Hi. My name's Josh. I like to create and shape narratives through video and art. I'm an experienced video editor and a growing artist. As a Creative Director working with an independent music label, my main objective is to ensure that visual needs are met for the label as a whole and for individual artists’ projects.…

Joshua McLeod

PRO

Hi. My name's Josh. I like to create and shape narratives through video and art. I'm an experienced video editor and a growing artist. As a Creative Director working with an independent music label, my main objective is to ensure that visual needs are met for the label as a whole and for individual artists’ projects.…

Available to hire

Hi. My name’s Josh. I like to create and shape narratives through video and art. I’m an experienced video editor and a growing artist. As a Creative Director working with an independent music label, my main objective is to ensure that visual needs are met for the label as a whole and for individual artists’ projects.

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Language

English
Fluent
French
Advanced

Work Experience

CREATIVE DIRECTOR at INDICA RECORDS
January 1, 2022 - Present
As a Creative Director working with an independent music label, my main objective is to ensure that visual needs are met for the label as a whole and for individual artists’ projects. This involves assessing visual needs and executing the project myself or recruiting other artists to achieve a specific task.
RADIO TRACKING at INDICA RECORDS
January 1, 2016 - Present
Promoting artists to radio by creating pitches for music releases, regular marketing communication with radio contacts, and coordinating interviews.

Education

B.A., CLASSICAL STUDIES at UNIVERSITY OF OTTAWA
January 1, 2009 - January 1, 2013
MUSIC & SOUND RECORDING at RECORDING ARTS CANADA
January 1, 2015 - January 1, 2016
B.A., Classical Studies at University of Ottawa
January 1, 2009 - January 1, 2013
Music & Sound Recording at Recording Arts Canada
January 1, 2015 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment
    Family Man - What's New (Official Music Video)

    I storyboarded, co-directed and edited this fun project.
    Instead of trying to make something polished, we wanted to lean into the low budget nature of the video.

    Fleur de Peau - Les Oiseaux (Official Lyric Video)

    I was tasked with creating an immersive and narrative-driven lyric video for Fleur de Peau’s song “Les Oiseaux”. I wanted to create a multi-layered world of animated collage elements to reflect the multiple influences that inspired the song.

    I used digital collage to created scenes in Adobe Photoshop then animated in Adobe After Effects.
    For the lyrics, I used charcoal on paper and created multiple instances of each word to produce the animated ‘bubbling’ effect.

    The project took 2 weeks to complete. I took on all the roles myself.

    Fleur de Peau - Bam Bam (Official Lyric Video)

    I was tasked with creating a animated lyric-video for Fleur de Peau’s track Bam Bam.

    I created an atmospheric looping video with handwritten lyrics in charcoal.

    This project took 2 days to complete.

    Patrick Krief - Ivory Towers (Official Lyric Video)

    I was tasked with creating an animated lyric video for Patrick Krief’s track “Ivory Towers”.

    I gathered digital and physical collage elements and animated a psychedelic world representing the liminal state between being awake and in a dream.

    The song felt to me like a lullaby and I imagined the point where the lullaby’s words affect the dreamscape.