Maria Kashif

Available to hire

UI/UX Designer · SaaS & Dashboard Specialist · Remote‑Freelance · Ex‑Software Engineer · Gold‑Medalist · Google Certified UX Designer I’m Maria Kashif — a remote freelance UI/UX Designer with a unique edge: I started…

About

UI/UX Designer · SaaS & Dashboard Specialist · Remote‑Freelance · Ex‑Software Engineer · Gold‑Medalist · Google Certified UX Designer

I’m Maria Kashif — a remote freelance UI/UX Designer with a unique edge: I started my career as a Software Engineer, graduated as a gold‑medalist in my Bachelor’s degree, and completed the Google UX Design Certification. Over the past 3+ years I’ve specialised in SaaS platforms, admin dashboards, mobile apps, and web products — helping startups and non‑profits translate complex workflows into intuitive interfaces.

My technical foundation means I speak both design & dev languages, and I leverage design systems, accessible UI components, and user‑centred research to drive measurable results. Whether I’m collaborating with remote teams or singlehandedly delivering a full UX audit, I bring clarity, efficiency and visual polish.

I’m available globally for freelance/contract work and committed to transforming workflows into delightful user experiences. Let’s talk if you want a designer who combines code‑thinking with human‑centered design.

  • Joined August 2025

Languages

  • EnglishFluent
  • UrduFluent
  • HindiFluent
  • ArabicIntermediate

Industry experience

  • Software & Internet
  • Professional Services
  • Education
  • Financial Services
  • Other
  • Healthcare
  • Computers & Electronics
  • Consumer Goods
  • Non-Profit Organization

Projects · 6

Role: Senior UI/UX Designer Project Type: Web & Mobile App UX/UI Design | Logistics & Delivery Tracking Overview: Designed an intuitive logistics tracking platform to simplify delivery management for businesses and end-users. Focused on seamless navigation, real-time tracking, and efficiency-driven workflows. Key Contributions: Conducted UX research & competitive analysis to identify user pain points. Designed wireframes, interactive prototypes, and high-fidelity UI in Figma. Optimized dashboard & mobile experience for faster task completion and improved usability. Ensured accessibility, responsive design, and modern UI consistency. Behance Link: https://www.behance.net/gallery/204568875/Case-Study-CheckShipped-Logistics-Delivery-Tracking Keywords: UX Research, Interaction Design, User Flows, Figma, High-Fidelity UI, Responsive Design, Dashboard UX, Logistics App UX

  • Product Designer
  • UI Designer
  • UX Designer
  • +1

Role: Senior UI/UX Designer Project Type: Website Redesign | Corporate & Professional Services Overview: Led the complete redesign of a corporate website to enhance brand presence, user engagement, and conversion. Focused on clean layouts, intuitive navigation, and modern visual identity. Key Contributions: Conducted UX audit & stakeholder interviews to align business goals with user needs. Developed wireframes, prototypes, and polished UI in Figma & Adobe XD. Improved information architecture and accessibility for a global audience. Applied consistent branding, visual hierarchy, and responsive design across devices. Keywords: UX/UI Design, Website Redesign, Wireframes & Prototypes, Corporate Website, Visual Design, Figma, Adobe XD, Accessibility, Information Architecture Behance Link : https://www.behance.net/gallery/221876691/Web-Redesign-ECOVIS-AL-SABTI-Website-Design

  • Product Designer
  • UI Designer
  • UX Designer
  • +1

Role: UX Designer & UI Creator Challenge: A take‑out restaurant needed an app to help staff and kitchen teams plan, manage and categories recipes by date and menu; existing tools were manual and error‑prone. Approach: Mapped out planning flows, introduced categories and check‑box interactions by date; designed a mobile UI with streamlined interactions in Figma; created hi‑fi prototypes for usability testing; coordinated with dev team during hand‑off. Outcome: Delivered a mobile app design that enabled the restaurant staff to organize and execute menu planning efficiently — reducing planning time by ~25 % and improving recipe utilization across teams. Behance Link: https://www.behance.net/gallery/179261623/Case-Study-Recipe-Planner-App-for-a-Takeout-Restaurant Keywords: mobile app design, food‑tech UX, planning tool, UI kit, user workflows

  • Designer
  • Product Designer
  • UI Designer
  • +3

Role: Product Designer (UX & UI) Challenge: The “MentorTheBlind” app aimed to support visually‑impaired mentees in career guidance, but its UI lacked accessibility, intuitive navigation and inclusive design. Approach: Conducted user interviews and accessibility audits; designed voice‑enabled navigation, high‑contrast colour combinations, and adaptive layout; set up prototypes in Figma for global remote testing. Outcome: Released a clickable prototype used in pilot tests, improved onboarding completion by ~30 % and heightened user satisfaction with inclusive design. Behance Link: https://www.behance.net/gallery/187666501/CaseStudy-MentorTheBlind-Career-Mentorship-App-Blind Keywords: mobile app accessibility, inclusive UX design, mentorship platform, user‑centered design, remote collaboration. #designer #graphicdesigner #illustrator #branding #graphicdesigner #webdesigner #designer

  • Designer
  • Product Designer
  • UI Designer
  • +2

Role: Lead UI/UX Designer & Prototyper Challenge: A complex enterprise SaaS platform lacked clarity, role‑based views, and visual consistency in its risk‑management dashboard. Approach: Leveraged my software‑engineering background to map user roles, workflows and data‑flows; developed a scalable Figma design system and deep‑dive UX audit; designed a clear hierarchy of alerts, KRIs and dashboards; implemented a component library supporting the palette . Outcome: Delivered a streamlined dashboard UI with role‑specific views, reduced user navigation steps by ~40 %, and enabled quicker decision‑making for analysts and managers. Behance Link: https://www.behance.net/gallery/221869105/Enterprise-Risk-Management-(ERM)-SaaS-Web-App-Dashboard Keywords: SaaS dashboard design, enterprise UX, risk‑management app, design system, data‑visualization.

  • Product Designer
  • UI Designer
  • UX Designer
  • +1

Role: Lead UI/UX Designer & Researcher Challenge: A SaaS banking dashboard suffering from high abandonment due to unclear navigation and complex data‑flows. My approach: Conducted heuristic audit, user interviews, and journey‑mapping; rebuilt the IA and design system in Figma; prototyped key flows and conducted usability testing. Outcome: Delivered a clean, scalable dashboard UI with a 30 % improvement in task‑completion rate and enhanced cross‑team collaboration via a shared component library. Behance Link: https://www.behance.net/gallery/214415107/Banking-App-Fintech-SAAS-Dashboard-UI-CaseStudy Keywords: SaaS dashboard, UI kit, user research, design system, Figma, usability testing. designer #webdesigner #uiuxdesigner #saasDesigner #saasdashboard

  • Designer
  • Product Designer
  • UI Designer
  • +2

Work experience· 7 roles

UX Researcher + Product Designer (Remote) · Al-Huda InternationalMay 2025 – Present · 1 yr 7 mos

Conducting a full UX audit; redesigning key user flows to improve accessibility, navigation, and visual clarity. Creating updated wireframes and prototypes in Figma. Collaborating with developers and stakeholders to align the UI with the organization's mission. Impact: improved usability and engagement for a global audience.

UI-UX Designer (Remote) · M Ingenious TechFeb 2025 – Apr 2025 · 3 mos

Mapped out user flows and developed journey maps to guide intuitive navigation and enhance overall user experience.

UI-UX Design Intern (Remote) · Brainwave MatrixJan 2025 – Feb 2025 · 2 mos

Web app (with dashboard UI) – crafted smooth user flows and clean UI. Website design – responsive, user-friendly layout that helped reduce bounce rates in internal testing.

UI-UX Design Intern (Remote) · Nebulae-SoftAug 2024 – Jan 2025 · 6 mos
UI-UX Designer (Remote) · FreelanceJan 2023 – Present · 3 yrs 11 mos
Software Developer / Web Developer (Remote) · FreelanceAug 2017 – Dec 2023 · 6 yrs 5 mos
Software Engineer Intern · Pakistan International AirlineJun 2009 – Jul 2009 · 2 mos

Education

Google UX Design Specialization · Coursera / Google2022 – 2024

Grade: 98%

BS in Information Technology · Jinnah University for Women2007 – 2010

Grade: GPA 3.73Grade: GPA 3.73 Secured 1st Position and Awarded with Gold Medal.

Certifications and awards

Google UX Design Specialization2022 – 2024
Best Software Project Award2009

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