Available to hire
Hi, I’m Malik Baldé. I’ve been working in web editorial and digital marketing for over five years, collaborating with professionals in the audiovisual sector, online media, and health insurance. I enjoy turning complex topics into engaging, accessible content, coordinating editorial calendars, and delivering high-quality experiences for audiences.
I love crafting clear, engaging content, managing CMS-driven sites, and building effective social media and editorial calendars. I’m always eager to learn new tools and formats to help brands connect with their audiences and grow their online presence.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Advanced
French
Fluent
Work Experience
Editorial Quality Control Manager at ETX Studios
June 30, 2024 - October 6, 2025Ensured correct availability of videos on the france.tv platform (web, mobile, IPTV, TV apps); produced weekly reports on incidents and anomalies; verified and corrected metadata (images, texts, hooks) for france.tv content; participated in workshops on program recommendations; created, edited, and integrated content (texts, images) for program pages on france.tv; cut and published videos (clips and full episodes) on all video platforms; curated and updated video playlists; managed LMDE's social media accounts (Facebook, X/Twitter, Instagram) with posts and captions; moderated social media platforms and monitored de-reputation; developed editorial calendars, contests, and social ads; analyzed performance through reporting and monitoring; wrote and integrated content for Gourmet and Tele Magazine websites; managed homepage editorial content; handled brand's social media presence for Gourmet; produced weekly editorial newsletters; produced custom publishing content for external clients (
Content Editor at ETX Studios
July 1, 2021 - October 6, 2025Edited and curated editorial content; performed internal linking; drafted editorial offers; created and integrated content (texts, images) for program pages; produced and published video clips and full episodes; managed homepage and social media content; coordinated metadata and SEO-friendly content for france.tv pages.
Web Content Manager at Reworld Media
January 1, 2018 - October 6, 2025Ensured the correct availability of videos on the france.tv platform (web, mobile, IPTV, TV apps); produced weekly reports on incidents and anomalies; verified and corrected metadata (images, texts, hooks) for france.tv content; created and updated content for program pages; edited and published content for Gourmand and Tele Magazine websites; managed home page editorial content; developed and maintained social media presence for the brand; moderated social platforms and monitored reputation; produced newsletters and curated content calendars; handled internal publishing for external clients (Yahoo, BFM).
Web Content Manager at La Mutuelle des Étudiants
March 1, 2019 - October 6, 2025Fixed-term contract focused on web content management and online communications.
Editorial Quality Control Manager at ETX Studio
June 2, 2024 - October 6, 2025Led editorial quality control for France Télévisions projects; ensured correct availability of videos on the France.tv platform; produced weekly reports on incidents and anomalies; verified and corrected metadata; organized workshops on program recommendations; created, edited and integrated content for program pages; managed homepage editorial content and social media presence for Gourmand and France.tv.
Content Editor at ETX Studio
July 2, 2021 - October 6, 2025Created, edited and integrated content for program pages on France.tv; curated video playlists; verified metadata; supported program recommendations and internal linking; produced weekly editorial newsletters and managed external client content for France.tv pages and Gourmand/Tele Magazine sites.
Community Manager at ETX Studio
March 2, 2019 - October 6, 2025Managed LMDE’s social media accounts; created posts and captions; moderated comments and reputation; produced weekly editorial newsletters; maintained editorial calendars; curated content for France.tv pages; engaged with external clients.
Web Content Manager at La Mutuelle des Étudiants
February 1, 2018 - October 6, 2025Created and edited web content; managed fixed-term content projects; maintained content calendars and editorial workflows; ensured alignment with brand campaigns and accessibility.
Editorial Quality Control Manager at ETX Studio
June 1, 2024 - October 13, 2025Assigned to France Télévisions (Paris); managed editorial quality control for video content under a permanent contract.
Content Editor at ETX Studio
July 1, 2021 - October 13, 2025Freelance content editor in Paris; created and edited editorial content for programme pages, curated video playlists, and produced weekly newsletters; handled internal linking and editorial offers for France TV.
Community Manager at ETX Studio
March 1, 2019 - October 13, 2025Managed LMDE’s social media accounts (Facebook, X/Twitter, Instagram); created posts and captions; moderated platforms and monitored e-reputation; developed editorial calendars and social ads.
Web Content Manager at Reworld Media
February 1, 2018 - October 13, 2025Web content manager for Boulogne-Billancourt; ensured correct video availability on the France TV platform; produced and updated editorial content for France TV program pages.
Content Editor at La Mutuelle des Étudiants
March 1, 2019 - October 13, 2025Fixed-term contract; created and edited content; managed video playlists and publications for France TV program pages.
Editorial Quality Control Manager at ETX Studio
June 1, 2024 - October 13, 2025Assigned to France Télévisions (Paris). Performed editorial quality control, ensuring correct video availability on france.tv across web, mobile, IPTV, and TV apps; produced weekly incident and anomaly reports; verified and corrected metadata (images, texts, hooks) for france.tv content.
Content Editor at ETX Studio
March 1, 2019 - October 13, 2025Paris – Freelance Community Manager. Created, edited and integrated content (texts, images) for program pages on france.tv (e.g., Té lé Matin, Ça commence aujourd'hui); cut and published videos (clips and full episodes) on all video platforms (france.tv, YouTube, Dailymotion); curated and updated video playlists; managed LMDE's social media accounts; moderated LMDE's social media presence and de-reputation; developed and maintained editorial calendars, contests, and social ads; produced editorial content for program pages and external clients.
Web Content Manager at La Mutuelle des Étudiants (LMDE)
January 1, 2018 - October 13, 2025Paris – Fixed-term contract. Ensured the correct web presence and content delivery; created, edited and published content (texts, images) for online platforms; curated and updated playlists and program pages; produced weekly newsletters; managed homepage editorial content and social media presence for LMDE.
Editorial Quality Control Manager at ETX Studio
June 1, 2024 - October 13, 2025Assigned to France Télévisions in Paris on a permanent contract; ensured the correct availability of videos on the france.tv platform (web, mobile, IPTV, TV apps); produced weekly reports on incidents and anomalies; verified and corrected metadata (images, texts, hooks) for france.tv content; participated in workshops on program recommendations and editorial linking; created, edited and integrated content (texts, images) for program pages on france.tv (Télé Médi- t in, Ça commence aujourd'hui, Météo à la carte, Cavous); cut and publish videos (clips and full episodes) on all video platforms; curated and updated video playlists; managed homepage editorial content and social media presence for corresponding brands; produced weekly editorial newsletters and editorials for external clients.
Content Editor at ETX Studio
July 1, 2021 - October 13, 2025Freelance content editor at ETX Studio, Paris; created, edited and integrated content (texts, images) for program pages; collaborated on editorial offers and internal linking; assisted in program recommendations and social media integrations.
Community Manager at La Mutuelle des Étudiants
March 1, 2019 - October 13, 2025Managed LMDE's social media accounts (Facebook, X/Twitter, Instagram); created posts and captions; moderated community and monitored reputation; developed editorial calendars and social ads; analyzed performance; produced weekly newsletters; engaged with external clients via publishing content.
Web Content Manager at Reworld Media
January 1, 2018 - October 13, 2025Wrote and integrated web content (texts, images) for Gourmet and Télé Magazine websites; managed homepage editorial content (highlighting articles, choosing titles and visuals); produced and updated video playlists; published weekly editorial newsletters; created and published content for external clients; edited and published videos (clips and full episodes) on France.tv platforms; maintained and updated content across web properties.
Editorial Quality Control Manager at ETX Studio
June 1, 2024 - June 1, 2024Assigned to France Télévisions (Paris) on a permanent contract. Ensured editorial quality control, produced weekly reports on incidents and anomalies, verified and corrected metadata (images, texts, hooks) for France.tv content, participated in workshops on program recommendations, internal linking, and editorial offers for France.tv, created, edited, and integrated content for program pages (France.tv programs), cut and published videos on all platforms (france.tv, YouTube, Dailymotion), curated video playlists, moderated LMDE's social media presence and monitored reputation, developed weekly editorial calendars and content plans.
Content Editor at ETX Studio
July 1, 2021 - July 1, 2021Paris-based permanent contract. Responsible for content editing and production workflows, metadata management, and content integration for France.tv program pages.
Freelance Community Manager at ETX Studio
March 1, 2019 - March 1, 2019Freelance contract in Paris. Managed community activities, content scheduling, and engagement for client brands.
Web Content Manager at Reworld Media
January 1, 2018 - January 1, 2018Boulogne-Billancourt, permanent contract. Ensured the correct availability of videos on the France.tv platform; produced weekly reports on incidents and anomalies; verified and corrected metadata (images, texts, hooks) for France.tv content; created, edited, and integrated content (texts, images) for program pages on France.tv; cut and published videos (clips and full episodes) on all video platforms (France.tv, YouTube, Dailymotion); curated and updated video playlists; moderated LMDE’s social media platforms and monitored online reputation; developed and maintained editorial calendars, playlists, and social content; produced editorial content for France.tv programs and oversaw internal linking and offers.
Web Content Manager at La Mutuelle des Étudiants
January 1, 2018 - January 1, 2018Fixed-term contract managing web content; created and published content; curated editorial calendars; updated homepage editorial content; produced weekly newsletters.
Education
Master's Degree at Pole Paris Alternance - Paris Professionnel
January 1, 2010 - October 2, 2011Bachelor's Degree at IUT de Cergy-Pontoise - Sarcelles
September 1, 2008 - September 1, 2009Two-year University Degree at IUT de Bobigny, Université Paris 13 - Bobigny
September 1, 2006 - July 1, 2008Master's Degree: Communication at Pôle Paris Alternance - Paris
February 1, 2010 - February 10, 2011Professional Bachelor's Degree: Communication and New Media at IUT De Cergy-Pontoise - Sarcelles
February 9, 2008 - February 9, 2009Two-year University Degree: Multimedia and Internet Professions at IUT De Bobigny, Université Paris 13 - Bobigny
September 2, 2006 - July 2, 2008Master’s Degree at Pole Paris Alternance
January 1, 2010 - October 1, 2011Bachelor’s Degree in Communication and New Media at IUT de Cergy-Pontoise - Sarcelles
September 1, 2008 - September 1, 2009Two-year University Degree in Multimedia and Internet Professions at IUT de Bobigny, Université Paris 13 - Bobigny
September 1, 2006 - July 1, 2008Master's Degree: Communication at Pôle Paris Alternance - Paris
January 1, 2010 - October 1, 2011Bachelor's Degree: Communication and New Media at IUT de Cergy-Pontoise - Sarcelles
September 1, 2008 - September 1, 2009Two-year University Degree: Multimedia and Internet Professions at IUT de Cergy-Pontoise - Sarcelles
September 1, 2006 - July 1, 2008Diploma at IUT de Bobigny, Université Paris 13 - Bobigny
January 11, 2030 - October 13, 2025Master's Degree: Communication at Pôle Paris Alternance - Paris
January 1, 2010 - October 1, 2011Professional Bachelor's Degree: Communication and New Media at IUT De Cergy-Pontoise - Sarcelles
September 1, 2008 - September 1, 2009Two-year university degree: Multimedia and Internet Professions at IUT De Bobigny, Université Paris 13 - Bobigny
September 1, 2006 - July 1, 2008Bachelor's Degree in Communication and New Media at Pôle Paris Alternance
January 11, 2030 - November 7, 2025Two-year University Degree: Multimedia and Internet Professions at IUT de Cergy-Pontoise / Sarcelles
January 11, 2030 - November 7, 2025 at IUT de Bobigny, Université Paris 13 - Bobigny
January 11, 2030 - November 7, 2025Master's Degree: Communication at Pôle Paris Alternance - Paris
January 1, 2010 - October 1, 2011Bachelor's Degree: Communication and New Media at IUT de Cergy-Pontoise - Sarcelles
September 1, 2008 - September 1, 2009Two-year university degree: Multimedia and Internet Professions at IUT de Bobigny, Université Paris 13 - Bobigny
September 1, 2006 - July 1, 2008Qualifications
Master's Degree in Communications
January 1, 2010 - October 2, 2011Bachelor's Degree in Communications and New Media
September 1, 2008 - September 1, 2009Two-year University Degree in Multimedia and Internet Professions
September 1, 2006 - July 1, 2008Master's Degree in Communication
January 11, 2030 - November 7, 2025Industry Experience
Media & Entertainment, Software & Internet, Education, Healthcare, Professional Services, Telecommunications
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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