Social Media Unit Manager at WE - Telecom Egypt

Led and inspired a dynamic team of junior and senior social media professionals, fostering a collaborative, high-performance culture. Developed and executed comprehensive social media strategies and go-to-market plans, ensuring alignment with overall marketing objectives. Oversaw the management of all company social media accounts (B2C and B2B), ensuring a cohesive and engaging brand presence across platforms. Directed the ideation and creation of multimedia content tailored for platform-specific formats, increasing engagement and visibility. Managed real-time coverage of on-ground events, including live streaming and interactive content, amplifying brand reach and audience interaction. Built and maintained strategic relationships with influencers, celebrities, sponsors, and partners to maximize brand exposure. Collaborated cross-functionally with internal teams, product owners, and external stakeholders to ensure seamless integration of social media in 360° marketing campaigns. Overs

Sponsorships & Events Section Head at WE - Telecom Egypt

Led the development and execution of the company's sponsorship and event strategies. Identified, negotiated, and managed strategic sponsorship opportunities to maximize brand exposure and ROI. Planned, organized, and supervised large-scale events, activations, and brand experiences. Built and maintained strong relationships with partners, sponsors, vendors, and key stakeholders. Oversaw budgeting, timelines, and logistics to ensure flawless execution of all sponsorships and events. Directed cross-functional teams and external agencies to align on creative direction and operational goals. Evaluated event and sponsorship performance through KPIs and post-event reports to inform future strategies. Ensured brand consistency and audience engagement across all event touchpoints.

Social Media Supervisor at WE - Telecom Egypt

Supervised daily operations across multiple brand social media pages. Oversaw content creation and posting schedules, ensuring consistency and alignment with brand strategy. Delegated tasks and provided guidance to a team of specialists and content creators. Led event coverage planning and execution, including live posting and on-site coordination. Reviewed and approved social media designs and visuals to maintain quality and brand standards. Monitored page performance and provided insights to optimize engagement and reach. Coordinated with marketing, creative, and external teams to ensure cohesive campaign delivery.

Social Media Senior Specialist at WE - Telecom Egypt

Executed day-to-day social media activities hands-on, from planning to publishing. Managed and maintained multiple brand pages across social platforms. Created and scheduled engaging posts aligned with brand guidelines and campaign objectives. Provided live coverage and real-time content creation during events and activations. Designed static and animated social media visuals using tools like Photoshop and Canva. Monitored page performance and ensured consistent brand presence and tone. Collaborated with content, marketing, and design teams to support cross-functional campaigns.

Social Media Specialist & Video Editor at Promotors - Events Management

Developed and executed comprehensive social media strategies to enhance the company's online presence and engagement. Created, curated, and scheduled engaging content across various social media platforms. Monitored social media trends, tracked key performance metrics, and provided insights to optimize strategies and improve reach. Responded to comments, messages, and interactions in a timely and professional manner, fostering positive community engagement. Edited and produced high-quality video content that aligns with the company's branding and event themes. Collaborated with videographers and photographers to gather necessary footage and assets for video projects.

Video Editor & Videographer at 1984 Management

Performed video editing and videography tasks to support company projects.