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Hi there! I'm Mariam Cannon, a communications and media professional with a foundation in journalism, account management, campaign analysis, and marketing strategy. I translate audience insights into actionable campaigns, manage brand communities, and nurture client relationships across digital platforms to drive growth and engagement. I thrive in cross-functional teams, balancing creative storytelling with data-driven decision making, and I enjoy helping brands connect with audiences through thoughtful content, clear messaging, and measurable impact.…Hi there! I'm Mariam Cannon, a communications and media professional with a foundation in journalism, account management, campaign analysis, and marketing strategy. I translate audience insights into actionable campaigns, manage brand communities, and nurture client relationships across digital platforms to drive growth and engagement. I thrive in cross-functional teams, balancing creative storytelling with data-driven decision making, and I enjoy helping brands connect with audiences through thoughtful content, clear messaging, and measurable impact.

Mariam Cannon

Community Manager, Content Producer, Production Manager, +2

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Hi there! I'm Mariam Cannon, a communications and media professional with a foundation in journalism, account management, campaign analysis, and marketing strategy. I translate audience insights into actionable campaigns, manage brand communities, and nurture client relationships across digital platforms to drive growth and engagement. I thrive in cross-functional teams, balancing creative storytelling with data-driven decision making, and I enjoy helping brands connect with audiences through thoughtful content, clear messaging, and measurable impact.…Hi there! I'm Mariam Cannon, a communications and media professional with a foundation in journalism, account management, campaign analysis, and marketing strategy. I translate audience insights into actionable campaigns, manage brand communities, and nurture client relationships across digital platforms to drive growth and engagement. I thrive in cross-functional teams, balancing creative storytelling with data-driven decision making, and I enjoy helping brands connect with audiences through thoughtful content, clear messaging, and measurable impact.

Available to hire

Hi there! I’m Mariam Cannon, a communications and media professional with a foundation in journalism, account management, campaign analysis, and marketing strategy. I translate audience insights into actionable campaigns, manage brand communities, and nurture client relationships across digital platforms to drive growth and engagement.

I thrive in cross-functional teams, balancing creative storytelling with data-driven decision making, and I enjoy helping brands connect with audiences through thoughtful content, clear messaging, and measurable impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Client Relations Manager at We The Hobby

September 1, 2025 - Present

Managed real-time client interactions during live sports card broadcasts on Fanatics Live, maintaining brand-aligned communication and achieving an 83% client retention rate while driving new customer acquisition. Acted as a key liaison between collectors, audiences, and cross-functional teams, leveraging insights to enhance client experience and inform strategic marketing initiatives.

English Teacher at Maria P. Thomas Charter High School

February 1, 2024 - June 30, 2025

Delivered engaging instruction and presentations that strengthened students' storytelling, writing, and critical thinking skills across diverse classrooms.

Sideline Reporter at Kean University

November 1, 2023 - March 31, 2024

Delivered live sports updates and commentary while translating complex game developments into clear messaging for audiences. Developed story lines, scripts, and player features that enhanced fan engagement across live broadcasts.

Client Relations Manager at Fanatics Live (platform engagement)

September 1, 2025 - Present

Managed real-time client interactions during live sports broadcasts on Fanatics Live, maintaining brand-aligned communication and achieving an 83% client retention rate while driving new customer acquisition. Promoted within the first 3 months based on performance to manage high-value client onboarding and premium live sales events. Elevated transaction value from entry-level (~$1) to high-value purchases averaging $1,000 per transaction, increasing overall client lifetime value. Acted as a key liaison between collectors, audiences, and cross-functional teams, leveraging engagement insights to enhance client experience and inform strategic marketing initiatives.

Campaign Analyst at PhD Media

January 1, 2023 - February 1, 2024

Analyzed campaign performance data and audience insights to optimize media strategies, increasing engagement by 38% and improving overall campaign ROI by 25%. Partnered with cross-functional marketing teams to support integrated media planning and execution, ensuring seamless campaign delivery and alignment across channels. Conducted market research and competitive analysis to inform campaign recommendations and brand positioning, driving a 20% lift in audience targeting accuracy.