Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am a Creative Designer and Art Director with over 9 years of experience in fashion retail. My focus is on developing concepts, collections, and visual narratives that resonate with consumers. I thrive on bringing ideas to life through innovative design and trend analysis. In addition to my fashion expertise, I have 15 years of background in graphic design. This unique combination allows me to approach each project with a strategic mindset, ensuring that every detail contributes to a cohesive visual story.…I am a Creative Designer and Art Director with over 9 years of experience in fashion retail. My focus is on developing concepts, collections, and visual narratives that resonate with consumers. I thrive on bringing ideas to life through innovative design and trend analysis. In addition to my fashion expertise, I have 15 years of background in graphic design. This unique combination allows me to approach each project with a strategic mindset, ensuring that every detail contributes to a cohesive visual story.

MARCELA ELIZABETH GÓMEZ SERRANO RODRÍGUE

Graphic Designer, Illustrator, Creative Director, +3





I am a Creative Designer and Art Director with over 9 years of experience in fashion retail. My focus is on developing concepts, collections, and visual narratives that resonate with consumers. I thrive on bringing ideas to life through innovative design and trend analysis. In addition to my fashion expertise, I have 15 years of background in graphic design. This unique combination allows me to approach each project with a strategic mindset, ensuring that every detail contributes to a cohesive visual story.…I am a Creative Designer and Art Director with over 9 years of experience in fashion retail. My focus is on developing concepts, collections, and visual narratives that resonate with consumers. I thrive on bringing ideas to life through innovative design and trend analysis. In addition to my fashion expertise, I have 15 years of background in graphic design. This unique combination allows me to approach each project with a strategic mindset, ensuring that every detail contributes to a cohesive visual story.

Available to hire

I am a Creative Designer and Art Director with over 9 years of experience in fashion retail. My focus is on developing concepts, collections, and visual narratives that resonate with consumers. I thrive on bringing ideas to life through innovative design and trend analysis.

In addition to my fashion expertise, I have 15 years of background in graphic design. This unique combination allows me to approach each project with a strategic mindset, ensuring that every detail contributes to a cohesive visual story.

Skills

Fashion Design

Illustration

Costume Design

Editorial Illustration

Experience Level

Fashion Design

Expert

Illustration

Expert

Costume Design

Expert

Editorial Illustration

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Print & Graphic Designer at C&A Mexico

January 1, 2018 - Present

Design of repeat patterns (CADS) and placement graphics for fashion garments. Involved in seasonal collection conceptualization and development, art direction, and creation of moodboards.

Prints & Graphic Designer at Quierocolor.com

January 1, 2017 - January 1, 2018

Editorial design and illustration, creative direction, branding, techpack creation, and communication with Asian vendors. Focused on editorial illustration and creative direction for digital media.

Freelance

January 1, 2018 - Present

Custom prints projects for fashion brands, with a focus on unique designs and individual client needs.

Senior Print Product Designer at C&A MEXICO

January 1, 2018 - January 1, 2026

Designed repeat prints and placement graphics for fashion garments. Conceptualized and developed seasonal collections, leading art direction and moodboard creation. Managed color and composition for textile application, and developed tech packs while communicating with Asian vendors.

Freelance Designer

January 1, 2018 - Present

Executed custom print design projects, editorial illustration, and creative direction for digital media. Also involved in branding and costume design.