Available to hire
Hi, I’m Medha Satapathy, a dynamic Social Media Manager with 5+ years of experience driving brand growth through data-led content strategies, multi-platform campaign management, and audience engagement. I’ve delivered a 20x increase in social media traffic, leveraging analytics, ATS-optimized content, paid social (Facebook & Google Ads), SEO, and B2B communications.
I translate brand vision into compelling digital narratives across Instagram, LinkedIn, Facebook, and emerging platforms. I enjoy turning insights into action, collaborating with cross-functional teams, and building communities around brands I believe in.
Experience Level
Expert
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Language
English
Fluent
Work Experience
Social Media Lead at BeyondHub Studio
September 1, 2024 - PresentSpearhead end-to-end social media management across platforms, developing brand-aligned content strategies that drive engagement, virality, and measurable follower growth. Conduct ongoing brand research and competitor analysis to identify content gaps and capitalize on trending formats (Reels, Stories, Carousels). Manage editorial calendar, content production pipeline, and community engagement to maintain a consistent, audience-centric brand voice. Track KPIs including reach, impressions, engagement rate, and follower growth using analytics tools to iterate and optimize content performance.
Account Executive – Social Media & PR at SE10 PR Ltd
October 1, 2021 - February 1, 2024Social media management & campaign strategy: Managed social media accounts for multiple B2B clients across LinkedIn, Instagram, and Facebook; crafted tailored content strategies to increase overall social media traffic by 20%. Developed and maintained monthly editorial calendars with platform-optimized captions, creatives, and post schedules aligned to client objectives. Executed integrated social media campaigns from concept to post-campaign analysis ensuring consistent brand messaging and measurable ROI. Client management & reporting: Served as primary point of contact for clients, translating business objectives into actionable social media strategies and ensuring high client satisfaction. Produced detailed quarterly performance reports and presentations, communicating campaign insights, engagement metrics, and strategic recommendations to stakeholders. Maintained rigorous quality control across deliverables.
Content Writer at Adsiduous Media Pvt. Ltd.
August 1, 2018 - November 1, 2019Produced SEO-optimised blog articles, website copy, and Facebook ad creatives for an e-commerce platform, improving organic search traffic and ad click-through rate. Researched and conceptualized original content topics aligned to brand positioning and audience search intent. Mentored two junior content writers by assigning weekly deliverables, providing editorial feedback, and supporting their professional development.
Education
Master of Science in Management at National University of Singapore, Singapore
January 1, 2020 - December 31, 2021Bachelor of Business Administration at Symbiosis Centre for Management Studies, India
January 1, 2015 - December 31, 2018Qualifications
ChatGPT Prompt Engineering for Small Business
January 1, 2024 - March 23, 2026Generative AI for Digital Marketers
January 1, 2024 - March 23, 2026Social Media Marketing: Strategy & Optimisation – LinkedIn Learning
January 1, 2023 - March 23, 2026Inbound Sales & Marketing Certification – HubSpot
January 1, 2017 - March 23, 2026Google Ads Certification
January 1, 2024 - March 23, 2026Industry Experience
Media & Entertainment, Professional Services, Software & Internet
Experience Level
Expert
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