Working with Doyle’s Distillery, a small start-up, was an exciting opportunity to help create a unique brand identity and label design that resonates with their target audience. During the initial consultation, I worked closely with the client to identify their needs and goals for the project. To make their brand stand out, the client expressed interest in incorporating elements associated with Co.Donegal into the logo and label design. I took that feedback and developed a creative concept that reflected the brand’s vision while capturing the essence of the region.

The client also wants a theme to run through a range of products they plan to produce in the future, so I worked to create a cohesive design that could easily be adapted to future products while maintaining a consistent brand image. The client was thrilled with the result and I’m confident that the brand identity and label design will appeal to the target audience and help Doyle’s Distillery establish a strong and memorable presence in the marketplace.