I’m a multidisciplinary designer and creative director shaping visual identities at the intersection of culture, architecture, and design. I translate ideas into visual systems that move between print, space, and screen, combining conceptual depth with precise execution.

Mariana Marques

I’m a multidisciplinary designer and creative director shaping visual identities at the intersection of culture, architecture, and design. I translate ideas into visual systems that move between print, space, and screen, combining conceptual depth with precise execution.

Available to hire

I’m a multidisciplinary designer and creative director shaping visual identities at the intersection of culture, architecture, and design.

I translate ideas into visual systems that move between print, space, and screen, combining conceptual depth with precise execution.

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Language

Portuguese
Fluent
English
Fluent
Italian
Advanced

Work Experience

Senior Graphic Designer at Zaha Hadid Design, Lda.
January 1, 2023 - October 27, 2025
Lead end-to-end design of visual assets (static and motion) aligned with brand guidelines; drive concept and development of content for social media and e-commerce; manage the creative process with mood boards, scamps, storyboards, and animatics; develop packaging and editorial design solutions; define formats, typography, grids, imagery, and chromatic systems for brand catalogs; work across cultural fields including architecture, art, cinema, and related disciplines; oversee editorial design and web design initiatives.
Independent Graphic Designer at Independent
January 1, 2015 - October 27, 2025
Provide branding, editorial, packaging, and digital design services for clients in the cultural and creative sectors; develop visual identities, editorial layouts, and brand catalogs; create web layouts and social media assets; guide projects from concept to production.
Mid level Graphic Designer at Studio Dobra
January 1, 2019 - January 1, 2019
Graphic design work across branding, print, and digital projects; contributed to editorial design and web layouts; collaborated with multidisciplinary teams to deliver integrated branding solutions.
Art Director at Attitude Magazine
December 31, 2016 - December 31, 2016
Art direction and editorial design for Attitude Design Magazine; oversaw layouts, typography, and imagery; coordinated with writers, photographers, and illustrators to ensure alignment with the magazine’s brand and creative vision.
Junior Graphic Designer at FBAUP (Universidade de Belas Artes da Universidade do Porto)
December 31, 2014 - December 31, 2014
Junior graphic design work supporting editorial and publishing-related design tasks.
Junior Graphic Designer at Parfois
December 31, 2014 - December 31, 2014
Packaging design and product graphic design for the brand; contributed to brand and product visuals.
Graphic Design Intern at Studio Pepe Heykoop
December 31, 2010 - December 31, 2010
Product design internship; supported design development and prototyping.
Graphic Design Intern at Studio Andrew Howard
December 31, 2011 - December 31, 2011
Graphic design internship; assisted in branding and layout tasks.
Graphic Designer at ESMAD
December 31, 2022 - December 31, 2022
Graphic designer responsible for visual assets development, branding support, and editorial design. Contributed to web layouts and social media assets, aligning with institutional brand guidelines.
Senior Graphic Designer at Zaha Hadid Design, Lda.
January 1, 2023 - October 31, 2025
Senior Designer leading end-to-end design of visual assets (static and motion graphics) in alignment with brand guidelines; developing content for social media channels and e-commerce; managing mood boards, scamps, storyboards, and animatics; shaping packaging and editorial design systems for brand catalogs.
Graphic Designer at Independent / Freelance
January 1, 2015 - October 31, 2025
Independent graphic designer providing branding, editorial layout, packaging, and digital design services to cultural and creative clients; developing visual identities and editorial solutions across print and digital media.
Mid level Graphic Designer at Studio Dobra
December 31, 2019 - December 31, 2019
Mid-level designer focused on visual identity, editorial design, and digital assets; contributed to branding, print, and online materials for multiple clients.
Junior Graphic Designer at FBAUP
December 31, 2014 - December 31, 2014
Junior graphic designer supporting editorial and visual communication tasks for the faculty.
Product Design Intern at Studio Pepe Heykoop
December 31, 2010 - December 31, 2010
Product design internship with exposure to design for production and prototyping.
Creative Director & Lead Designer at Zaha Hadid Design, Lda.
January 1, 2023 - November 26, 2025
Direct the end-to-end creative process for global design projects, ensuring visual alignment with ZHD’s brand identity and design ethos. Oversee concept development, art direction, and execution of digital and print campaigns across social media, e‑commerce, and publication formats. Develop mood boards, storyboards, and motion assets to articulate creative vision to stakeholders. Drive packaging and editorial design initiatives that strengthen brand visibility and consistency across all platforms.
Lecturer at ESMAD
January 1, 2022 - January 1, 2022
Delivered lectures in visual communication and digital design, mentoring students in concept development, typography, and editorial systems. Guided final-year projects that explored crossovers between cultural identity and digital design practice.
Independent Graphic Designer at Independent Graphic Designer (Freelance)
January 1, 2020 - November 26, 2025
Lead visual identities and editorial projects for clients across the cultural and architectural landscape — from museums and film institutions to international design exhibitions. Collaborations include Museu de Serralves, Casa do Cinema Manoel de Oliveira, Galeria Municipal do Porto, Biennale Architettura di Venezia (depA Architects), and others. My work explores how design shapes meaning — developing typographic systems, image narratives, and visual structures that connect audiences to content.
Midweight Graphic Designer at Studio Dobra
January 1, 2020 - January 1, 2020
Designed visual identities, publications, and exhibition materials for cultural clients and commercial clients. Developed cohesive design systems that improved project efficiency and consistency. Co-led digital transition initiatives, expanding studio capabilities into responsive web and motion design. Ensured high production standards through close collaboration with printers, editors, and developers.
Art Director & Graphic Designer at Attitude Magazine
January 1, 2016 - January 1, 2016
Directed the visual identity and art direction of Attitude Design Magazine. Oversaw layout, typography, and imagery from concept through final print. Collaborated with writers, photographers, and illustrators to create unified editorial narratives.
Junior Graphic Designer at Parfois
January 1, 2014 - January 1, 2014
Designed campaign visuals, packaging, and retail displays for an international fashion brand. Supported seasonal campaign rollouts, ensuring consistent brand language across all touchpoints. Assisted art direction for photoshoots and coordinated design assets for e-commerce.

Education

Master Degree in Communication Design at Escola Superior de Arte e Design (ESAD, Matosinhos)
January 1, 2010 - January 1, 2011
Bachelor degree in Product Design at Escola Superior de Arte e Design (ESAD, Matosinhos)
January 1, 2005 - January 1, 2009
Typografie Summer School at ISIA Urbino / Werkplaats
January 1, 2015 - January 1, 2015
Master Degree in Communication Design at Escola Superior de Arte e Design (ESAD, Matosinhos)
January 1, 2010 - January 1, 2011
Bachelor degree in product design at Escola Superior de Arte e Design (ESAD, Matosinhos)
January 1, 2005 - January 1, 2009
Typografie Summer school at ISIA Urbino/Werkplaats
January 1, 2015 - January 1, 2015
MA at Escola Superior de Arte e Design, Matosinhos
January 1, 2010 - January 1, 2012
BA Product Design at Escola Superior de Arte e Design, Porto
January 1, 2010 - January 1, 2012
Erasmus Exchange at Politecnico di Milano
January 1, 2008 - January 1, 2009
Typographic Summer School at ISIA Urbino / Werkplaats Typografie
January 1, 2015 - January 1, 2015

Qualifications

Master Degree in Communication Design
January 1, 2010 - January 1, 2011
Bachelor degree in Product Design
January 1, 2005 - January 1, 2009
Typografie Summer School
January 1, 2015 - January 1, 2015
Book Design Award 2022 - Selected for Best Book Design From All Over the World 2023 (vol I)
January 1, 2022 - October 31, 2025
Book Design Award 2022 - Lições de Arquitectura 01. Fundação e Arqueologia – Contexto e discurso do território contemporâneo
January 1, 2022 - October 31, 2025
Speaker at the ED-Awards - The Portuguese Scene
January 1, 2019 - October 31, 2025
Top 20 Portuguese books for Best Book Design (2022)
January 1, 2022 - November 26, 2025
Top 20 Portuguese books for Best Book Design (2023)
January 1, 2023 - November 26, 2025
Top 20 Portuguese books for Best Book Design (2025)
January 1, 2025 - November 26, 2025
Speaker at ED-Awards – The Portuguese Scene
January 1, 2019 - November 26, 2025

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet