, crisis communications, content development, and event management to deliver versatile brand experiences. As a Senior Account Associate and PR Consultant, I lead end-to-end campaigns, manage client relationships, secure high-profile media coverage, and drive business growth through tailored strategies and cost-conscious negotiations. I thrive on collaborating with celebrities and media to elevate brand visibility and create impactful campaigns across markets like Bengaluru, Dubai, and beyond.

Available to hire

I am a strategic Public Relations and Communications professional with extensive experience building brand presence across fashion, luxury, lifestyle, and hospitality sectors. I craft compelling narratives and execute integrated campaigns for renowned brands, managing influencer collaborations, media relations, crisis communications, content development, and event management to deliver versatile brand experiences.

As a Senior Account Associate and PR Consultant, I lead end-to-end campaigns, manage client relationships, secure high-profile media coverage, and drive business growth through tailored strategies and cost-conscious negotiations. I thrive on collaborating with celebrities and media to elevate brand visibility and create impactful campaigns across markets like Bengaluru, Dubai, and beyond.

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Experience Level

Language

English
Fluent

Work Experience

Senior Account Associate; PR Consultant
January 1, 2025 - September 17, 2025
Strategic PR and communications professional with extensive experience building brand presence across fashion, lifestyle, luxury, and hospitality sectors. Adept at crafting compelling narratives and executing integrated campaigns for renewed brands across fashion, luxury, and hospitality. Led initiatives for notable brands including Birkenstock, Onitsuka Tiger, Don Julio, Chivas Alchemy, Conrad Bengaluru, and The Westin Hyderabad, among others. Expert in media relations, influencer engagement, content development, crisis communications, and event management, with a track record of delivering versatile brand experiences. Built and nurtured partnerships with leading Indian celebrities and influencers to drive brand visibility in targeted markets. Led end-to-end campaigns, from ideation through activation and post-event amplification, including flagship store launches and high-profile press coverage. Drove costs savings and ROI through strategic negotiation and collaboration with partners
Senior Account Associate / PR Consultant
January 1, 2025 - September 17, 2025
Managed end-to-end PR campaigns and client engagements for luxury, fashion, beauty and hospitality brands; developed monthly and quarterly communication strategies; created content including press releases and media pitches; managed influencer collaborations; planned and executed events; provided performance reporting; and supported business development to grow client portfolios.
Senior Account Associate / PR Consultant at PR Consultant / Agency
January 1, 2025 - September 17, 2025
Developed and implemented monthly and quarterly communication strategies; drove brand growth across luxury, fashion, beauty and hospitality sectors; led end-to-end planning and execution of brand events and launches; oversaw media coverage, influencer collaborations, content creation, press materials, and client engagement; produced detailed monthly PR activity reports and contributed to business development.
Senior Account Associate / PR Consultant at Mandira Bellia PPA Public Relations & Communications
January 1, 2025 - September 17, 2025
Led end-to-end brand communications and PR campaigns for luxury fashion, hospitality, and lifestyle brands including Birkenstock, Onitsuka Tiger, Don Julio, Chivas Alchemy, and Westin Hyderabad. Managed influencer collaborations, media relations, content development, crisis communications, and event management. Built and maintained strong client relationships, delivering tailored campaigns and enabling cost savings through strategic negotiations. Secured high-profile media coverage and contributed to new business development.

Education

Secondary School Certification at The Millennium School
January 11, 2030 - September 17, 2025
Bachelor's in Hotel Management at Christ University, Bengaluru, India
January 11, 2030 - September 17, 2025
Corporate Communications, Marketing & Public Relations at University of Leeds, West Yorkshire, United Kingdom
January 11, 2030 - September 17, 2025
Bachelor's in Hotel Management at Christ University
January 11, 2030 - September 17, 2025
Secondary School Certification at The Millennium School
January 11, 2030 - September 17, 2025
Corporate Communications, Marketing And Public Relations at PRPundit / Havas
January 11, 2030 - September 17, 2025
Bachelor's in Hotel Management at Christ University, Bengaluru, India
January 11, 2030 - September 17, 2025
Secondary School Certification at The Millennium School, Dubai, United Arab Emirates
January 11, 2030 - September 17, 2025
University study at University of Leeds, West Yorkshire, United Kingdom
January 11, 2030 - September 17, 2025
Bachelor's in Hotel Management at Christ University, Bengaluru, India
January 11, 2030 - September 17, 2025
Secondary School Certificate at The Millennium School, Dubai, United Arab Emirates
January 11, 2030 - September 17, 2025
at University of Leeds, West Yorkshire, United Kingdom
January 11, 2030 - September 17, 2025

Qualifications

Secondary School Certification
January 11, 2030 - September 17, 2025
Bachelor's in Hotel Management
January 11, 2030 - September 17, 2025
Corporate Communications, Marketing & Public Relations
January 11, 2030 - September 17, 2025
Secondary School Certification
January 11, 2030 - September 17, 2025
Bachelor's in Hotel Management
January 11, 2030 - September 17, 2025
Corporate Communications, Marketing And Public Relations Certification
January 11, 2030 - September 17, 2025
Secondary School Certificate
January 11, 2030 - September 17, 2025
Bachelor's in Hotel Management
January 11, 2030 - September 17, 2025

Industry Experience

Media & Entertainment, Retail, Travel & Hospitality, Professional Services, Consumer Goods, Other