I have a strong foundation in digital marketing and content creation through my Music Business degree, previous media experience and work promoting live events and artists. I have hands-on experience creating content and promotional assets for Instagram, Facebook and TikTok, including posters, social media campaigns and short form content, as well as using Adobe software and CapCut. I have independently managed marketing campaigns from planning through to execution, developed strategies to increase engagement and attendance, and have experience using social media insights to understand audience response. I’m highly creative, detail oriented and comfortable working independently, with a strong interest in branding, fashion, trends and social media marketing.

Mart(h)a Falla

I have a strong foundation in digital marketing and content creation through my Music Business degree, previous media experience and work promoting live events and artists. I have hands-on experience creating content and promotional assets for Instagram, Facebook and TikTok, including posters, social media campaigns and short form content, as well as using Adobe software and CapCut. I have independently managed marketing campaigns from planning through to execution, developed strategies to increase engagement and attendance, and have experience using social media insights to understand audience response. I’m highly creative, detail oriented and comfortable working independently, with a strong interest in branding, fashion, trends and social media marketing.

Available to hire

I have a strong foundation in digital marketing and content creation through my Music Business degree, previous media experience and work promoting live events and artists. I have hands-on experience creating content and promotional assets for Instagram, Facebook and TikTok, including posters, social media campaigns and short form content, as well as using Adobe software and CapCut. I have independently managed marketing campaigns from planning through to execution, developed strategies to increase engagement and attendance, and have experience using social media insights to understand audience response. I’m highly creative, detail oriented and comfortable working independently, with a strong interest in branding, fashion, trends and social media marketing.

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Language

English
Advanced

Work Experience

Work placement / Hospitality & customer service (Alliance warehouse) at Alliance, a food warehouse
June 1, 2024 - Present
Worked five days a week with frequent night shifts. Strengthened time management, reliability, resilience and the ability to perform under pressure.
Artist manager (student role supporting a release) at The Roster (band/project)
January 1, 2024 - Present
Applied and reflected on the A&R process, built professional networks and collaborated with students and industry professionals to guide a project from discovery to release-ready standard. Supported marketing activity including a live event to promote the single release.
PR/Marketing & campaign intern (promotion team & client work) at Black Vanilla
January 1, 2021 - Present
Gained key skills in promotion, marketing, PR and event management. Delivered a campaign presentation to a panel of industry experts, leading to a promotional team position and an eight-week paid placement with telecom client JT.
Deputy Head Girl (leadership & representation) at Sixth Form / High school
September 1, 2020 - September 1, 2022
Attended weekly meetings to discuss opportunities to improve the school. Presented the school professionally and confidently to different members of staff, building leadership skills and confidence speaking out for change.

Education

BTEC Muisc - Distinction (L2) at Les Varendes High School and Sixth Form Centre
September 1, 2017 - July 1, 2022
BTEC Business Studies/Enterprise - Distinction (L2) at Les Varendes High School and Sixth Form Centre
September 1, 2017 - July 1, 2022
GCSEs at Les Varendes High School and Sixth Form Centre
September 1, 2017 - July 1, 2022
A Levels (including Media Studies, Psychology, Geography) at Sixth Form
September 1, 2022 - June 1, 2024
Extended Project Qualification (EPQ) at Sixth Form
September 1, 2022 - June 1, 2024
Music Business (Bachelor) - 1st year average grade 2:1/High 2:1 at Nottingham Trent University
September 1, 2024 - June 1, 2027
Music Business (Bachelor’s degree, Year 1 completed) | achieved average grade 2:1+ at University of Nottingham Trent University
September 1, 2024 - June 1, 2027
A level | Media Studies (AI B Psychology 6, A Geography, CAS Core Maths) at Sixth Form, A Levels
September 1, 2022 - June 1, 2024
Sixth Form | BTEC Music (Distinction) + BTEC Business Studies/Enterprise (Distinction) + GCSEs at Les Varendes High School and Sixth Form Centre
September 1, 2017 - July 1, 2022
KS3 at St Martins Primary School
September 1, 2010 - July 1, 2017

Qualifications

EC DL (European Computer Driving Licence)
January 11, 2030 - August 28, 2026
Deputy Head Girl - Sixth Form role (leadership responsibility)
September 1, 2020 - September 1, 2022
Star Level 1 Certificate in Multi-skills Development in Sport (Sports Leader/Coaching support under supervision)
January 11, 2030 - August 28, 2026
EC DL (European Computer Driving Licence)
January 11, 2030 - August 28, 2026
IT - Pass Grammar Six form/IT course (as listed)
January 11, 2030 - August 28, 2026
Deputy Head Girl role (leadership appointment)
September 1, 2020 - September 1, 2022
Star Level 1 Certificate in Multi-skills Development in Sport (Sports coaching support, under supervision)
January 1, 2022 - August 28, 2026
EC DL (European Computer Driving Licence) | IT Pass
January 11, 2030 - August 28, 2026

Industry Experience

Education, Media & Entertainment, Non-Profit Organization, Retail, Travel & Hospitality