Graphic Designer with 16 years of experience specializing in branding, packaging design, visual identity, print production, and B2B marketing design. Passionate about creating effective, high-quality design solutions that strengthen brands and deliver business results. Experienced across packaging, POS materials, marketing collateral, UI/UX layouts, and prepress—focused on brand consistency, production-ready deliverables, and collaborative teamwork to support product launches and improve digital presence.

Max Bokalo

Graphic Designer with 16 years of experience specializing in branding, packaging design, visual identity, print production, and B2B marketing design. Passionate about creating effective, high-quality design solutions that strengthen brands and deliver business results. Experienced across packaging, POS materials, marketing collateral, UI/UX layouts, and prepress—focused on brand consistency, production-ready deliverables, and collaborative teamwork to support product launches and improve digital presence.

Available to hire

Graphic Designer with 16 years of experience specializing in branding, packaging design, visual identity, print production, and B2B marketing design. Passionate about creating effective, high-quality design solutions that strengthen brands and deliver business results.

Experienced across packaging, POS materials, marketing collateral, UI/UX layouts, and prepress—focused on brand consistency, production-ready deliverables, and collaborative teamwork to support product launches and improve digital presence.

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Language

Ukrainian
Fluent
Russian
Fluent
English
Intermediate

Work Experience

Graphic Designer at Tool Shed Brewing Company
January 1, 2025 - Present
Design packaging, labels, POS materials, and marketing assets for craft beer brands. Develop visual concepts for new products, seasonal campaigns, and B2B brand collaborations. Prepare production-ready artwork for print and digital media while ensuring compliance with brand guidelines. Supported multiple product launches while maintaining consistent brand identity across print and digital channels.
Graphic Designer at Aurora Furniture Manufacturing Ltd.
January 1, 2024 - January 1, 2025
Developed UI/UX layouts for the company website and Shopify e-commerce platform. Designed email marketing campaigns and created marketing collateral, product graphics, presentations, and brand assets. Built the company website in Figma for developer handoff. Retouched and optimized product photography for digital and print use, maintaining brand consistency across all materials. Contributed to designing a new website in Figma, supporting an improved digital presence.
Graphic Designer at KOREN Visual Solutions
January 1, 2022 - January 1, 2024
Developed supermarket displays and sales-area design solutions. Ensured designs aligned with brand guidelines and marketing objectives. Created planograms for installers to maintain quality installation on complex structures. Produced retail graphics and large-format designs that improved in-store customer experience and strengthened brand presentation.
Art director / Graphic Designer (Private entrepreneurship) at Design studio IdeeFixe
January 1, 2016 - January 1, 2022
Managed task allocation across diverse projects considering team skills and workload. Led brainstorming sessions with three team members and collaborated with multiple freelance designers. Created trademarks, brand identity systems, packaging, marketing collateral, print materials, and websites. Growth: increased corporate clients from 2 at the company’s foundation to 15 permanent clients with ongoing contracts over the studio’s existence.
Head of advertising and graphic design department / Graphic Designer at Donbass hockey club
January 1, 2012 - January 1, 2015
Organized and coordinated integrated marketing campaigns, including budget management and market research. Managed outdoor advertising contractors and collaborated with advertising agencies. Branded an ice rink and created designs for print materials. As head of the advertising department, achieved outstanding results, including successfully organizing the first-ever World Hockey Championship in the city to a high-quality standard.
Art director / Graphic Designer at Agency of Ideas SLON
January 1, 2010 - January 1, 2012
Provided services in web design, branding (including logos and office supplies), and print materials. Managed website development, interacted with clients, and enhanced designs for successful project completion. Achieved high proposal win rate through direct involvement, resulting in winning over 80% of tenders from potential clients.

Education

Jurisprudence at Makeevka Economic and Humanitarian Institute
January 1, 2013 - January 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Manufacturing, Media & Entertainment, Professional Services, Other