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I am a senior marketing and business operations leader with over 20 years of practical, hands-on experience across FMCG, Automotive, and Technology sectors. I thrive on delivering excellent projects and measurable results by linking performance to market growth, and have led multi-country programs and large, cross-functional teams. I enjoy building high-performing teams, automating processes, and driving digital transformation. I have steered budget management, delivered Lean Six Sigma initiatives, and guided data-driven decision making that improved customer experience and reduced costs.…I am a senior marketing and business operations leader with over 20 years of practical, hands-on experience across FMCG, Automotive, and Technology sectors. I thrive on delivering excellent projects and measurable results by linking performance to market growth, and have led multi-country programs and large, cross-functional teams. I enjoy building high-performing teams, automating processes, and driving digital transformation. I have steered budget management, delivered Lean Six Sigma initiatives, and guided data-driven decision making that improved customer experience and reduced costs.

Marius Cocu

Marketing Strategist, Brand Strategist, Content Producer, +7

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I am a senior marketing and business operations leader with over 20 years of practical, hands-on experience across FMCG, Automotive, and Technology sectors. I thrive on delivering excellent projects and measurable results by linking performance to market growth, and have led multi-country programs and large, cross-functional teams. I enjoy building high-performing teams, automating processes, and driving digital transformation. I have steered budget management, delivered Lean Six Sigma initiatives, and guided data-driven decision making that improved customer experience and reduced costs.…I am a senior marketing and business operations leader with over 20 years of practical, hands-on experience across FMCG, Automotive, and Technology sectors. I thrive on delivering excellent projects and measurable results by linking performance to market growth, and have led multi-country programs and large, cross-functional teams. I enjoy building high-performing teams, automating processes, and driving digital transformation. I have steered budget management, delivered Lean Six Sigma initiatives, and guided data-driven decision making that improved customer experience and reduced costs.

Available to hire

I am a senior marketing and business operations leader with over 20 years of practical, hands-on experience across FMCG, Automotive, and Technology sectors. I thrive on delivering excellent projects and measurable results by linking performance to market growth, and have led multi-country programs and large, cross-functional teams.

I enjoy building high-performing teams, automating processes, and driving digital transformation. I have steered budget management, delivered Lean Six Sigma initiatives, and guided data-driven decision making that improved customer experience and reduced costs.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Romanian, Moldavian, Moldovan

Fluent

English

Fluent

French

Advanced

Italian

Beginner

Work Experience

Operations Manager at Amazon Development Center, Bucharest/Iasi (hybrid)

December 20, 2022 - Present

Directly supervising a team of over 35 operations professionals, drove a notable 24% rise in program productivity in 2023 and 40% in 2024. Managed complex multi-country operations, promoting automation and process optimization; built consolidated dashboards aligning KPI targets across Europe and ensuring data integrity. Led automation initiatives within these programs, collaborating with a global team of seven or more automation professionals to create and execute global solutions that supported significant productivity gains.

Marketing & Communications Director at Trust Motors (Peugeot, Citroën, DS & Opel Official Importer in Romania)

September 1, 2010 - August 1, 2019

Led multi-brand marketing and communications, managing a marketing budget over €17 million; increased brand awareness by 30% and year-over-year sales. Directed a team of 5 direct and 30+ indirect marketers, coordinated large-scale events and dealer-network initiatives across Romania and Europe, and consistently aligned marketing activities with overall business goals.

Marketing Manager at Hyundai Auto Romania

January 1, 2005 - December 31, 2010

Drove Hyundai's market growth in Romania, achieving 70% YoY growth and raising SUV market share from 11th to 6th. Led cross-functional teams across brand, sales, and dealer network, managed budgets, and initiated digital transformation and product-launch initiatives across the local market.

Marketing Assistant at Parmalat Romania SA

October 1, 2001 - February 1, 2004

Supported the marketing plan lifecycle for Parmalat and Santa brands (TV, Outdoor, Radio, Print, Point of Sale, etc.), managed marketing research projects, coordinated promotional events to raise product visibility and market penetration, built centralized dealer-network support, and ensured timely delivery of packaging and promotional materials across campaigns.

Director of Marketing & Communications at Trust Motors (Peugeot, Citroën, DS & Opel Official Importer in Romania)

September 20, 2010 - August 20, 2019

Led marketing and communications across the Romani an market, driving brand awareness and market share. Implemented data-driven campaigns, aligned with corporate goals, and steered over €37M+ in multi-channel budgets with measurable ROIs. Contributed to market positioning and drove sustained sales growth across campaigns and events.

Marketing Manager at Hyundai Auto Romania, Bucharest

March 20, 2004 - August 20, 2010

Drove strategic marketing and brand initiatives for Hyundai in Romania, contributing to notable market growth and brand visibility. Managed cross-functional teams and multi-channel campaigns to support sales objectives and dealer network performance.

Marketing Assistant at Parmalat Romania SA, Bucharest

October 1, 2001 - February 1, 2004

Supported the end-to-end marketing plan lifecycle for Parmalat and Santal brands, coordinating campaigns (TV, outdoor, radio, print, POS) and promotional events; contributed to market research and campaign analytics to inform strategic decisions.