Marina Gomes
I'm a creative and growth-focused influencer marketing professional with over 4 years of experience in driving campaigns and building creator partnerships across platforms like TikTok, YouTube, and Instagram.
About
I’m a creative and growth-focused influencer marketing professional with over 4 years of experience in driving campaigns and building creator partnerships across platforms like TikTok, YouTube, and Instagram. I thrive in fast-paced environments and enjoy collaborating with teams to take projects further,
Having managed budgets exceeding €1M and worked on performance-driven campaigns in the mobile gaming industry, I have honed the skills to balance storytelling with measurable results. I’m passionate about testing new ideas, negotiating strong partnerships, and pushing creative boundaries.
- 2 years' experience
- Joined September 2025
Languages
- EnglishFluent
- PortugueseFluent
- Spanish; CastilianFluent
- GermanIntermediate
Industry experience
- Gaming
- Media & Entertainment
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Work experience· 4 roles
Led influencer campaigns for a leading mobile gaming client, overseeing a budget of €1M+ annually across TikTok, YouTube, and Instagram. Built and managed a high-performing network of UGC creators and streamers, collaborating on campaign narratives and ad content tailored for performance KPIs.
Led influencer campaigns for a leading mobile gaming client, overseeing a budget of €1M+ annually across TikTok, YouTube, and Instagram. Built and managed a high-performing network of UGC creators and streamers, collaborating on campaign narratives and ad content tailored for performance KPIs. Delivered custom post-campaign reports and insights decks to stakeholders and clients.
Designed and executed influencer campaigns targeting the UK market, managing a wide portfolio across industries. Oversaw influencer marketing budgets, monitored metrics, and provided strategic advice on creator selection and campaign direction to align with client KPIs.
Education· 8
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