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I'm Maria Cristina Riaño, a branding and visual identity designer based in Bogotá. I help personal brands, wellness businesses, and online projects stand out with cohesive branding, compelling logos, and social-media-ready visuals. I work with Canva, Illustrator, and Photoshop to craft brand systems and marketing assets. With over 20 years in graphic design, I blend creativity, strategy, and emotional intelligence to connect with people. I enjoy creating short-form video content and social media assets, exploring AI tools to streamline workflows while keeping a human touch.…I'm Maria Cristina Riaño, a branding and visual identity designer based in Bogotá. I help personal brands, wellness businesses, and online projects stand out with cohesive branding, compelling logos, and social-media-ready visuals. I work with Canva, Illustrator, and Photoshop to craft brand systems and marketing assets. With over 20 years in graphic design, I blend creativity, strategy, and emotional intelligence to connect with people. I enjoy creating short-form video content and social media assets, exploring AI tools to streamline workflows while keeping a human touch.

Maria Cristina Riaño

Designer, Graphic Designer, Brand Designer, +4

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I'm Maria Cristina Riaño, a branding and visual identity designer based in Bogotá. I help personal brands, wellness businesses, and online projects stand out with cohesive branding, compelling logos, and social-media-ready visuals. I work with Canva, Illustrator, and Photoshop to craft brand systems and marketing assets. With over 20 years in graphic design, I blend creativity, strategy, and emotional intelligence to connect with people. I enjoy creating short-form video content and social media assets, exploring AI tools to streamline workflows while keeping a human touch.…I'm Maria Cristina Riaño, a branding and visual identity designer based in Bogotá. I help personal brands, wellness businesses, and online projects stand out with cohesive branding, compelling logos, and social-media-ready visuals. I work with Canva, Illustrator, and Photoshop to craft brand systems and marketing assets. With over 20 years in graphic design, I blend creativity, strategy, and emotional intelligence to connect with people. I enjoy creating short-form video content and social media assets, exploring AI tools to streamline workflows while keeping a human touch.

Available to hire

I’m Maria Cristina Riaño, a branding and visual identity designer based in Bogotá. I help personal brands, wellness businesses, and online projects stand out with cohesive branding, compelling logos, and social-media-ready visuals. I work with Canva, Illustrator, and Photoshop to craft brand systems and marketing assets.

With over 20 years in graphic design, I blend creativity, strategy, and emotional intelligence to connect with people. I enjoy creating short-form video content and social media assets, exploring AI tools to streamline workflows while keeping a human touch.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

WooCommerce

Intermediate

Language

Spanish; Castilian

Fluent

English

Intermediate

Italian

Beginner

Work Experience

Graphic Designer / Branding at Freelance / Various Clients

January 1, 2014 - January 1, 2022

Branding, visual identity, social media content creation, reels, short-form video, Canva, Illustrator, Photoshop; e-commerce assets and marketing materials; online course materials.

Online Course Production & Digital Content Creation at Construyendo Vida (Dr. José Ricardo Alvarez)

January 1, 2018 - January 1, 2022

Online course production, digital content creation, educational materials, video editing.

Freelance Designer & Content Creator at Bindi Boom

January 1, 2024 - Present

Branding, visual identity, social media content, reels, ecommerce visuals; Canva/Illustrator/Photoshop; digital marketing assets.