Hello, I’m Marko Kovačić, a senior Brand Identity Designer from Belgrade, Serbia. I specialize in brand identity, visual identity systems, and production design, with 12+ years of freelance experience working with clients worldwide. I’ve completed thousands of B2B projects and built long-term relationships with companies across Europe and other global markets. I focus on delivering high-quality design solutions that blend bold visual creativity with strategic branding and efficiency. I collaborate across print and digital channels, with a toolkit that includes logo design, vector illustration, and motion graphics, plus expertise in image editing, presentation design, and product design for screen or print. I’m comfortable working independently or as part of a team to translate brand strategy into compelling visual identities and assets.

Marko Kovačić

Hello, I’m Marko Kovačić, a senior Brand Identity Designer from Belgrade, Serbia. I specialize in brand identity, visual identity systems, and production design, with 12+ years of freelance experience working with clients worldwide. I’ve completed thousands of B2B projects and built long-term relationships with companies across Europe and other global markets. I focus on delivering high-quality design solutions that blend bold visual creativity with strategic branding and efficiency. I collaborate across print and digital channels, with a toolkit that includes logo design, vector illustration, and motion graphics, plus expertise in image editing, presentation design, and product design for screen or print. I’m comfortable working independently or as part of a team to translate brand strategy into compelling visual identities and assets.

Available to hire

Hello, I’m Marko Kovačić, a senior Brand Identity Designer from Belgrade, Serbia. I specialize in brand identity, visual identity systems, and production design, with 12+ years of freelance experience working with clients worldwide. I’ve completed thousands of B2B projects and built long-term relationships with companies across Europe and other global markets. I focus on delivering high-quality design solutions that blend bold visual creativity with strategic branding and efficiency.

I collaborate across print and digital channels, with a toolkit that includes logo design, vector illustration, and motion graphics, plus expertise in image editing, presentation design, and product design for screen or print. I’m comfortable working independently or as part of a team to translate brand strategy into compelling visual identities and assets.

See more

Language

English
Fluent
Serbian
Fluent

Work Experience

Freelance Graphic Designer at Self-Employed
January 1, 2016 - Present
Freelance graphic design focusing on logos, brand identity systems, marketing materials, and digital assets for international clients; built long-term client relationships.
Head of Print Production & Graphic Design at Design Factory Plus d.o.o.
January 1, 2015 - December 31, 2016
Led print production and graphic design for branding, marketing materials, and related services; coordinated with clients and managed project logistics.
Freelance Graphic Designer at Self-Employed
January 1, 2012 - December 31, 2015
Early freelancing; competed in design contests on 99designs and Upwork; built an international client base.
Freelance Designer
January 1, 2012 - December 31, 2015
Early freelancing; participated in design contests (e.g., 99designs) and worked on Upwork, building an international client base.
Freelance Graphic Designer at Self-Employed (Early Freelancing)
January 1, 2012 - December 31, 2015
Early freelancing career; competed in design contests on 99designs; built international client base; gained experience in concept development and fast delivery; used Upwork for opportunities.

Education

Add your educational history here.

Qualifications

Driver’s License (B)
January 11, 2030 - March 27, 2026
Driver's license (B)
January 11, 2030 - June 23, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Other, Software & Internet, Education