Available to hire
I’m Maria Fernanda, a Senior Visual Designer blending brand systems with motion-first storytelling. With 8+ years of experience collaborating with global brands and fast-paced teams, I craft visually cohesive campaigns that drive growth and engagement. I thrive in remote, cross-functional settings, turning strategy into scalable visuals that balance clarity, speed, and consistency.
I’m passionate about translating marketing and product goals into creative systems—from visual identities and campaigns to motion graphics and presentations—that are both beautiful and actionable. I enjoy partnering with marketing, content, and product teams to elevate brand storytelling across digital channels.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
Portuguese
Fluent
English
Fluent
Spanish; Castilian
Intermediate
French
Intermediate
Work Experience
Contract Graphic Designer at Baam / HL Pro Tool
October 1, 2025 - October 1, 2025Designed landing pages, lead magnets, and editorial materials that boosted client acquisition. Produced video and imagery assets enhancing brand storytelling across websites and sales funnels.
Graphic Designer at Design House
August 1, 2024 - August 1, 2024Created motion graphics and advertising visuals for large-scale retail campaigns. Improved creative workflows by establishing visual templates for rapid production.
Graphic & Presentation Designer at Monkey Business
August 1, 2024 - August 1, 2024Designed and animated motion graphics and corporate presentations for global clients, ensuring brand consistency and visual impact. Partnered with marketing teams to refine storytelling.
Contract Graphic Designer at USSCYBER INC.
April 1, 2023 - April 1, 2023Designed UX/UI layouts for landing pages and mobile applications, optimising user flow and accessibility. Produced animated and static content that increased digital engagement by 35%.
Graphic Designer at Smartalk
December 1, 2021 - December 1, 2021Created and standardised corporate presentation templates for clients in tech and education sectors.
Freelance Architect & Graphic Designer
January 1, 2017 - November 5, 2025Provide branding, motion, and presentation design for small businesses and cultural projects. Deliver architectural consultancy, including scenography, expography, and signage design.
Graphic Designer at Torre Comunicação
July 1, 2020 - July 1, 2020Produced graphic assets and motion graphics for social media and advertising. Designed packaging and stationery for local and regional brands.
Contract Graphic Designer at Baam / HL Pro Tool
October 31, 2025 - October 31, 2025Designed landing pages, lead magnets, and editorial materials that boosted client acquisition. Produced video and imagery assets enhancing brand storytelling across websites and sales funnels.
Graphic Designer at Design House
August 31, 2024 - August 31, 2024Created motion graphics and advertising visuals for large-scale retail campaigns. Improved creative workflows by establishing visual templates for rapid production.
Graphic & Presentation Designer at Monkey Business
August 31, 2024 - August 31, 2024Designed and animated motion graphics and corporate presentations for global clients. Partnered with marketing teams to refine storytelling and improve engagement metrics across digital campaigns.
Contract Graphic Designer at USSCYBER INC.
April 30, 2023 - April 30, 2023Designed UX/UI layouts for landing pages and mobile applications, optimising user flow and accessibility. Produced animated and static content that increased digital engagement by 35%. Delivered corporate presentations for executive communication and sales pitches.
Graphic Designer at Smartalk
December 31, 2021 - December 31, 2021Created and standardised corporate presentation templates for clients in tech and education sectors.
Freelance Architect & Graphic Designer at Self-Employed
January 1, 2017 - November 5, 2025Provided branding, motion, and presentation design for small businesses and cultural projects. Delivered architectural consultancy, including scenography, expography, and signage design.
Graphic Designer at Torre Comunicação
July 31, 2020 - July 31, 2020Produced graphic assets and motion graphics for social media and advertising. Designed packaging and stationery for local and regional brands.
Contract Graphic Designer at Baam / HL Pro Tool
August 1, 2024 - October 1, 2025Designed landing pages, lead magnets, and marketing assets supporting acquisition and sales funnels. Produced motion graphics and visual content for digital campaigns, strengthening brand storytelling across platforms. Collaborated with marketing and growth teams to translate strategy into scalable visual solutions.
Graphic Designer at Design House
April 1, 2023 - August 1, 2024Created motion graphics and advertising visuals for large-scale retail and marketing campaigns. Developed visual templates and systems that improved production speed and consistency across teams.
Graphic & Presentation Designer at Monkey Business
August 1, 2022 - August 1, 2024Designed and animated corporate presentations and motion assets for global clients. Partnered with marketing teams to refine visual storytelling and improve engagement across digital campaigns.
Contract Graphic Designer at USSCYBER INC.
January 1, 2022 - April 1, 2023Designed UX/UI layouts for landing pages and mobile applications, focusing on usability and clarity. Produced animated and static content that increased digital engagement by 35%. Delivered executive and sales presentations for client communication and pitches.
Graphic Designer at Torre Comunicação
September 1, 2019 - July 1, 2020Produced graphic and motion assets for social media and advertising campaigns. Designed packaging and stationery for local and regional brands.
Freelance Visual Designer & Architect at Freelance
January 1, 2017 - PresentDelivered branding, motion graphics, presentations, and marketing visuals for small businesses and cultural projects. Provided architectural and spatial design consultancy, including scenography, expography, and signage.
Education
BA in Architecture and Urban Design at Pontifícia Universidade Católica de Minas Gerais (PUC Minas)
January 1, 2019 - December 1, 2023BA in Graphic Design at Universidade do Estado de Minas Gerais (UEMG)
January 1, 2014 - December 1, 2017Exchange Program in Graphic Arts & Design at Leeds Beckett University
August 1, 2015 - August 1, 2016Extension in Cinema Narrative at UEMG
January 1, 2014 - December 1, 2014BA in Architecture and Urban Design at Pontifícia Universidade Católica de Minas Gerais (PUC Minas)
January 1, 2018 - December 1, 2023BA in Graphic Design at Universidade do Estado de Minas Gerais (UEMG)
January 1, 2014 - December 1, 2017Exchange Program in Graphic Arts & Design at Leeds Beckett University, UK
August 1, 2015 - August 1, 2016Extension in Cinema Narrative at UEMG
January 1, 2014 - December 1, 2014BA in Architecture and Urban Design at Pontifícia Universidade Católica de Minas Gerais (PUC Minas)
January 1, 2019 - December 31, 2023BA in Graphic Design at Universidade do Estado de Minas Gerais (UEMG)
January 1, 2014 - December 31, 2017Exchange Program in Graphic Arts & Design at Leeds Beckett University, UK
August 1, 2015 - August 31, 2016Extension in Cinema Narrative at UEMG
January 1, 2014 - December 31, 2014BA in Architecture and Urban Design at Pontifícia Universidade Católica de Minas Gerais (PUC Minas)
January 11, 2030 - January 1, 2023BA in Graphic Design at Universidade do Estado de Minas Gerais (UEMG)
January 11, 2030 - January 1, 2017Exchange Program in Graphic Arts & Design at Leeds Beckett University, UK
January 1, 2015 - January 1, 2016Qualifications
Industry Experience
Education, Media & Entertainment, Professional Services, Real Estate & Construction, Retail, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
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