Masha Ustrova

Available to hire

Experienced Senior Graphic Designer with over 6 years in visual identity, packaging, and. creative leadership.

About

Experienced Senior Graphic Designer with over 6 years in visual identity, packaging, and. creative leadership. Proven track record in both FMCG and print industries, leading design projects from concept to execution. Skilled in team collaboration, mentoring, and translating brand strategy into compelling visuals. Currently open to new opportunities across industries — including digital, lifestyle, wellness, and tech.

  • 5 years' experience
  • Joined November 2025

Industry experience

  • Manufacturing
  • Media & Entertainment
  • Retail
  • Professional Services
  • Other

Work experience· 4 roles

Senior Graphic Designer · CARELY (cosmetics and personal care, FMCG)Oct 2025 – Oct 2025 · 1 mo

Developed and executed visual concepts for new brands and product lines; Led design projects from ideation to final delivery; Mentored junior designers, reviewed work, and provided creative direction; Managed relationships with contractors and print vendors; Analyzed visual campaign performance and proposed creative improvements.

Senior Graphic Designer · CARELY (cosmetics and personal care, FMCG)Nov 2022 – Oct 2025 · 3 yrs

Developed and executed visual concepts for new brands and product lines; Led design projects from ideation to final delivery; Mentored junior designers, reviewed work, and provided creative direction; Managed relationships with contractors and print vendors; Analyzed visual campaign performance and proposed creative improvements.

Graphic Designer · Ruslux Printing HouseSep 2021 – Sep 2021 · 1 mo

Designed and prepared print materials: brochures, catalogs, labels, posters; Created logos, illustrations, and layout concepts for various clients; Managed full pre-press production cycle, including color profiling and finishing; Supported both B2B and B2C visual communication projects.

Graphic Designer · RusLux Printing HouseJun 2019 – Sep 2021 · 2 yrs 4 mos

Education

Bachelor's Degree in Business & Technology · Nizhny Novgorod State University of Architecture and Civil Engineering (NNGASU) / International Institute of Technology and Business2030 – 2018

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