Margaux Soulacroup

I’m a multidisciplinary graphic designer and illustrator with over 10 years of experience, shaped by a French–Vietnamese background and an international journey. Branding is my natural habitat: I have an instinctive sensitivity to visual identity, packaging, and design systems that don’t just look good—they create desire and invite engagement.

In a world driven by images, I believe strong brands are built on visuals that genuinely reflect their values. Illustration is a key part of my creative language, something I’ve practiced since childhood. From whimsical to symbolic, colourful to monochrome, I weave illustration into my work whenever it adds meaning and emotion.

I’m equally passionate about editorial design—the precision of a grid, the clarity of a refined layout, and the depth of editorial thinking. I bring together strategy, aesthetics, and storytelling to create thoughtful, impactful design experiences. Multilingual, curious, and inspired by art, travel, and culture, I approach every project with both rigour and soul.