Mandira Belliappa
I am a strategic Public Relations and Communications professional with extensive experience building brand presence across fashion, luxury, lifestyle, and hospitality sectors.
About
I am a strategic Public Relations and Communications professional with extensive experience building brand presence across fashion, luxury, lifestyle, and hospitality sectors. I craft compelling narratives and execute integrated campaigns for renowned brands, managing influencer collaborations, media relations, crisis communications, content development, and event management to deliver versatile brand experiences.
As a Senior Account Associate and PR Consultant, I lead end-to-end campaigns, manage client relationships, secure high-profile media coverage, and drive business growth through tailored strategies and cost-conscious negotiations. I thrive on collaborating with celebrities and media to elevate brand visibility and create impactful campaigns across markets like Bengaluru, Dubai, and beyond.
- Joined September 2025
Skills· 2
Languages
- EnglishFluent
Industry experience
- Media & Entertainment
- Retail
- Travel & Hospitality
- Professional Services
- Consumer Goods
- Other
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Work experience· 4 roles
Led end-to-end brand communications and PR campaigns for luxury fashion, hospitality, and lifestyle brands including Birkenstock, Onitsuka Tiger, Don Julio, Chivas Alchemy, and Westin Hyderabad. Managed influencer collaborations, media relations, content development, crisis communications, and event management. Built and maintained strong client relationships, delivering tailored campaigns and enabling cost savings through strategic negotiations. Secured high-profile media coverage and contributed to new business development.
Developed and implemented monthly and quarterly communication strategies; drove brand growth across luxury, fashion, beauty and hospitality sectors; led end-to-end planning and execution of brand events and launches; oversaw media coverage, influencer collaborations, content creation, press materials, and client engagement; produced detailed monthly PR activity reports and contributed to business development.
Managed end-to-end PR campaigns and client engagements for luxury, fashion, beauty and hospitality brands; developed monthly and quarterly communication strategies; created content including press releases and media pitches; managed influencer collaborations; planned and executed events; provided performance reporting; and supported business development to grow client portfolios.
Education· 12
Certifications and awards· 8
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