I'm Marshall E. Uzzle, a creative director and storyteller with over a decade and a half of experience shaping high-profile entertainment campaigns. I blend strategic brand messaging with hands-on execution across film, television, games, digital, and live events to captivate audiences and elevate brand value. I lead cross-functional teams, craft cohesive narratives, and translate complex IP into compelling campaigns. My work spans Disney, Netflix, Warner Bros., and progressive fintech brands, always aiming to drive engagement, revenue, and memorable experiences.…

Marshall E. Uzzle

I'm Marshall E. Uzzle, a creative director and storyteller with over a decade and a half of experience shaping high-profile entertainment campaigns. I blend strategic brand messaging with hands-on execution across film, television, games, digital, and live events to captivate audiences and elevate brand value. I lead cross-functional teams, craft cohesive narratives, and translate complex IP into compelling campaigns. My work spans Disney, Netflix, Warner Bros., and progressive fintech brands, always aiming to drive engagement, revenue, and memorable experiences.…

Available to hire

I’m Marshall E. Uzzle, a creative director and storyteller with over a decade and a half of experience shaping high-profile entertainment campaigns. I blend strategic brand messaging with hands-on execution across film, television, games, digital, and live events to captivate audiences and elevate brand value.

I lead cross-functional teams, craft cohesive narratives, and translate complex IP into compelling campaigns. My work spans Disney, Netflix, Warner Bros., and progressive fintech brands, always aiming to drive engagement, revenue, and memorable experiences.

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Language

English
Fluent

Work Experience

Copywriter | Content Strategist at Chiat Day / True Agency
July 1, 2004 - May 1, 2007
Created and implemented content strategies and copy for agency campaigns, shaping messaging across print, digital, and experiential channels to bolster brand storytelling for multiple clients.
Senior Copywriter | Content Strategist at Walt Disney Parks & Resorts Online
June 1, 2007 - October 1, 2009
Led digital copywriting and content strategy for Disney online properties; collaborated with product, design, and marketing teams to deliver engaging, consistent brand voice across websites, apps, and social channels.
Senior Copywriter | Content Strategist at Level Studios
January 1, 2010 - January 1, 2011
Co-founded and scaled the content strategy and copywriting department, increasing agency revenue by 25%+ in six months; expanded team from 1 to 15; integrated SEO best practices into web and mobile apps.
Associate Creative Director - Content Strategy & Copy at Level Studios
January 1, 2011 - January 1, 2013
Led content strategy and copy across cross-functional teams; developed multi-channel campaigns; supported product value propositions.
Product Marketing Manager | Financial Consultant at Rila Inc.
March 1, 2013 - May 1, 2015
Led PR initiatives, developed brand partnerships, and managed integrated social media campaigns; designed and implemented financial budgeting, forecasting, and user testing procedures; authored investor newsletters, white papers, investor guides, and product copy to support marketing and investment efforts.
Creative Director | Senior Writer & Content Strategist at Flying Tangent LLC
July 1, 2015 - February 1, 2019
Established strategic, multichannel campaigns and world-building concepts for high-profile TV and film releases; optimized messaging across email, SMS, search, newsletters, blogs, apps, events, PR, and social media to ensure brand consistency; managed the brand creation for a 2-vs-2 video game and produced live concert streaming content strategies; delivered in-venue and out-of-venue media placements across OOH.
Brand Writer | Senior Content Strategist at StartEngine
March 1, 2019 - June 1, 2021
Collaborated on content roadmaps to optimize reach and engagement; led content rollouts across newsletters, social media, and email campaigns; authored investor newsletters, investment guides, and industry reports; delivered value-driven insights for stakeholders and users.
Content Strategist at SiriusXM | Pandora
February 1, 2021 - May 1, 2024
Provided strategic advisory services for brand messaging and content strategy across earned and paid digital media; implemented data-driven content strategies to drive traffic and deepen audience engagement by connecting with the brand’s value proposition and core product benefits.
Professional Advisor at Vezzit Inc.
December 1, 2024 - Present
Provide strategic advisory services for film, TV and video game client acquisition, UI design, product marketing and business model strategy for a fintech company.
Senior Content Strategist at SiriusXM | Pandora
February 1, 2021 - May 1, 2024
Supervised and executed multi-channel campaigns including email, OH, digital, social media, video, live events, and experiential media, driving cohesive brand narratives; spearheaded the 360 campaign development process; created high-impact communications for trial subscription flows, dealer collateral, and customer lifecycle touchpoints via email, SMS, and direct mail; conducted A/B testing and analysis to refine content effectiveness and improve campaign performance.
Brand Writer at StartEngine
March 1, 2019 - June 1, 2021
Collaborated on content roadmaps to optimize reach and engagement; designed and implemented content rollouts across newsletters, social platforms, and email campaigns to drive user acquisition and retention; researched and authored investor newsletters, investment guides, and industry reports; delivered value-driven insights for stakeholders.
Creative Director - Senior Writer at Flying Tangent LLC
July 1, 2015 - February 28, 2019
Established strategic, multichannel campaigns and world-building concepts for high-profile TV and film releases; shaped concepts to fit production and IP constraints; optimized messaging for email, SMS, and social media; led brand storytelling across experiential media and live events.
Digital Creative Director - Sr Content Strategist at Walt Disney Parks & Resorts Online
June 1, 2007 - October 1, 2009
Directed cross-functional creative teams on 360 campaigns for Disney properties; navigated IP guidelines and production constraints to deliver co-branded content for Disney and Toy Story, ensuring brand safety and creative excellence; developed content strategy leading to increased engagement.
Creative Director - Content Strategy & Copy at Level Studios
January 1, 2010 - January 1, 2011
Directed cross-functional creative teams on 360 campaigns; led multi-office teams to deliver innovative campaigns and creative solutions for Apple, Warner Bros., THQ, Facebook, Yahoo, Disney, Lexus, VMware, NetApp, and more; managed IP guidelines and product launches.
Product Marketing Manager at Rila Inc.
March 1, 2013 - May 1, 2015
Led PR initiatives, developed brand partnerships, and managed integrated social media campaigns to enhance brand visibility; designed and implemented financial budgeting processes and user testing procedures to align with strategic goals; authored newsletters, investor materials, and product copy.

Education

Bachelor of Science in Computer Engineering at University of Pennsylvania
September 11, 1998 - May 3, 2000
Associates Degree at Boston College Carroll School of Management
September 11, 1996 - February 3, 1998
Bachelor of Science in Computer Engineering at University of Pennsylvania
January 11, 2030 - February 23, 2026
Bachelor’s in Finance & Statistics at Boston College Carroll School of Management
January 11, 2030 - February 23, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Gaming, Financial Services, Professional Services
    paper Cisco "Lights Out" Video

    Cisco requested a B2C type of video to address B2C network security features and benefits. They specifically asked for a fast-moving, fun yet highly informative video that would maximize engagement.