Marketing & Industrial Design professional, ex- pro skier __________________________________________________________________________________ I recently earned a certification in marketing and management and bring a positive, proactive mindset to every project. Through Stricker Design and collaborations with BMC and SideLights, I blend design with marketing to deliver engineering-grade concepts and impactful campaigns, including a Kickstarter that raised 90K.…

Martin Stricker

Marketing & Industrial Design professional, ex- pro skier __________________________________________________________________________________ I recently earned a certification in marketing and management and bring a positive, proactive mindset to every project. Through Stricker Design and collaborations with BMC and SideLights, I blend design with marketing to deliver engineering-grade concepts and impactful campaigns, including a Kickstarter that raised 90K.…

Available to hire

Marketing & Industrial Design professional, ex- pro skier

I recently earned a certification in marketing and management and bring a positive, proactive mindset to every project. Through Stricker Design and collaborations with BMC and SideLights, I blend design with marketing to deliver engineering-grade concepts and impactful campaigns, including a Kickstarter that raised 90K.

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Language

French
Fluent
English
Fluent
German
Advanced

Work Experience

Freelance designer at Stricker Design
September 1, 2020 - Present
Provided design, marketing, and graphic services for companies and individuals. Led the development of an innovative bicycle lighting system at SideLights, driving a successful Kickstarter campaign that secured 90K CHF.
Industrial designer, CAD modeler at BMC
August 31, 2025 - September 2, 2025
Designed high-performance bicycles including Kaius, Timemachine, and Scor 4060. Contributed to the marketing launch of the latest SLR model.
Professional Alpine Ski Racer at Swiss-Ski National team
December 31, 2016 - September 2, 2025
Competitor from 2009 to 2016 with achievements including bronze medal at 2011 National Swiss Championship, silver and two bronze medals in Swiss Junior Championships, top 100 FIS World Ranking in Slalom, and participation in world cups, winter Universiade, and European cup events.
Product design intern at Creaholic
September 30, 2019 - September 2, 2025
Incubated a new product for track & field athletic shoes during internship.
Participant at China Hardware Innovation Camp (CHIC)
December 31, 2019 - September 2, 2025
Contributed to startup project implementation and pitched in front of investors with a cross-disciplinary student group from ECAL, EPFL, and HEC.
Lab Assistant - Composite Materials R&D at EPFL (École polytechnique fédérale de Lausanne)
May 31, 2012 - September 2, 2025
Supported R&D projects at the laboratory of composite materials during spring period.

Education

Certificate, Business management option marketing at Unidistance
January 1, 2022 - December 31, 2024
Bachelor’s degree, Industrial Design at ECAL Lausanne
September 1, 2017 - June 30, 2020
Foundation year, Industrial Design at ECAL Lausanne
September 1, 2016 - June 30, 2017
Swiss Maturity, Biology et Chemistry at Gymnase Auguste Piccard Lausanne
September 1, 2007 - June 30, 2009
Ski Instructor, Degree 2 at Swiss Snowsports
January 1, 2013 - September 2, 2025
Swiss Maturity (Economics) at Collegium Spiritus Sanktus Brig
January 1, 2009 - January 1, 2011
Ski Instructor, Degree 2 at Swiss Snowsports
January 1, 2013 - September 24, 2025
Certificate in Business Management (Marketing) at Unidistance
January 1, 2022 - January 1, 2024

Qualifications

Ski Instructor, Degree 2
January 1, 2013 - September 2, 2025
Certificate, Business management option marketing
January 1, 2022 - January 1, 2024
Ski Instructor, Degree 2
January 1, 2013 - September 24, 2025

Industry Experience

Consumer Goods, Manufacturing, Professional Services, Education, Non-Profit Organization, Media & Entertainment, Software & Internet
    uniE621 BMC URS gravel bike
    This project redefines what’s possible beyond the limits of today’s gravel bikes. Designed to open the door to an entirely new gravel universe, it blends precision, control, and comfort in a seamless, fully integrated package. As the next evolution in gravel adventure design, it represents the pinnacle of exploration—engineered for riders ready to push past the familiar and embrace the unknown.…
    uniE621 Luca Aerni‘s logo - Pro skier
    Luca Aerni‘s logo was designed to reflect speed, precision, and a competitive spirit. Its flowing curves symbolize his passion for carving turns, capturing energy in motion.…
    uniE621 Trackmachine 01 BMC
    The Trackmachine 01 is the most aerodynamic bike we’ve ever created with BMC, representing the height of track bike engineering. Developed in close collaboration with Swiss Cycling athletes, its design delivers unmatched efficiency, precision, and adaptability. Purpose-built for the Olympic Games in Paris 2024, it embodies cutting-edge performance at the very highest level of competition.…
    uniE621 Sidelights
    Sidelights is an innovative lightening system designed for bicycles. It features 360° Visibility on the road, Turn Signals and Double Beam. An Innovation that makes cyclists see ad be visible on the raod, keeping them safe from cars.…
    uniE621 Infinity
    Infinity is a visual and sound installation which invites the user to enter into an infinite space. People can look through an opening and experience the echo of their own voice while seeing themselves in an infinite reflexion. The openings are positioned at different heights, allowing children and adults to interact freely inside the structure. Built out of duplicated cardboard modules linked by elastic ropes, the construction offers a maximum of effects with a minimum of means. It is efficient to produce, stackable in piles for transport, it can be quickly built in different kinds of shapes without the help of tools and is therefore inexpensive.…
    uniE621 PWI Management
    Logo Concept A modern, balanced design that reflects trust, stability, and professionalism in real estate management. Clean lines and versatile form ensure a strong brand presence across all platforms.…
    uniE621 Lilandscape
    In order to create a dynamic playground, we got inspired by the Californian swimming pools. The water the decides who will be using the place. When the weather is warm, the paddle pool is filled for the younger children. The rest of the time, it is free for skaters. We have a package of three different shapes for the paddle pools. Depending on the size of the playground we can can organize it with one, two or three of them. A line on the ground is linking all the elements together. It jumps out of the ground and dives in the pools in order to enhance the imaginary landscape or show the ideal skating line. The rails are thought to be used as as a sliding element.…
    uniE621 Savum / Cleap
    Savum is a Swiss brand that offers an innovative and eco-friendly hygiene solution centered around solid soaps and a patented bio-based handle called Cleap. The soap clips securely onto the Cleap handle, providing users with a better grip and enhanced control during use. This innovative system ensures the soap is fully consumed, eliminating the waste typically associated with slippery, unusable remnants of traditional soaps. Additionally, the Cleap handle allows the soap to rest without sticking to surfaces, keeping it clean and dry. A built-in string adds further convenience, enabling the soap to be hung for optimal drying and storage. This project provided an excellent opportunity to focus on design across all elements, including the logo, product, and packaging, ensuring a cohesive and creative outcome.…