Creative and results-oriented Digital Marketing & Social Media Specialist with years of experience in managing social media platforms, creating digital campaigns, and building online brands. I have extensive experience within the betting and iGaming industry, managing sports platforms with over 90,000 followers. I specialize in using AI tools for content optimization, Figma for design, and Buffer for scheduling, alongside advanced skills in video editing and audience engagement. I am highly adaptable to emerging trends, particularly within the Reels format.

Matija Brnović

Creative and results-oriented Digital Marketing & Social Media Specialist with years of experience in managing social media platforms, creating digital campaigns, and building online brands. I have extensive experience within the betting and iGaming industry, managing sports platforms with over 90,000 followers. I specialize in using AI tools for content optimization, Figma for design, and Buffer for scheduling, alongside advanced skills in video editing and audience engagement. I am highly adaptable to emerging trends, particularly within the Reels format.

Available to hire

Creative and results-oriented Digital Marketing & Social Media Specialist with years of experience in managing social media platforms, creating digital campaigns, and building online brands. I have extensive experience within the betting and iGaming industry, managing sports platforms with over 90,000 followers.

I specialize in using AI tools for content optimization, Figma for design, and Buffer for scheduling, alongside advanced skills in video editing and audience engagement. I am highly adaptable to emerging trends, particularly within the Reels format.

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Language

Serbian
Fluent
English
Fluent
Italian
Intermediate

Work Experience

Marketing Manager – Betting & iGaming at Funding Bet Company
September 1, 2025 - April 1, 2026
Developed and executed data-driven marketing campaigns and social media strategies tailored for the funding bet and gambling sector. Managed content control and multi-platform scheduling using Buffer, monitored performance across channels, and collaborated with design teams via Figma. Integrated AI tools to streamline copywriting, content ideation, and workflow automation. Oversaw full post-production lifecycle from concept to distribution. Achieved 45% increase in user engagement and 30% growth in customer acquisition within one year.
Freelance Digital Marketing & Social Media Specialist at Self-Employed / Freelance
January 1, 2020 - Present
Platform Growth: Managed multiple sports-themed social media pages, including ownership of a platform with 90,000+ followers. Content strategy for Instagram and Facebook; implemented Reels trends; produced short-form video assets and designed visual assets with Adobe Photoshop. Planned and managed digital campaigns via Facebook & Instagram Ads; analyzed results and optimized ROI. Integrated AI tools (ChatGPT, Gemini, Grok) to kill writer’s block, craft sharp captions, and plan entire content strategies in minutes. Used Buffer for smart scheduling to maximize reach.

Education

Electrical Technician for Computer Systems and Networks at Montenegro/Podgorica
September 1, 2022 - May 1, 2026

Qualifications

Web Developer Program
March 1, 2026 - May 17, 2026

Industry Experience

Gaming, Media & Entertainment, Software & Internet, Professional Services, Other