Marketing and account management professional with 10 years’ experience working with global brands across the entertainment and media industries. Experienced in client relationship management, project delivery, digital marketing and business growth. Alongside my professional career, I founded and run my own jewellery brand, giving me hands-on experience in branding, social media, e-commerce and building a business from the ground up. I’m passionate about working with creative and lifestyle brands and enjoy combining strategic thinking with a practical, entrepreneurial approach. Alongside agency work, founded and runs an independent jewelry brand, managing product development, sourcing, brand positioning, eCommerce operations, and social + paid digital marketing. Open to freelance and part-time opportunities in marketing, operational and creative roles.

Mark Hogan

Marketing and account management professional with 10 years’ experience working with global brands across the entertainment and media industries. Experienced in client relationship management, project delivery, digital marketing and business growth. Alongside my professional career, I founded and run my own jewellery brand, giving me hands-on experience in branding, social media, e-commerce and building a business from the ground up. I’m passionate about working with creative and lifestyle brands and enjoy combining strategic thinking with a practical, entrepreneurial approach. Alongside agency work, founded and runs an independent jewelry brand, managing product development, sourcing, brand positioning, eCommerce operations, and social + paid digital marketing. Open to freelance and part-time opportunities in marketing, operational and creative roles.

Available to hire

Marketing and account management professional with 10 years’ experience working with global brands across the entertainment and media industries. Experienced in client relationship management, project delivery, digital marketing and business growth. Alongside my professional career, I founded and run my own jewellery brand, giving me hands-on experience in branding, social media, e-commerce and building a business from the ground up. I’m passionate about working with creative and lifestyle brands and enjoy combining strategic thinking with a practical, entrepreneurial approach.

Alongside agency work, founded and runs an independent jewelry brand, managing product development, sourcing, brand positioning, eCommerce operations, and social + paid digital marketing. Open to freelance and part-time opportunities in marketing, operational and creative roles.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Founder, Designer & Marketing Lead at Makers Marque Jewellery
August 1, 2024 - Present
Founded and runs an independent jewelry brand managing product development, branding and marketing. Designs and produces bespoke jewelry pieces including material selection, finishing and product quality control. Sources, buys and sells antique gold jewelry, evaluating pieces for re-sale and restoration potential. Identifies hallmarks, gemstones and period characteristics to determine authenticity, value and historical context. Planned and executed digital marketing across social and paid channels (including Meta and social shopping ads). Developed product positioning, pricing and launch strategies; created content across social platforms and managed end-to-end commerce operations including website, CRM, order fulfillment and customer communications. Analyzes campaign and sales performance to optimize marketing spend and improve ROI.
Founder, Designer & Marketing Lead at Makers Marque Jewelry
August 1, 2024 - Present
Founded and ran an independent jewelry brand, overseeing product development, branding and marketing. Designed bespoke pieces, sourced materials, managed finishing and quality control. Created content across social, e-commerce and PR; built partnerships with retailers and exhibitors; grew a loyal customer base.
Senior Account Executive, Performance at Movio / Vista Group
November 1, 2022 - June 30, 2026
Managed a portfolio of major exhibitor accounts across EMEA, including the region’s highest-revenue cinema group. Drove campaign performance focused on measurable outcomes such as attendance, revenue and customer engagement. Advised on campaign strategy and audience segmentation using regular performance reviews and insight reports; activated targeted CRM and email campaigns to drive attendance across all film genres. Coordinated cross-functionally with Product & Development to shape new features and gather client requirements, and built partnerships with exhibitors to support both commercial and creative goals. Represented Movio at industry events and supported business development, including proposals for new products/services.
Account Manager, EMEA at Movio / Vista Group
November 1, 2022 - June 30, 2026
Managed a portfolio of major exhibitor accounts across the EMEA region, driving campaign performance with a focus on attendance, revenue and engagement. Advised on strategy and audience segmentation via performance reviews and insights reports. Activated CRM and email campaigns to drive attendance across film genres. Collaborated with Product & Development to shape new features and support client requirements.
Marketing & Account Manager - Fashion, Lifestyle & Culture at Sony Pictures Entertainment - OMD EMEA
July 1, 2021 - November 2, 2022
Planned and executed digital campaigns for international theatrical releases across TikTok, Meta, YouTube, Snapchat, Pinterest, CTV and DOOH. Responded to briefs from Sony’s late team with strategic recommendations and media plans; worked closely with platform partners to leverage new creative formats and audience tools. Oversaw campaign activations end-to-end including optimization, pacing and reporting, and delegated tasks while supporting the wider performance team.
Senior Account Executive, Performance at Sony Pictures Entertainment
July 1, 2021 - November 2, 2022
Planned and executed digital campaigns for international theatrical releases across TikTok, Meta, YouTube, Snapchat, Pinterest, CCTV and DOOH. Responded to briefs from Sony’s LA team, presented strategic recommendations and media plans. Collaborated with platform partners to leverage new creative formats and audience tools. Oversaw end‑to‑end activations, including optimization, pacing and reporting. Delegated tasks and supported the wider performance team.
Senior Campaign Executive at Infectious Media
October 1, 2020 - July 1, 2021
Led multi-channel performance campaigns for major brands including HSBC, John Lewis and Lenovo. Managed full-funnel strategy, setup, optimization and reporting. Served as primary client contact, delivering insight-driven recommendations. Executed programmatic trading and trafficking through CM360.
Performance Planning Executive at Havas Media
October 1, 2019 - August 31, 2020
Led multi-channel performance planning for major brands; planned, setup, optimized and reported on campaigns.
Digital Marketing Executive at Concept Vehicle Leasing
September 1, 2017 - April 1, 2019
Managed full-funnel marketing across digital and traditional channels. Created social content, print assets and OOH creative. Produced and edited promotional video content. Managed CRM workflows and website copywriting.

Education

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Qualifications

Industry Experience

Media & Entertainment, Retail, Professional Services, Consumer Goods, Financial Services