Muhammad Iqbal

Available to hire

I'm Muhammad Iqbal, a digital marketing leader with 8 years of experience planning and scaling multi-market media programs across paid media, SEO, and owned channels.

About

I’m Muhammad Iqbal, a digital marketing leader with 8 years of experience planning and scaling multi-market media programs across paid media, SEO, and owned channels. I translate business objectives into structured distribution strategies that drive reach, engagement, and audience growth across regions.

I have a strong background in stakeholder management, measurement frameworks, and media planning, with an increasing focus on strategy, ownership, and long-term audience development over day-to-day campaign execution.

  • 6 years' experience
  • Joined August 2025

Languages

  • EnglishFluent

Industry experience

  • Media & Entertainment
  • Professional Services
  • Software & Internet
  • Education

Work experience

Digital Marketing Manager · ClickrMar 2022 – Jan 2026 · 3 yrs 11 mos

Led full-funnel marketing for regional clients by combining paid media, SEO, and owned channels; translated business objectives into structured distribution strategies to drive reach, engagement, and audience growth across SG, MY, AU, NZ, and Turkey; grew ROAS and KPI metrics through multi-market campaigns; established measurement frameworks and reporting; collaborated with senior planners to translate brand goals into channel plans; built simple ROI narratives and landing pages for lead generation and growth.

Senior Performance Marketing Executive · First Page DigitalJan 2021 – Feb 2022 · 1 yr 2 mos

Managed multi-market performance marketing campaigns for notable clients including JustCo, Fraser Property, CELAVI, and Skool4Kidz; led planning, budgeting, testing, and optimization across paid media channels; built ROI-focused narratives and contributed to client growth through data-driven optimization and clear reporting.

Digital Marketing Executive · EtereoSep 2018 – Oct 2019 · 1 yr 2 mos

Digital Marketing Executive specializing in digital branding and social media strategies; contributed to campaigns across social and owned channels; aligned efforts with a Specialist Diploma in Digital Branding & Social Media Strategies and ongoing education at Ngee Ann Polytechnic.

Education

BSc in Business Analytics · Singapore University of Social Sciences2030 – 2026
Diploma in Digital Branding & Social Media Strategies · Ngee Ann Polytechnic2019
Diploma in Mass Communication · Republic Polytechnic2013 – 2016

Certifications and awards

Diploma in Digital Branding & Social Media Strategies2019
Diploma in Mass Communication2013 – 2016

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