I am a results-driven SEO Team Lead with 4+ years of experience driving organic growth through technical SEO, semantic SEO, AI-powered search optimization, and automation. I have a proven track record of leading high-performing teams, increasing organic traffic, improving keyword rankings, and scaling content performance across competitive industries including streaming platforms and AI-focused websites. I excel in SEO strategy, LLM SEO, Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), analytics, and workflow automation.

Mariam Maroof Khan

I am a results-driven SEO Team Lead with 4+ years of experience driving organic growth through technical SEO, semantic SEO, AI-powered search optimization, and automation. I have a proven track record of leading high-performing teams, increasing organic traffic, improving keyword rankings, and scaling content performance across competitive industries including streaming platforms and AI-focused websites. I excel in SEO strategy, LLM SEO, Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), analytics, and workflow automation.

Available to hire

I am a results-driven SEO Team Lead with 4+ years of experience driving organic growth through technical SEO, semantic SEO, AI-powered search optimization, and automation. I have a proven track record of leading high-performing teams, increasing organic traffic, improving keyword rankings, and scaling content performance across competitive industries including streaming platforms and AI-focused websites. I excel in SEO strategy, LLM SEO, Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), analytics, and workflow automation.

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Language

English
Fluent
Urdu
Fluent

Work Experience

SEO Team Lead at Disrupt / Wellows
February 1, 2023 - March 1, 2026
Led a team of 5–7 SEO professionals, including SEO specialists, content writers, and outreach specialists. Developed and executed SEO strategies that increased organic traffic by 30% within 12 months. Improved average keyword rankings by 15 positions through semantic keyword clustering and intent-based optimization. Implemented AI-driven SEO processes and automation workflows using n8n to improve productivity and execution speed. Established reporting frameworks and analytics systems that increased organic conversions by 20%. Collaborated with product, content, engineering, and marketing teams, contributing to a 10% increase in website ROI. Managed SEO growth initiatives for streaming and AI-focused platforms operating in highly competitive markets.
Senior SEO Executive at Disrupt / Wellows
March 1, 2022 - January 1, 2023
Managed and guided a team of 4–5 SEO professionals to achieve SEO growth targets. Developed and implemented SEO campaigns that generated a 40% increase in organic traffic. Conducted keyword research, competitor analysis, and content optimization initiatives. Managed 20+ successful SEO campaigns and content performance projects. Executed on-page and off-page SEO strategies to improve search visibility and domain authority.
SEO Executive at TechHawkers
April 1, 2021 - November 1, 2021
Led strategic link-building campaigns that increased domain authority by 20 points. Improved organic traffic by 40% through targeted SEO initiatives. Conducted technical SEO audits and resolved 50+ website issues. Improved click-through rates by 25% through keyword optimization and SERP enhancements. Reduced bounce rates by 30% and increased conversions by 20%.

Education

B.Sc. Computer Science at University of Karachi
January 1, 2018 - December 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services