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I am a results-driven marketing professional with 10+ years of experience building market-leading brands across FMCG, retail, food, cosmetics, and consumer goods in India and the South Pacific. I have directed 360° campaigns, launched 40+ products, and achieved measurable market share outcomes. I am an early adopter of AI-driven marketing workflows, using generative AI tools to reduce creative turnaround times by up to 40% for content creation, packaging mock-ups, scriptwriting, and storyboarding. I am proficient in Adobe Photoshop, Illustrator, and the Microsoft Office Suite, and I contribute meaningfully to both strategic planning and hands-on creative execution. I have led cross-functional teams, managed influencer and celebrity partnerships, and executed multi-market strategies across 10+ Pacific island markets while delivering consistent, on-brand communications across diverse markets.…I am a results-driven marketing professional with 10+ years of experience building market-leading brands across FMCG, retail, food, cosmetics, and consumer goods in India and the South Pacific. I have directed 360° campaigns, launched 40+ products, and achieved measurable market share outcomes. I am an early adopter of AI-driven marketing workflows, using generative AI tools to reduce creative turnaround times by up to 40% for content creation, packaging mock-ups, scriptwriting, and storyboarding. I am proficient in Adobe Photoshop, Illustrator, and the Microsoft Office Suite, and I contribute meaningfully to both strategic planning and hands-on creative execution. I have led cross-functional teams, managed influencer and celebrity partnerships, and executed multi-market strategies across 10+ Pacific island markets while delivering consistent, on-brand communications across diverse markets.

Mayur Palwankar

Brand Strategist, Marketing Strategist, Digital Marketer, +2

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I am a results-driven marketing professional with 10+ years of experience building market-leading brands across FMCG, retail, food, cosmetics, and consumer goods in India and the South Pacific. I have directed 360° campaigns, launched 40+ products, and achieved measurable market share outcomes. I am an early adopter of AI-driven marketing workflows, using generative AI tools to reduce creative turnaround times by up to 40% for content creation, packaging mock-ups, scriptwriting, and storyboarding. I am proficient in Adobe Photoshop, Illustrator, and the Microsoft Office Suite, and I contribute meaningfully to both strategic planning and hands-on creative execution. I have led cross-functional teams, managed influencer and celebrity partnerships, and executed multi-market strategies across 10+ Pacific island markets while delivering consistent, on-brand communications across diverse markets.…I am a results-driven marketing professional with 10+ years of experience building market-leading brands across FMCG, retail, food, cosmetics, and consumer goods in India and the South Pacific. I have directed 360° campaigns, launched 40+ products, and achieved measurable market share outcomes. I am an early adopter of AI-driven marketing workflows, using generative AI tools to reduce creative turnaround times by up to 40% for content creation, packaging mock-ups, scriptwriting, and storyboarding. I am proficient in Adobe Photoshop, Illustrator, and the Microsoft Office Suite, and I contribute meaningfully to both strategic planning and hands-on creative execution. I have led cross-functional teams, managed influencer and celebrity partnerships, and executed multi-market strategies across 10+ Pacific island markets while delivering consistent, on-brand communications across diverse markets.

Available to hire

I am a results-driven marketing professional with 10+ years of experience building market-leading brands across FMCG, retail, food, cosmetics, and consumer goods in India and the South Pacific. I have directed 360° campaigns, launched 40+ products, and achieved measurable market share outcomes. I am an early adopter of AI-driven marketing workflows, using generative AI tools to reduce creative turnaround times by up to 40% for content creation, packaging mock-ups, scriptwriting, and storyboarding.

I am proficient in Adobe Photoshop, Illustrator, and the Microsoft Office Suite, and I contribute meaningfully to both strategic planning and hands-on creative execution. I have led cross-functional teams, managed influencer and celebrity partnerships, and executed multi-market strategies across 10+ Pacific island markets while delivering consistent, on-brand communications across diverse markets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Assistant Advertising Manager at Punjas Pte Ltd

March 1, 2024 - October 1, 2025

Directed brand communication and advertising strategy for a leading FMCG group across 10+ South Pacific markets. Key achievements include a 40% reduction in campaign and creative development time using AI-first workflows; launched Punjas Cream Biscuits achieving ~30% market share and outperforming competitors; directed a nationwide 360° campaign featuring the Fijian Drua Rugby Team across TV, print, stadium, and digital. Collaborated with sales to align promotions with market needs and led cross-functional teams to ensure consistent on-brand communication.

Assistant Manager – Sales & Marketing at Foods Pacific Pte Ltd

March 1, 2019 - March 1, 2024

Managed end-to-end marketing for a multi-brand FMCG portfolio across Fiji and Pacific markets. Key achievements included building Tiffin Ghee into Fiji's #1 largest-selling ghee; 62% market share in butter for Obela Butter; launching Lilydale Eggs as Fiji's leading free-range brand; revamping Mayonnaise range into top-selling condiments. Directed 360° campaigns, packaging design, market research, and distributor collaboration.

Executive – Client Servicing at Goldmine Advertising Ltd

October 1, 2016 - October 1, 2017

Coordinated brand communication strategies for clients across financial and tourism sectors; managed end-to-end campaign execution including creative briefings, media planning, vendor negotiations, and delivery. Led Goa Tourism's state-wide branding campaign and integrated communications for leading financial institutions.

Client Servicing Executive at Saksham Events

May 1, 2012 - July 1, 2016

Executed event marketing and brand activations for liquor and lifestyle brands across India. Built and maintained strong client relationships to ensure high-quality creative delivery and successful nationwide activations, increasing consumer engagement and visibility.