Creative Design Specialist at Sun Life

Design landing pages, emails, digital flyers, PowerPoint presentations, custom icons, paid media ads and social media. Create design systems, templates and help establish a custom illustration style, brand guidelines and cobranding systems. Spearhead re-branding efforts of all Provider Search material to the new Sun Life brand. Collaborate with other designers and cross-functional teams. Stay current with design trends, AI, the latest tools and complete regular training courses. Ensure creative meets and exceeds business objectives, is high quality and on-brand.

Freelance Graphic Designer at Michaelis Design Co.

Create brand identities, guidelines and assets for clients across many different industries. Design and develop responsive, multi-page WordPress and Framer websites, tradeshow displays, park maps, logos, brochures and wedding invitation packages. Collaborate with cross functional teams from various companies. Meet with clients, develop project briefs and execute design work based on research and business goals. Manage all aspects of projects from initial consultation, contract negotiation to final delivery, ensuring all deadlines are met within budget. Exceed client expectations; create brands and assets that clients are proud of.

Senior Graphic Designer at IMS

Design and establish brand guidelines to bring consistency to the IMS brand. Provide on-time graphic support across the various departments at IMS. Create high quality PowerPoint presentations for internal Town Halls, investors and the sales team. Research, write and design infographics to provide insights and analytics reflective of IMS product offerings to prospective customers. Design custom icons, diagrams and provide imagery support for the IMS corporate website. Member of the environmental committee; involvement in community outreach programs. Measure success by continually tracking speed of service, quality of design, brand consistency, social media targets and email click/open rates.

Senior Graphic Designer at Lesley Warren Design Group

Create design solutions for key clients such as Wilfrid Laurier University, Dare Foods, Gore Mutual, D+H, Drayton Entertainment and Viessmann. Conceptualize and collaborate with the Art Director and other Designers to develop brand identities, packaging concepts and other print projects. Track hours for accountability and billing purposes. Manage multiple projects simultaneously and work under tight deadlines. Ensure I am productive during slow times (completing tutorials or looking for design or marketing opportunities).

Design Associate at City of Waterloo

Completed design briefs and collaborated with the Senior Designer. Created on-brand visuals for various city departments and clients. Followed accessibility standards to communicate to a diverse city.

Graphic Designer at Just Eat / Skip The Dishes

Responsible for adhering to the JUST EAT style and ensuring consistency throughout all channels. Art directed national email templates, social, print and digital campaigns. Responsible for all print media: taxi wraps/toppers, streetcar, food truck and bus wraps, billboards, vouchers and co-branded partnership projects (Spotify, Calgary Flames and Blue Jays). Collaborated and planned content and marketing campaigns with various team members. Continuous education and workshops.