I’m Martin McGuigan, a marketing professional with years of experience focused on cybersecurity marketing and managed IT services. I combine creative content creation with strong business and account management know-how, shaping clear go-to-market positioning and messaging across product collateral.
In my roles, I plan and optimise multi-channel campaigns, write and edit thought-leadership and product-launch content, and support sales enablement through webinars, video training series, events, and internal communications. I’m proud of delivering measurable results—driving both CVR and new TCV—while translating technical research into leadership-ready content for IT and security audiences.
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