Mehdi Ghahramanian

As a Product Marketing Manager for PlaninGo Ai (London, remote), I led GTM and pricing optimization, accelerating platform margins by 14% through automated API partnerships with travel aggregators (Ratehawk, Hotelbeds, Amadeus) to optimize dynamic pricing and travel bundles. I reduced customer acquisition cost by 22% by scaling cross-channel paid media and booking campaigns across Google Ads, Meta, Skyscanner, and TripAdvisor. I secured £1.2M in non-dilutive media capital via high-value Media for Equity partnerships with UKTV Ventures and German Media Pool to drive regional user adoption in Europe. I engineered a centralized product analytics pipeline integrating Segment CDP, AppsFlyer, and Customer.io to decrease data latency by 40% and eliminate messaging churn via AI-automated workflows.

Led GTM and pricing optimization by establishing automated API partnerships with travel aggregators (Ratehawk, Hotelbeds, Amadeus) to optimize dynamic pricing and travel bundles, improving margins by 14%. Scaled mobile user acquisition and booking campaigns across Google Ads, Meta, Skyscanner, and TripAdvisor, reducing CAC by 22%. Secured £1.2M in non-dilutive media capital via Media for Equity partnerships with UKTV Ventures and German Media Pool to drive regional adoption in Europe. Engineered a centralized product analytics pipeline integrating Segment CDP, AppsFlyer, and Customer.io via N8N to reduce data latency by 40% and eliminate messaging churn.

GTM and pricing optimization delivering margin improvements; scaled cross-channel CAC-efficient paid media and booking campaigns; secured media equity partnerships to drive Europe adoption; built centralized analytics pipeline (Segment CDP, AppsFlyer, Customer.io) and reduced data latency.