Available to hire
Als Computeringenieur mit mehr als fünf Jahren Erfahrung im UX/UI- und Grafikdesign war ich zuletzt als freiberuflicher UX/UI Designer sowie zuvor als Senior UX/UI Designer bei Amaxza Digital tätig. Dabei konzipierte und gestaltete ich intuitive, skalierbare Benutzeroberflächen, führte Nutzerforschung und Usability-Analysen durch und überführte komplexe fachliche Anforderungen in benutzerfreundliche und zielgerichtete digitale Lösungen.
Bei Amaxza Digital war ich verantwortlich für die Entwicklung und Weiterentwicklung von Designsystemen, die Durchführung von Nutzerforschung sowie die Etablierung von Design Thinking über mehr als 20 Projekte hinweg. Ein besonderes Highlight stellte das Projekt Global Cars Export dar, bei dem meine Designstrategie zu einer Steigerung der Conversion Rate um 86 % führte.
Ich verfüge über sehr gute Kenntnisse in Figma, Miro und der Adobe Creative Suite sowie ein fundiertes Verständnis von HTML, CSS und responsivem Design, was eine effiziente Zusammenarbeit mit Entwickler- und Produktteams ermöglicht.
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Intermediate
Language
German
Intermediate
English
Fluent
Work Experience
Freelance UX/UI & Graphic Designer at Freelancer (Germany)
October 1, 2024 - November 1, 2025Led end-to-end UX/UI design initiatives, producing wireframes, prototypes, and responsive websites for diverse clients, achieving 95% client satisfaction. Developed data-driven custom website designs aligned with business objectives, resulting in 20% higher user engagement. Designed high-impact graphics for digital marketing campaigns, resulting in a 32% rise in user engagement metrics. Improved user experience through data-driven user research and usability testing, driving 85% positive customer feedback.
Full-Time Parenting (Career Break) at Germany
March 1, 2023 - September 1, 2024During my parental leave, I raised my child and created lasting memories.
Senior UX/UI Designer at Amaxza Digital
June 1, 2021 - August 1, 2022Spearheaded and developed website mockups and implemented strategic vision for UX/UI design on over 15+ company projects, generating 36% increase in revenue. Executed a complete overhaul of website design for 7+ projects, incorporating detailed wireframing, design strategy, problem solving, and user/usability testing. Directed a design team of 4 members and collaborated with 2 project managers and 5 developers; enhanced project timelines by 30% through effective communication and streamlined design process. Drove digital transformation for 5+ brands, implementing innovative strategies to enhance online presence.
UX/UI Designer at Ignite Labs
August 1, 2020 - June 1, 2021Created hi-fidelity designs for over 17+ projects including Websites, Mobile Apps, and Web Apps using latest trends, exceeding 40% revenue goal. Conducted user research and testing to improve existing designs, achieving 90% positive customer feedback. Drove 25% higher engagement through creative digital designs. Led a team of 3 designers; collaborated with 3 project managers and 4 developers.
UX/UI & Graphic Designer at Invision Solution Inc
October 1, 2018 - March 1, 2020Created website, responsive and app designs for 6+ projects, generating 20% increase in revenue and resulting in positive customer experience. Built 40+ engaging marketing content by implementing unique and creative ideas that boosted company reach to 28%. Produced 45+ branding and social media posts for company’s social media accounts boosting click-through rates by an average of 30%. Crafted 60+ branding materials based on 4 projects with a strong focus on maintaining brand consistency and vision.
Freelance UX/UI & Graphic Designer at Freelancer, Germany
October 1, 2024 - November 1, 2025Led end-to-end UX/UI design initiatives, producing wireframes, prototypes, and responsive websites for diverse clients, achieving 95% client satisfaction. Developed data-driven custom website designs aligned with business objectives, resulting in 20% higher user engagement. Designed high-impact graphics for digital marketing campaigns, resulting in a 32% rise in user engagement metrics. Improved user experience through data-driven user research and usability testing, driving 85% positive customer feedback.
Career Break at Personal / Career Break (Parental Leave)
March 1, 2023 - September 1, 2024Full-time parenting career break in Germany; during parental leave, cared for child and maintained professional development.
Freelance UX/UI Designer at Self-employed / Freelance
October 1, 2024 - November 1, 2025Led end-to-end UX/UI design projects for diverse clients, delivering wireframes, prototypes, and responsive websites. Achieved 95% client satisfaction; data-driven designs increased user interaction by 20%. Created graphics for digital campaigns contributing to a 32% lift in engagement; conducted user research and usability tests with 85% positive feedback.
Career Break (Parental Leave) at Personal
March 1, 2023 - September 1, 2024Paused professional work to care for child and support development during parental leave.
UX/UI Designer and Graphic Designer at Invision Solution Inc
October 1, 2018 - March 1, 2020Developed websites, responsive designs and apps for 6+ projects, contributing to a 20% revenue increase and positive customer experience. Produced 40+ marketing assets and 45 branding/social media posts; created 60 branding materials while preserving brand identity.
Freelance UX/UI and Graphic Designer at Self-employed (Freelance)
October 1, 2004 - November 1, 2005Responsible for holistic conception and execution of UX/UI design projects, wireframes and prototypes, and responsive websites for diverse clients; achieved 95% customer satisfaction. Developed data-driven web designs to support strategic goals, increasing user interaction by 20%. Created graphics for digital marketing campaigns, increasing engagement by 32%. Optimized user experience through data-driven research and usability tests, contributing to an 85% positive customer resonance.
Full-time Parent
March 1, 2023 - September 1, 2024During parental leave from March 2023 to September 2024, focused on family care and personal development.
Education
Bachelor of Computer Engineering at Sir Syed University of Engineering & Technology
January 1, 2014 - January 1, 2018Bachelor of Computer Engineering at Sir Syed University of Engineering & Technology
January 1, 2014 - January 1, 2018Bachelor's degree in Computer Engineering at Sir Syed University of Engineering & Technology, Pakistan
January 1, 2014 - January 1, 2018Bachelor's degree in Computer Engineering at Sir Syed University of Engineering & Technology, Pakistan
January 1, 2014 - January 1, 2018Qualifications
Industry Experience
Software & Internet, Media & Entertainment, Professional Services, Education
Skills
Experience Level
Expert
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Intermediate
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