Megan O’Connor

Available to hire

I’m a Social media creator and strategist with a focus on engaging, platform native content that drives results.

About

I’m a Social media creator and strategist with a focus on engaging, platform native content that drives results. I specialise in short form video, content planning, and building brand presence across Instagram and TikTok. I combine creativity with a clear understanding of trends and audience behaviour to create content that feels authentic, performs well, and connects with the right audience.

  • 9 years' experience
  • Joined January 2026

Industry experience

  • Media & Entertainment
  • Professional Services

Work experience

Freelance Makeup Artist · Colin HorganJan 2022 – Present · 4 yrs 11 mos

Freelance makeup artist for Colin Horgan, including makeup concepts for his Spring/Summer 2022 show at London Fashion Week.

Content Creator · Self-Employed / FreelancerJan 2017 – Present · 9 yrs 11 mos

Planned, created and published original content across social media platforms to grow audience reach and engagement. Developed platform-specific strategies (short form videos, captions, or hashtags) to maximize visibility. Captured and edited video and photography content to produce high-quality, on-brand content. Monitored content performance using platform analytics to understand audience preferences and engagement. Managed posting schedules and deadlines; adapted to trends in a fast-paced environment. Worked with brands and managed collaborations efficiently. Curated and produced makeup concepts to accompany collaborations, including for a Colin Horgan show at London Fashion Week Spring/Summer 2022.

Education

BA (Hons) in Fine Art · Sligo Institute of Technology2012 – 2015

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