Available to hire
Hi, I’m MarcAnthony Newell, a unique and imaginative creative with over 25 years of experience in graphic design, packaging, and branding across some of the world’s leading companies. I am motivated, proactive, and dedicated to delivering high-quality creative solutions quickly and efficiently.
I enjoy working both independently and collaboratively, constantly refining processes to uphold strong personal and professional standards. My journey has allowed me to work on beloved brands like Monopoly, Disney, and Harry Kane football toys, and I now run my own design studio, SpeedBird Design, where I specialise in logo design, branding and packaging.
Experience Level
Expert
Expert
Expert
Expert
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Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Founder at SpeedBird Design
January 1, 2025 - June 24, 2025SpeedBird Design is a freelance graphic design studio specialising in Entertainment branding, packaging, and visual identity. Founded by MarcAnthony Newell, a commercial designer with over 25 years of experience working for major global companies including Hasbro, Vivid Toys, and Merlin Entertainments.
Senior Retail & Merchandise Designer (Global retail team) at Merlin Entertainments Ltd
January 1, 2017 - January 1, 2025Worked with in-house retail buyers and supported all their graphical needs. Supported marketing with logo creation and branding. Ensured brand guidelines were adhered to and updated when necessary. Worked directly with suppliers, factories, and licensors in the Far East and locally. Managed and regularly reviewed workload and briefed freelancers when necessary. Generated packaging and graphics across all brands including Alton Towers, Chessington World of Adventures, Thorpe Park, Warwick Castle, Heide Park (Germany), Gardaland resort (Italy), The London Eye, Madame Tussauds, SeaLife, Dungeons, Legoland.
Lead Packaging & Graphics Designer at Vivid Toys and Games
January 1, 2014 - January 1, 2017Developed and created new in-house brands whilst also maintaining heritage and licensed brands. Directly managed members of the packaging team ensuring their deadlines were met and all aspects of their work carried out to a high standard. Conducted appraisal meetings to assess team members’ skill sets, development, and addressed areas of weakness. Managed and regularly reviewed team workload documents to ensure balanced workload and implemented changes where necessary. Generated packaging and graphic development budgets and regularly reviewed team tracking. Clients included Disney, BBC, ITV, Warner Bros, Crayola, DC.
Senior Graphics & Packaging Designer at Hasbro Toys and Games
January 1, 2010 - January 1, 2014International brand guardian of Monopoly, Cluedo, Scrabble (U.S.), Trivial Pursuit. Re-invented heritage brand looks, architecture, and pack structure. Managed projects from initial brainstorm through to design sign-off. Liaised client-side with external design agencies, photography studios, and pack engineers. Worked on high profile brands and liaised with U.S. marketing and production teams.
Senior Merchandise Designer at Dynamite Promotions Creative Agency
January 1, 2009 - January 1, 2010Led design studio overseeing junior, middleweight, and freelance designers. Produced high-quality visuals and digital renderings inclusive of packaging, apparel, toys, electronics, and promotional competition items. Worked on concepts through all stages of print ready artwork for Far-East and UK markets. Managed simple and complex packaging, including cutter-guides and bespoke designs. Worked on high profile accounts and liaised with suppliers and production teams. Clients included NBC Universal Studios, Paramount Pictures, Ubisoft, 2K games, Capcom.
Education
BA at Swindon College School of Art
January 1, 1996 - December 31, 1999BTEC National Diploma at Weston-Super-Mare Arts & Technical College
January 1, 1995 - December 31, 1996GCSE at Clevedon Community School
January 1, 1989 - December 31, 1995Qualifications
Clinton Cards Outstanding Achievement Award
January 1, 2000 - December 31, 2000Disney Consumer Innovation Award
January 1, 2000 - December 31, 2000Fujifilm Student Awards - Best Market-Led solution
January 1, 1999 - December 31, 1999Institute of Packaging Starpack Awards - Silver Award
January 1, 1999 - December 31, 1999Guinness Technical Innovation Award
January 1, 1999 - December 31, 1999Industry Experience
Consumer Goods, Media & Entertainment, Retail, Gaming, Manufacturing, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
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Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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