Brand designer and art director with experience leading rebrands, building scalable design systems, and delivering high-volume campaign assets across product, marketing, and internal communications. Skilled in end-to-end implementation from concept through paid social, content marketing, PR, and growth, with a strong focus on launch execution and cohesive visual identity.

Maty Ikeda

Brand designer and art director with experience leading rebrands, building scalable design systems, and delivering high-volume campaign assets across product, marketing, and internal communications. Skilled in end-to-end implementation from concept through paid social, content marketing, PR, and growth, with a strong focus on launch execution and cohesive visual identity.

Available to hire

Brand designer and art director with experience leading rebrands, building scalable design systems, and delivering high-volume campaign assets across product, marketing, and internal communications. Skilled in end-to-end implementation from concept through paid social, content marketing, PR, and growth, with a strong focus on launch execution and cohesive visual identity.

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Work Experience

Staff Brand Designer, Headway at Headway
November 1, 2023 - May 1, 2026
Rebranded and built a design system including 50+ photographic assets, 2 brand films, and 30+ illustrations. Led brand video campaign that drove a 300% engagement increase. Built Purpose in Practice using an always-on campaign system approach (70M impressions; 17% engagement increase across 280+ deliverables). Owned art direction for product launches, directed external agencies, and integrated AI tools (Midjourney, Claude) into daily workflow alongside Figma.
Art Director at Vox Media
May 1, 2021 - January 1, 2023
Conceptualized and executed Brandshop internal agency rebrand. Directed Verb product launch for Sephora with 70+ photographic assets and 1 brand film. Delivered high-volume campaigns including KY Jelly (60+ photo assets, 100+ social assets), Banter by Piercing Pagoda (30+ photo assets), and Diageo (12 custom editorial executions).
Senior Designer at Combo Co.
June 1, 2019 - October 1, 2023
End-to-end brand identity work for tech, real estate, finance, fashion, healthcare, and consumer goods clients. Built scalable brand systems covering logos, typography, color, and comprehensive guidelines. Translated marketing objectives into differentiated design alongside strategy teams.
Art Director & Designer (Freelance) at Freelance
July 1, 2018 - Present
Nickelodeon: designed title cards and show branding. Happier Meditation: campaign and design projects. Tia Clinic: executed clinic launch creative, photoshoot art direction, and omnichannel design. Real (now Zeera): special projects campaign and design.

Education

Bachelor of Science (Graphic Design) at University of Cincinnati
January 11, 2030 - July 15, 2026
Study abroad (Advertising) at Central Saint Martins
January 11, 2030 - July 15, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Education, Healthcare, Professional Services, Real Estate & Construction