I am a passionate visual designer and photographer with years of experience in creative design and photography. My journey involves a deep dedication to exploring and expressing environments through various creative means. I thrive in collaborative settings and continuously strive to evolve my craft and expand my skill set.…I am a passionate visual designer and photographer with years of experience in creative design and photography. My journey involves a deep dedication to exploring and expressing environments through various creative means. I thrive in collaborative settings and continuously strive to evolve my craft and expand my skill set.WWW…
I am a passionate visual designer and photographer with years of experience in creative design and photography. My journey involves a deep dedication to exploring and expressing environments through various creative means. I thrive in collaborative settings and continuously strive to evolve my craft and expand my skill set.…I am a passionate visual designer and photographer with years of experience in creative design and photography. My journey involves a deep dedication to exploring and expressing environments through various creative means. I thrive in collaborative settings and continuously strive to evolve my craft and expand my skill set.WWWW…
Available to hire
I am a passionate visual designer and photographer with years of experience in creative design and photography. My journey involves a deep dedication to exploring and expressing environments through various creative means. I thrive in collaborative settings and continuously strive to evolve my craft and expand my skill set.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Advanced
Work Experience
Founder at Art-Weekend Festival
January 1, 2016 - January 1, 2017Established and curated an art festival dedicated to showcasing emerging artists and fostering an artistic community. Oversaw all aspects of festival planning including design, marketing, and event execution.
Freelance Graphic Designer at Self-employed
January 1, 2012 - January 1, 2016Provided graphic design services for various clients, focusing on branding, marketing materials, and digital assets. Delivered creative solutions tailored to clients' needs with a commitment to quality and deadlines.
Creative Head at MSISSO (Silver Jewelry Brand)
January 1, 2021 - PresentLed creative direction and design for a jewelry brand, coordinating all visual aspects and ensuring brand consistency across all marketing and product materials.
Education
Bachelor of Fine Arts at College Of Arts
July 1, 2011 - May 10, 2016Bachelor of Fine Arts at Ryan International School
January 1, 1995 - January 1, 1999Diploma in Fine Art Photography at Triveni Kala Sangam, Delhi
January 11, 2030 - December 3, 2025Qualifications
Industry Experience
Professional Services
Simova Science
Simova Sciences is a global corporation, founded by prominent healthcare and IT experts, dedicated to delivering personalized wellness management. This visionary endeavor blends the finest medical practices with cutting-edge technology to provide affordable, comprehensive, and individualized health management services to a vast and diverse demographic. Simova Sciences is committed to facilitating "lifetime care," catering to individuals from prenatal stages to geriatrics, and this project focuses on crafting a compelling branding and marketing strategy for this pioneering enterprise.
The branding and marketing strategy for Simova Sciences endeavors to capture the essence of its pioneering approach to personalized wellness management. By uniting advanced medical practices with the latest in technology, the project aims to create a compelling brand presence that engages and resonates with a global audience. Simova Sciences aspires to offer affordable, comprehensive, and individualized health management, ensuring "lifetime care" for people of all ages, from prenatal and neonatal stages to young adults and geriatrics.
logo graphicdesigner branding designer…Simova Sciences is a global corporation, founded by prominent healthcare and IT experts, dedicated to delivering personalized wellness management. This visionary endeavor blends the finest medical practices with cutting-edge technology to provide affordable, comprehensive, and individualized health management services to a vast and diverse demographic. Simova Sciences is committed to facilitating "lifetime care," catering to individuals from prenatal stages to geriatrics, and this project focuses on crafting a compelling branding and marketing strategy for this pioneering enterprise.
The branding and marketing strategy for Simova Sciences endeavors to capture the essence of its pioneering approach to personalized wellness management. By uniting advanced medical practices with the latest in technology, the project aims to create a compelling brand presence that engages and resonates with a global audience. Simova Sciences aspires to offer affordable, comprehensive, and individualized health management, ensuring "lifetime care" for people of all ages, from prenatal and neonatal stages to young adults and geriatrics.
logo graphicdesigner branding designerWW…
Branding Strategy for Kalakaari - A Fusion Indian Cuisine Cloud Kitchen
Kalakaari, a visionary culinary endeavor, is launching a cloud kitchen that specializes in Fusion Indian Cuisine. The fusion concept integrates the rich and diverse flavors of traditional Indian cuisine with innovative culinary techniques. This project focuses on creating a captivating and cohesive branding strategy for Kalakaari's Fusion Indian Cuisine cloud kitchen. The brand will reflect the vibrant and imaginative fusion cuisine, offering a contemporary twist to traditional Indian dishes.
The primary objectives of this project are as follows:
Develop a brand identity that captures the essence of Kalakaari's Fusion Indian Cuisine concept, portraying it as a culinary masterpiece of creativity and innovation.
Create a brand language that showcases the harmonious blending of traditional and modern Indian flavors.
Ensure consistent application of the brand identity across all customer-facing materials, including menus, online presence, and packaging.
Increase brand recognition and customer engagement within the cloud kitchen market.
Attract a diverse customer base by offering a unique dining experience that brings together traditional and contemporary Indian culinary traditions.
The branding and marketing strategy for Kalakaari's Fusion Indian Cuisine cloud kitchen aims to convey the innovation and culinary excellence of its fusion concept. By blending traditional Indian flavors with contemporary techniques, the project strives to create a captivating brand presence that engages and resonates with customers. Kalakaari's cloud kitchen will offer a fresh and imaginative dining experience while staying true to the rich culinary traditions of India, promising to delight a diverse customer base. logo branding graphicdesigner designer…Kalakaari, a visionary culinary endeavor, is launching a cloud kitchen that specializes in Fusion Indian Cuisine. The fusion concept integrates the rich and diverse flavors of traditional Indian cuisine with innovative culinary techniques. This project focuses on creating a captivating and cohesive branding strategy for Kalakaari's Fusion Indian Cuisine cloud kitchen. The brand will reflect the vibrant and imaginative fusion cuisine, offering a contemporary twist to traditional Indian dishes.
The primary objectives of this project are as follows:
Develop a brand identity that captures the essence of Kalakaari's Fusion Indian Cuisine concept, portraying it as a culinary masterpiece of creativity and innovation.
Create a brand language that showcases the harmonious blending of traditional and modern Indian flavors.
Ensure consistent application of the brand identity across all customer-facing materials, including menus, online presence, and packaging.
Increase brand recognition and customer engagement within the cloud kitchen market.
Attract a diverse customer base by offering a unique dining experience that brings together traditional and contemporary Indian culinary traditions.
The branding and marketing strategy for Kalakaari's Fusion Indian Cuisine cloud kitchen aims to convey the innovation and culinary excellence of its fusion concept. By blending traditional Indian flavors with contemporary techniques, the project strives to create a captivating brand presence that engages and resonates with customers. Kalakaari's cloud kitchen will offer a fresh and imaginative dining experience while staying true to the rich culinary traditions of India, promising to delight a diverse customer base. logo branding graphicdesigner designerWW…
Branding Strategy for Mughalnama Xpress
Mughalnama, renowned for its authentic Mughlai cuisine, has expanded its culinary horizons by venturing into the Quick Service Restaurant (QSR) sector with the launch of Mughalnama Xpress. This project centers on the creation and implementation of a comprehensive branding strategy for Mughalnama Xpress. The brand will not only continue to serve authentic Mughlai dishes but also introduce Mughlai Fusion Food, a delightful combination of Mughlai flavors with contemporary culinary trends. The fusion menu will feature Mughlai-style Burgers, Rolls, Curries, and Desserts, promising to tantalize taste buds and offer a fresh and exciting dining experience inspired by the culinary traditions of Delhi6, Lucknow, Hyderabad, and Kashmir.
Develop a cohesive brand identity for Mughalnama Xpress that reflects its rich culinary heritage and innovative fusion offerings.
Create a brand language that showcases the fusion of traditional Mughlai cuisine with contemporary fast food concepts.
Implement the brand identity consistently across all customer-facing materials, including menus, signage, marketing collateral, and the restaurant's physical environment.
Increase brand recognition and customer engagement within the QSR market.
Attract a diverse customer base by offering a unique dining experience that combines the flavors of Delhi6, Lucknow, Hyderabad, and Kashmir.
The branding and marketing strategy for Mughalnama Xpress is designed to convey the richness of its Mughlai heritage and the innovation of Mughlai Fusion Food. By marrying traditional flavors with contemporary fast food concepts, the project aims to create a cohesive brand presence that engages and resonates with customers. The approach will introduce a fresh and exciting dining experience while maintaining the culinary traditions of Delhi6, Lucknow, Hyderabad, and Kashmir, promising to delight a diverse customer base.
logo graphicdesigner branding designer…Mughalnama, renowned for its authentic Mughlai cuisine, has expanded its culinary horizons by venturing into the Quick Service Restaurant (QSR) sector with the launch of Mughalnama Xpress. This project centers on the creation and implementation of a comprehensive branding strategy for Mughalnama Xpress. The brand will not only continue to serve authentic Mughlai dishes but also introduce Mughlai Fusion Food, a delightful combination of Mughlai flavors with contemporary culinary trends. The fusion menu will feature Mughlai-style Burgers, Rolls, Curries, and Desserts, promising to tantalize taste buds and offer a fresh and exciting dining experience inspired by the culinary traditions of Delhi6, Lucknow, Hyderabad, and Kashmir.
Develop a cohesive brand identity for Mughalnama Xpress that reflects its rich culinary heritage and innovative fusion offerings.
Create a brand language that showcases the fusion of traditional Mughlai cuisine with contemporary fast food concepts.
Implement the brand identity consistently across all customer-facing materials, including menus, signage, marketing collateral, and the restaurant's physical environment.
Increase brand recognition and customer engagement within the QSR market.
Attract a diverse customer base by offering a unique dining experience that combines the flavors of Delhi6, Lucknow, Hyderabad, and Kashmir.
The branding and marketing strategy for Mughalnama Xpress is designed to convey the richness of its Mughlai heritage and the innovation of Mughlai Fusion Food. By marrying traditional flavors with contemporary fast food concepts, the project aims to create a cohesive brand presence that engages and resonates with customers. The approach will introduce a fresh and exciting dining experience while maintaining the culinary traditions of Delhi6, Lucknow, Hyderabad, and Kashmir, promising to delight a diverse customer base.
logo graphicdesigner branding designerWW…
Branding and Marketing Strategy for Daddy - Your Everyday Bar
Daddy - Your Everyday Bar is a premium restaurant known for its unique and quirky ambiance that exudes eccentricity and a sense of fun. The branding strategy for Daddy revolves around capturing the essence of this unconventional identity. The brand combines classic dad jokes and puns with bold, pop colors to create a cohesive visual and verbal language that resonates with its target audience. This project focuses on extending and enhancing the Daddy brand across various touchpoints, from menus to social media, to establish a memorable and engaging brand presence.
The project's primary objectives are as follows:
Develop a consistent brand identity that encapsulates the quirky and fun spirit of Daddy - Your Everyday Bar.
Create a singular brand language, combining classic dad jokes and puns with bold, pop colors.
Implement the brand language across all customer-facing materials, such as menus, exclusive uniforms, table mats, coasters, standees, and banners.
Extend the brand onto social media, using creative elements like Greek statues and vibrant colors.
Increase brand visibility and engage with the target audience effectively.
Cultivate a loyal customer base and encourage social sharing and word-of-mouth marketing.
Scope of Work:
Branding Strategy and Development:
Define and refine the brand story, mission, and values in alignment with Daddy's eccentric identity.
Create a visually compelling brand identity, including a unique logo, color palette, typography, and design elements.
Develop a brand guideline document to ensure the consistent application of the brand language across all materials and platforms.
Marketing Implementation:
Create and design menus, exclusive staff uniforms, table mats, coasters, standees, and banners that reflect the brand's unique personality.
Oversee the design and printing of marketing materials and signage to be used within the restaurant.
Develop a social media strategy that encompasses Greek statues and bright colors, and create engaging content that resonates with the target audience.
Execute a social media content plan that encourages user-generated content and shares the quirkiest moments at Daddy.
branding graphicdesigner logo designer webdesigner…Daddy - Your Everyday Bar is a premium restaurant known for its unique and quirky ambiance that exudes eccentricity and a sense of fun. The branding strategy for Daddy revolves around capturing the essence of this unconventional identity. The brand combines classic dad jokes and puns with bold, pop colors to create a cohesive visual and verbal language that resonates with its target audience. This project focuses on extending and enhancing the Daddy brand across various touchpoints, from menus to social media, to establish a memorable and engaging brand presence.
The project's primary objectives are as follows:
Develop a consistent brand identity that encapsulates the quirky and fun spirit of Daddy - Your Everyday Bar.
Create a singular brand language, combining classic dad jokes and puns with bold, pop colors.
Implement the brand language across all customer-facing materials, such as menus, exclusive uniforms, table mats, coasters, standees, and banners.
Extend the brand onto social media, using creative elements like Greek statues and vibrant colors.
Increase brand visibility and engage with the target audience effectively.
Cultivate a loyal customer base and encourage social sharing and word-of-mouth marketing.
Scope of Work:
Branding Strategy and Development:
Define and refine the brand story, mission, and values in alignment with Daddy's eccentric identity.
Create a visually compelling brand identity, including a unique logo, color palette, typography, and design elements.
Develop a brand guideline document to ensure the consistent application of the brand language across all materials and platforms.
Marketing Implementation:
Create and design menus, exclusive staff uniforms, table mats, coasters, standees, and banners that reflect the brand's unique personality.
Oversee the design and printing of marketing materials and signage to be used within the restaurant.
Develop a social media strategy that encompasses Greek statues and bright colors, and create engaging content that resonates with the target audience.
Execute a social media content plan that encourages user-generated content and shares the quirkiest moments at Daddy.
branding graphicdesigner logo designer webdesignerWW…
SPACEMONSTER INTERACTIVE
Spacemonster Interactive, a creative and interactive development studio based in Sydney, specializes in crafting unique interactive experiences. These experiences encompass a wide range of technologies, including touchscreen interactives, data visualizations, interactive art, mobile applications, virtual reality, augmented reality, and web development. The studio's clientele primarily consists of large companies and organizations, spanning sectors such as museums, cultural institutions, advertising, corporate entities, and automotive clients. This project aims to revamp the branding and marketing strategy for Spacemonster Interactive to ensure that the company's identity aligns with its innovative offerings and reaches a broader and more diverse audience.
The project's key objectives are as follows:
Develop a modern and cohesive brand identity that reflects Spacemonster Interactive's creativity, innovation, and technological expertise.
Expand the studio's client base by targeting new market segments and diversifying its portfolio.
Create a strategic marketing plan to increase brand visibility and awareness within the target industries.
Establish Spacemonster Interactive as a thought leader in interactive development through content marketing and thought leadership initiatives.
Foster lasting relationships with existing clients and explore opportunities for recurring business.
Branding Strategy and Development:
Conduct a brand audit to understand Spacemonster Interactive's current brand perception.
Define a compelling brand story, mission, and values that resonate with the studio's ethos.
Develop a fresh visual identity, including a new logo, color palette, and typography.
Create brand guidelines to ensure consistent application of the new branding across all materials.
Conclusion:
Revamping the branding and marketing strategy for Spacemonster Interactive is essential to align the studio's identity with its cutting-edge interactive development services. This project aims to broaden the company's reach, foster thought leadership, and strengthen relationships with both existing and potential clients. The result will be a modern, innovative, and cohesive brand presence that accurately represents Spacemonster Interactive's commitment to bespoke interactive experiences.
graphicdesigner logo…Spacemonster Interactive, a creative and interactive development studio based in Sydney, specializes in crafting unique interactive experiences. These experiences encompass a wide range of technologies, including touchscreen interactives, data visualizations, interactive art, mobile applications, virtual reality, augmented reality, and web development. The studio's clientele primarily consists of large companies and organizations, spanning sectors such as museums, cultural institutions, advertising, corporate entities, and automotive clients. This project aims to revamp the branding and marketing strategy for Spacemonster Interactive to ensure that the company's identity aligns with its innovative offerings and reaches a broader and more diverse audience.
The project's key objectives are as follows:
Develop a modern and cohesive brand identity that reflects Spacemonster Interactive's creativity, innovation, and technological expertise.
Expand the studio's client base by targeting new market segments and diversifying its portfolio.
Create a strategic marketing plan to increase brand visibility and awareness within the target industries.
Establish Spacemonster Interactive as a thought leader in interactive development through content marketing and thought leadership initiatives.
Foster lasting relationships with existing clients and explore opportunities for recurring business.
Branding Strategy and Development:
Conduct a brand audit to understand Spacemonster Interactive's current brand perception.
Define a compelling brand story, mission, and values that resonate with the studio's ethos.
Develop a fresh visual identity, including a new logo, color palette, and typography.
Create brand guidelines to ensure consistent application of the new branding across all materials.
Conclusion:
Revamping the branding and marketing strategy for Spacemonster Interactive is essential to align the studio's identity with its cutting-edge interactive development services. This project aims to broaden the company's reach, foster thought leadership, and strengthen relationships with both existing and potential clients. The result will be a modern, innovative, and cohesive brand presence that accurately represents Spacemonster Interactive's commitment to bespoke interactive experiences.
graphicdesigner logoWW…
Bowl
The branding of a cloud kitchen is a vital component of its success. An effective brand strategy not only distinguishes the cloud kitchen in a highly competitive market but also establishes a strong connection with the target audience. This project aims to create a compelling brand identity for Bowl to enhance its visibility, reputation, and customer loyalty.
Objectives:
The primary objectives of this project are as follows:
Develop a distinctive and memorable brand identity for Bowl.
Establish brand consistency across all touchpoints, including the website, packaging, marketing materials, and social media.
Create a brand personality that resonates with the target audience.
Increase brand awareness and customer engagement.
Position Bowl as a reputable and trustworthy food delivery service.
Promote the brand's unique value proposition and offerings effectively.
branding graphicdesigner designer…The branding of a cloud kitchen is a vital component of its success. An effective brand strategy not only distinguishes the cloud kitchen in a highly competitive market but also establishes a strong connection with the target audience. This project aims to create a compelling brand identity for Bowl to enhance its visibility, reputation, and customer loyalty.
Objectives:
The primary objectives of this project are as follows:
Develop a distinctive and memorable brand identity for Bowl.
Establish brand consistency across all touchpoints, including the website, packaging, marketing materials, and social media.
Create a brand personality that resonates with the target audience.
Increase brand awareness and customer engagement.
Position Bowl as a reputable and trustworthy food delivery service.
Promote the brand's unique value proposition and offerings effectively.
branding graphicdesigner designerWW…
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