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I’m Marym Aobe, a social media and content manager with 5+ years of building brand presence across Instagram, TikTok, Pinterest, and Facebook—and 14+ years as a licensed cosmetologist in the beauty and hair industry. I combine audience-first storytelling with beauty industry expertise, creating original photo, video, and design content in-house (including AI-generated imagery refined in Photoshop and Illustrator) so brands and stylists can grow with confidence.…I’m Marym Aobe, a social media and content manager with 5+ years of building brand presence across Instagram, TikTok, Pinterest, and Facebook—and 14+ years as a licensed cosmetologist in the beauty and hair industry. I combine audience-first storytelling with beauty industry expertise, creating original photo, video, and design content in-house (including AI-generated imagery refined in Photoshop and Illustrator) so brands and stylists can grow with confidence.

Marym Aobe

Social Media Manager, Content Creator, Content Producer, +2

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I’m Marym Aobe, a social media and content manager with 5+ years of building brand presence across Instagram, TikTok, Pinterest, and Facebook—and 14+ years as a licensed cosmetologist in the beauty and hair industry. I combine audience-first storytelling with beauty industry expertise, creating original photo, video, and design content in-house (including AI-generated imagery refined in Photoshop and Illustrator) so brands and stylists can grow with confidence.…I’m Marym Aobe, a social media and content manager with 5+ years of building brand presence across Instagram, TikTok, Pinterest, and Facebook—and 14+ years as a licensed cosmetologist in the beauty and hair industry. I combine audience-first storytelling with beauty industry expertise, creating original photo, video, and design content in-house (including AI-generated imagery refined in Photoshop and Illustrator) so brands and stylists can grow with confidence.

Available to hire

I’m Marym Aobe, a social media and content manager with 5+ years of building brand presence across Instagram, TikTok, Pinterest, and Facebook—and 14+ years as a licensed cosmetologist in the beauty and hair industry. I combine audience-first storytelling with beauty industry expertise, creating original photo, video, and design content in-house (including AI-generated imagery refined in Photoshop and Illustrator) so brands and stylists can grow with confidence.

Skills

Experience Level

Expert

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Intermediate

Work Experience

Founder & Content Creator at The Girls That Don't Exist / The Profit Chair Remote

March 1, 2026 - Present

Built and scaled a beauty, hair, and fashion content brand across Pinterest, Instagram, and TikTok from zero to 500K+ monthly Pinterest impressions and 82.8K monthly Instagram views within five months while working full-time. Drove discovery-optimized Reels performance and grew Pinterest to a 317K total audience with 18K engaged audience in a 30-day window. Defined measurable content pillars (visual inspiration, opinion/education, and stylist business) and produced photorealistic AI-assisted content with structured prompt workflows, then finished it for platform-native formats in Photoshop, CapCut, and Canva. Designed and launched digital products for hairstylists on Etsy, generating 150 outbound clicks from organic Pinterest traffic without ad spend.

Client Support Consultant at ADP New Jersey

August 1, 2025 - June 1, 2026

Supported small business clients with payroll, taxes, onboarding, and account issue resolution by translating technical processes into clear, step-by-step guidance for non-technical users. Triaged and coordinated escalations across tax, amendments, timekeeping, and sales teams to resolve time-sensitive matters.

Marketing Support Associate at Popcorn for the People Piscataway, NJ

June 1, 2024 - August 1, 2025

Led influencer outreach and an end-to-end creator gifting program, including micro-influencer sourcing and selection, outreach writing, and partnership tracking; increased social media followers by 75%. Owned social strategy and content calendar across Instagram and Facebook, increasing engagement by 25%. Built and managed email marketing campaigns in Klaviyo, achieving a 78.8% open rate and 98% conversion rate to grow online sales. Produced retail-ready campaign assets from concept through final art using AI imagery plus Photoshop/Illustrator finishing; supported multi-channel campaigns and fulfillment during peak seasons, including influencer sends, giveaways, events, packing, labeling, shipping, and inventory counts.

Social Media Content Designer (Contract) at Heart of the City: Rahway Festival

January 1, 2023 - August 1, 2024

Owned the festival’s end-to-end digital presence across two annual events, planning and coordinating content for 600+ attendees. Created performer announcement graphics, animated social reels, attendee story content, and event carousels. Produced and edited a founder interview video series from concept through filming and post-production using Photoshop, Premiere Pro, CapCut, and Canva.

Hairstylist & Custom Wig Maker at Esthedik Touch LLC

April 1, 2020 - April 1, 2024

Created video and photo content showcasing wig installs, styling transformations, and client looks; campaigns drove 200+ new client acquisitions and a 53% revenue increase. Provided custom wig-making and hairstyling services while producing original social content that increased follower engagement by 63%. Managed scheduling, client communications, and reviews across social platforms to support strong brand reputation and product retail sales.